Ed Schultz’s Post

This analysis has some great advice about de-risking at each stage of funding growth.

View profile for Harry Tottman, graphic

Associate at Vencha

𝗣𝗹𝗲𝗮𝘀𝗲 𝗦𝗧𝗢𝗣 𝗰𝗵𝗮𝘀𝗶𝗻𝗴 𝗳𝘂𝗻𝗱𝗶𝗻𝗴 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗮 𝗽𝗹𝗮𝗻. I see too many founders with big dreams but no fundamentals. If you want to raise capital, do this at each stage: 1. Pre-Seed: Focus on developing your MVP and proving technical feasibility 2. Seed: Validate product-market fit and establish early traction 3. Series A: Implement a scalable go-to-market strategy and grow your customer base 4. Series B: Expand your addressable market and optimize operations For example: → Conduct user testing to refine your MVP → Survey customers to identify key pain points → Hire experienced sales leaders to scale revenue → Invest in infrastructure to support rapid growth You will build a fundable startup by methodically decreasing risk at each stage rather than just chasing the next round. Do that consistently and watch your valuation soar. Visual from Chris Tottman Jimmy Acton Vencha

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