TOMORROW! 🔔 Wednesday, December 18th, tune into #IABPulse for an insightful conversation between Laura Desmond (Smartly) and #IAB’s Pam Zucker as they dive into how advertising for good impacts society, drives business growth, enhances the consumer value exchange, and more: https://okt.to/SThBzM
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Big #pacvue news! For any of my connections that have asked for a way to understand and deliver a view on incremental sales…..well…Pacvue has now released its brand new iROAS console. We can now help your brand to gain an impactful view of how your current media strategy is delivering those additional sales powered by advertising - and more importantly…..how to create the ideal strategy to capitalise on gaining those new customers moving forward! Get in touch to learn more! #retailmedia #amazonadvertising #amazon #incrementality #ecommerce
🎉 Big News From Pacvue! - As I teased a few weeks back, we’ve just added a powerful new offering to our platform! Pacvue has released our new #iROAS Dashboard, part of our Incrementality Console, to tackle one of the biggest challenges in retail media… #Measurement.🚀 Understanding the incremental impact of advertising efforts is critical to planning budgets and measuring the effectiveness of campaigns - yet remains one of the most ambiguous areas, causing uncertainty in digital marketing. Our new incrementality model enables brands to see the impact of advertising on sales, optimize their budgets, and make better data-driven decisions on overall marketing strategy. Pacvue’s iROAS model leverages years of deep industry expertise combined with dozens of inputs and data sources to bring brands the most accurate measure of incremental revenue growth. 👇 Check out the link below for more details. https://lnkd.in/g_KRiHs3 #incrementality #retailmedia #commercemedia #martech
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🏆 Want to level up your shopper marketing TODAY? Start by testing and optimizing your creatives before they go live! At Shopnosis, we’ve developed an AI-powered tool that does just that: ✅ Easy to use ⚡ Super fast results 💸 Budget-friendly Curious to see it in action? Check out this quick 5-minute demo. 🏆 Plus, we're offering free trial credits – just reach out! P.S. This demo was showcased in an incredible webinar with João Pentagna and Cibele Marques de Souza. Massive shout-out to Brazil 🇧🇷 🌴🍍 #retailmarketing #shoppermarketing
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Tech-Powered Team: Crafting Consumer Connections Leveraging the synergy of our team and state-of-the-art technology sets us apart. Our approach enables brands to forge meaningful emotional connections with consumers, strengthening loyalty and turning casual browsers into dedicated patrons. #MarketingCompany #CustomerGrowth #Goals #BusinessManagement #TrainingPrograms #MarketingProfessionals #BrandIdentity #CustomerService #CustomAdvertising #Sales
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What's the last mobile ad that caught your attention? See how showing up in the right time and the right place can make all the difference. #conveniencestore #retail #fuelretail #mobile #mobileads #predictivedata
Want to drive #retail sales? 🛍️📈 Download our case study to learn how one fuel retailer strategically targeted mobile ads to consumers who regularly drove past its #ConvenienceStore locations – achieving a 22% conversion rate!
Mobile ad conversion with Arity Predictive Mobility - Arity
https://arity.com
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🚀 Visionary Entrepreneur & Charismatic Speaker | Elevating Minds, Transforming Lives | Let's Make a Difference Together! ✨
Redefining advertising, VICI's innovative platform has truly reshaped our industry landscape. Powerfully merging data with technology, it transformed the antiquated, static advertising model into a dynamic, personalized experience. The results? Enhanced user engagement, increased ROI, and genuine customer relationships. Isn't this the advertising world we've all dreamed of? Discover the transformative power of VICI for yourself. Book a demo right here, https://lnkd.in/dSUibrDN #VICI #advertisingrevolution #personalization #dynamicadvertising #innovation #transformativeadvertising #adtech #digitalmarketing #campaignoptimization #userengagement #returnoninvestment
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It’s not just another demo. It’s learn-as-you-go product sampling with live monitoring, consumer feedback, email registrations, performance tracking, and reporting. Imagine the wealth of insights you will have by knowing which stores respond effectively to trials, the number of trials and consumer engagement for each store compared to the category norm, and much more. Chat with us to learn more... #sampling #productsampling #activations #opalmkt #opalmkting #marketing #cpg
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In today’s fast-paced digital world, subscription-based models have emerged as a game-changer for businesses looking to build long-term customer relationships and steady revenue streams. I highlight the key trends, real-world examples, and benefits of adopting subscription models in advertising. From fostering customer loyalty to leveraging data for personalised marketing, subscription services are proving to be a powerful tool for sustainable growth. #digitalmarketing #marekting #advertisement #branding #subscription #publicrelations #communication
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In the realm of first-party data advertising, recent integrations are transforming the landscape for personalized, compliant, and efficient ad campaigns. These innovations empower businesses to personalize at scale, increase efficiency, segment and activate quickly, and build trust with customers, ultimately driving better campaign performance and customer experiences. #FirstPartyData #AdvertisingInnovation #Personalization #Efficiency https://lnkd.in/eNu3jJpc
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Managing Partner at MICA - Executive Search for Marketing, Communications, Digital Strategy and Advertising
In the realm of first-party data advertising, recent integrations are transforming the landscape for personalized, compliant, and efficient ad campaigns. These innovations empower businesses to personalize at scale, increase efficiency, segment and activate quickly, and build trust with customers, ultimately driving better campaign performance and customer experiences. #FirstPartyData #AdvertisingInnovation #Personalization #Efficiency https://lnkd.in/eiEGBcbN
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QR codes need not be ugly anymore! Customized QR codes offer businesses a powerful tool for enhancing brand visibility, engaging customers, and driving conversions across various marketing channels. these QR code services offer tracking and analytics features, allowing businesses to monitor scan metrics such as location, time, and device type. This data provides valuable insights into customer behavior and helps in refining marketing strategies Innovative integration fo Tech in marketing is the way forward! Image credits: Google makeAR #marketing #creativetech #augmentedreality #onpack #mixedreality
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