Drew Price’s Post

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Lifecycle Marketing Mentor & Fractional Advisor l Helped Build Grammarly

2 years from now, CRM success will not be defined by journeys and segments. Aampe understands that. And the CRM & Lifecycle (aka retention) leads that can jump on this opportunity sooner rather than later are going to have an edge. Check out the 60-second explainer video below to see what I mean. Aampe lets you play chess, not checkers. And that's important because the gap to true 1:1 personalization of customer marketing at scale has mostly been a myth so far. Being 'lumped into a segment' with other vastly different humans who happen to match a persona's simple criteria is not the same as being treated as the unique human being that you truly are. I believe in the technology and, more importantly, the humans behind it. So, starting this month, I'm going to dust off the cobwebs and do some fractional product marketing work with them. If you'd like to learn more about Aampe, send me a DM, and we can jump on a call to discuss any apprehensions or questions you may have. I'd love to know what my fellow CRM/Lifecycle peers think.

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Many savvy CRM & Lifecycle leads are flocking to Aampe to improve outcomes & reduce operational load by using reinforcement learning at the individual-level. “Wait, what?” Okay, we get it. Terms like reinforcement learning don’t always drive the point home. So, we created this simple :60 second explainer video to provide more context on what our product does and why it’s a game changer. P.S. If this video piques your interest, send a DM to any of the following Aampe team members so we can continue the conversation: Daria Sidorova, Ryan Doyle Paul Meinshausen 

Paul Meinshausen

CEO at Aampe; transforming consumer tech with agentic AI

5mo

We're so excited to have you join us Drew - and to have your support and advice and insights!! 🌟 I've always said Aampe is really a catalyst of a movement and community. We're a vehicle for those marketers and product leaders who really, deeply want to do more their customers and users and who demand more than the conventional tools and software offer them. So thank you for trusting us, and thank you for joining us to help transform what successful CRM looks like! ❤️ 💪 🙌 "People, not Segments!"

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