Zuma ⚡’s Post

It's not simply a matter of rents versus occupancy. Prioritizing demand creation is key. Dive deeper into this topic with insights from Michael DiMella in his most recent post.

Lease renewal strategies are crucial for multifamily property owners and managers looking to maintain occupancy and maximize revenue in today's competitive rental market. With economic uncertainties and increased competition, focusing on retaining existing tenants through strategic lease renewals has become more important than ever. Below are 9 strategies to help with optimizing your renewal strategies and building lasting relationships with your residents: 1.    Assess moving costs.  2.    The renewal effort starts on Day 1.  3.    Leverage service teams.  4.    Gauge satisfaction through surveys.  5.    Incentivize survey participation.  6.    Time is of the essence.  7.    Keep lease renewal options simple.  8.    Be strategic in discounting.  9.    Don't forget the other deal sweeteners. If you want to dig deeper into these take a look at this article... https://lnkd.in/e64HAtwU #Renewals #DataDriven #LeaseMax #Wilson #Beekin

There's a huge myth in multifamily about rents & occupancy. It costs owners and investors $100K's+ in lost revenue a year and million's in capitalized value. 𝐓𝐡𝐞 𝐦𝐲𝐭𝐡: That there's a natural tradeoff between rents and occupancy levels. And that maximizing revenue is all about pricing algorithms that balance the two. T𝐡𝐞 𝐭𝐫𝐮𝐭𝐡: ➡️ This tradeoff is a figment of over-reliance on revenue management software. ➡️ Revenue Management software misses something big: - HOW TO create more demand for your property in the first place. Sure, you can lower rents to "capture" the demand there may already be in the market. OR You can CREATE more demand for YOUR product. 𝐇𝐨𝐰? - Differentiate your property with stronger marketing. - Show the market what makes your property special. - Listen to your residents and prospects to amplify what they love. Ever think about why some units are just... 𝘣𝘦𝘵𝘵𝘦𝘳? Like the way sunlight floods in at just the right angle. Spreadsheets and software can't see that. But residents can. And they love it. Instead of relying only on numbers and algorithms, use actual feedback and insights from your customers. Communicate THAT to the market - in your marketing, and in your leasing tour process. 𝐓𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭: - More demand. More tours. More leases. - Higher rents AND higher occupancy. - Happier residents. Bottom Line: Want to achieve 2%, 3%, 4%+ higher occupancy (while maintaining stronger rents) in a so-called "stabilized" property? Create demand 𝐅𝐈𝐑𝐒𝐓.

🏡 California Housing Market Predictions for 2025-2026: What’s Next? As we look ahead, California’s housing market offers a mix of optimism and caution. 🌟 Here's what experts are forecasting: 📈 Steady Growth Expect increased home sales (+10.5% in 2025!) and a moderate rise in prices, with the median home price projected at $909,400 by 2025. 💰 Easing Interest Rates Lower mortgage rates (5.9% in 2025) may break the "lock-in" effect, increasing inventory and buyer activity. 🏠 Affordability Stays Tough Affordability remains a challenge, with only 16% of Californians able to purchase a median-priced home. 🏗️ Key Influences Economic trends and housing supply will shape the market’s path. Southern California and Central Valley cities like Riverside and Bakersfield may lead growth, while the Bay Area faces potential price declines. What This Means for You Buyers: More inventory and lower rates could create better opportunities. Sellers: Increased demand may help you secure strong offers. Stay informed and consult with real estate professionals to navigate this dynamic market. Let’s make 2025 your year in real estate! Our Website--> https://lnkd.in/gZdHdJgb What are your thoughts on these predictions? Share below⬇️ California Housing Market Predictions for Next 2 Years: 2025-2026 https://lnkd.in/gfsH__kv

Understanding Market Rent: How We Set Rental Rates If you're a property owner or investor, you've likely asked yourself: 1️⃣ How do I determine the right rental rate? 2️⃣ Can I set the rent for my property myself? In our latest video, Aaron answers these questions and breaks down the concept of market rent—what it is, what it isn’t, and why overpricing can leave your property vacant for longer than you'd like. Key takeaways: 👉 Market rent is not based on your expenses—it's based on what tenants are willing to pay. 👉 Overpricing your property can lead to longer vacancies and even attract online scammers. 👉Our proven process helps ensure your property rents quickly at the best possible price. Whether you're new to real estate investing or a seasoned landlord, this video will help you make more informed decisions about your rental property. ➡️ Watch the full video to learn more: https://lnkd.in/gBKsxZ8B #RealEstateInvesting #PropertyManagement #MarketRent #Landlords #RentalProperties #RealEstateTips

The latest Yardi Matrix report shows that multifamily rents generally show signs of stability as the months continue. Discover more insights on the rental market's recent uptick in asking rents and shifting occupancy trends. #multifamily #rentaltrends

South Florida’s multifamily real estate market is booming, with robust demand and steady rent growth despite national trends. O&G #GoodClient Berkadia shared their latest insights on what’s driving this momentum with the South Florida Business Journal. Dive into Berkadia’s Q3 report for key data and expert analysis here: https://lnkd.in/eDZA2vSK #RealEstate #MultifamilyHousing #SouthFlorida

In multifamily real estate, getting the basics right is non-negotiable. "Interestingly, the factors that were driving dissatisfaction were what many would describe as the pillars of multifamily. The categories that saw the biggest uptick in complaints were: Security; General cleanliness; Condition and availability of amenities and common areas; Maintenance timeliness; Maintenance service; Condition of the unit; Financial clarity; and Communication.'' https://lnkd.in/eJz54SY4

🏠📊 Exciting News for Investors from Renters Place! 📊🏠 Discover the latest insights into the residential rental market in the Tulsa Metro area with our January 2024 Investor Market Update! 📈 From notable surges in leased homes to intriguing shifts in average rent rates, this comprehensive report offers valuable information for investors and property owners alike. 🔍 Dive into the data and explore the trends shaping the rental landscape: https://lnkd.in/gZD8b2uK Don't miss out on this opportunity to stay informed and make strategic decisions in the dynamic real estate market. Click the link above to read the full report now! #PropertyManagement #RealEstateInvesting #Tulsa #InvestorInsights #RentersPlace

📊 Dive into the latest rent growth trends in the multifamily industry with insights from RealPage. Stay informed on the factors shaping the market's momentum. #multifamily