Digital Product Passports (DPP) will make environmental impact so very easy to assess and compare that it may well become a common dimension of competition. If price is similar, as quality and availability, then environmental impact may well be what tips the scale to the advantage of your product, or to your competitor's. Batteries is one of the first industries for which DPP will become mandatory from the end of 2027 for products sold in the EU. 🟢 Are you, as a producer or reseller, prepared to provide the extensive information demanded? 🟢 And how will your products fare? Will you be the one chosen by consumers because of your superior performance on environmental impact? ---------------------------- digitalproductpassport .com – Join the place to learn, share and discuss the coming EU digital product passports. #DigitalProductPassports #ESPR 𝘐𝘮𝘢𝘨𝘦 𝘰𝘧 𝘣𝘭𝘢𝘤𝘬 𝘣𝘢𝘵𝘵𝘦𝘳𝘺 𝘶𝘴𝘦𝘥 𝘶𝘯𝘥𝘦𝘳 𝘊𝘊-𝘭𝘪𝘤𝘦𝘯𝘴𝘦 𝘉𝘠-𝘚𝘈 3.0 𝘋𝘌𝘌𝘋 𝘧𝘳𝘰𝘮 𝘖𝘱𝘦𝘯 𝘗𝘳𝘰𝘥𝘶𝘤𝘵𝘴 𝘍𝘢𝘤𝘵𝘴. 𝘉𝘢𝘤𝘬𝘨𝘳𝘰𝘶𝘯𝘥 𝘳𝘦𝘮𝘰𝘷𝘦𝘥, 𝘭𝘰𝘨𝘰 𝘣𝘭𝘶𝘳𝘳𝘦𝘥.
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Done some home improvements, have you? Stuck with a bunch of paint cans, are you? Probably most of them with some leftover paint, too? Not sure how to get rid of them, are you? How to get rid of them responsibly, that is. The paint might be water-based but that doesn't mean that it's harmless to pour wherever you choose. Then there are all the other types of paints; based on solvents, on oil... In just a few years, the European Union is due to introduce digital product passports, requiring products to be accompanied by information on environmental impact and responsible waste handling. Paints, chemicals and detergents is one of the industries first in line. Then, all that info will be at your fingertips. Literally. At least if those fingertips hold a smartphone. ------------------------------ digitalproductpassport .com – Join the place to learn, share and discuss the coming EU digital product passports. #DigitalProductPassports #ESPR 𝘐𝘮𝘢𝘨𝘦 𝘣𝘺 𝘍𝘰𝘵𝘰𝘤𝘢𝘮 𝘰𝘯 𝘪𝘚𝘵𝘰𝘤𝘬
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Add one more reason for consumers to check out Digital Product Passports: product safety. Consumers aren't walking their talk when it comes to environmental responsibility, research shows according to Johan Anselmsson, Professor in Marketing and Branding at Lund University School of Economics & Management. They say they are prepared to reduce consumption or change their buying behaviour to help protect our environment, but at the point of sale, the wallet still seems to have the final say. Consumers are more concerned with their own health and safety, Johan Anselmsson explains. This is corroborated by the EUIPO report from 2022 regarding young Europeans and counterfeit products. A main conclusion of the report is that the arguments able to sway those who intentionally bought counterfeit products were egocentric, not altruistic. Therefore, we simply suggest increasing the scope of the DPP project to include verified certificates of product safety; CE compliance, absence of harmful chemicals, toy safety..... That might give consumers a "selfish reason" to scan the QR code and attention being brought to the circular and environmental information as a bonus. Earlier, we have highlighted that, once the infrastructure is in place for handling DPP data, it can just as well be used to carry other data as well. Health and safety certifications should be top of that list, we think. Don't you? ------------------------------ digitalproductpassport .com – Join the place to learn, share and discuss the coming EU digital product passports. #DigitalProductPassports #ESPR 𝘐𝘮𝘢𝘨𝘦 𝘣𝘺 𝘈𝘯𝘯𝘢 𝘚𝘰𝘭𝘰𝘷𝘦𝘪 𝘰𝘯 𝘪𝘚𝘵𝘰𝘤𝘬
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How To Prepare Your Brand for Digital Product Passports (DPPs)
Founder of Portia, SUSTAIN20™, Desinder & Apparel Entrepreneurship | Speaker | Author | Podcaster | Building circular brands through software, strategy, branding & design
✅ DOWNLOADABLE CHECKLIST - How To Prepare Your Brand for Digital Product Passports (DPPs) DPPs will be mandatory in the EU from January 1st, 2028. If you want to sell textile products in the EU - your product must have a DPP. Many brands are panicking and don't know what to do. We've made a comprehensive checklist on how to prepare your brand for digital product passports to help in the transition and to get started - hassle free. Our Portia software tool has everything you need to get started with them: - product management (PLM) - full supply chain traceability - ecodesign framework - unlimited QR codes and digital product passports - marketing opportunity through direct communication with end consumers on the DPP - resale via the DPP/brand website Minimal implementation needed - get started right away Book your demo: https://www.portia.cloud/ 👇🏻Download your checklist - link in comments #digitalproductpassport #DPP #eulegislation #supplychaintraceability #transparency #sustainability #circularity #fashiontech #portia
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📢 November Highlights: EU Digital Product Passport updates and adoption 1️⃣ APT-GB Adopts Digital Product Passports UK manufacturer APT-GB now includes Digital Product Passports (DPPs) with all their audio-visual equipment via the TAZAAR asset management platform boosting their aftersales and circular economy operations. As an early adopter, APT-GB has already influenced product direction with GeoTag and 360 video GIFs of their products in the passport. 2️⃣ EU DPP Seen as a Business Opportunity Elliot Clarke of PTC emphasises that the upcoming EU Digital Product Passport is a unique opportunity for businesses to enhance sustainability and prepare for a data-driven future. This is further consolidated with industry early adopters able to shape the parameters of DPPs beyond sole compliance. 3️⃣ EU Seeks Industry Feedback The EU is calling for industry input on DPP infrastructure ahead of mandatory implementation starting in 2027 for sectors like batteries and textiles. The deadline to apply is 11th Dec. If you represent an industry or group of manufacturers, we recommend applying for a seat at the table on their behalf. 4️⃣ Green Threads DPP Launches Green Threads DPP launches to help apparel and textile brands fight greenwashing and simplify compliance with upcoming EU regulations. #Nov2024 #EUDigitalProductPassport #Sustainability #CircularEconomy #Innovation
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🚨 Digital Product Passport: Get Ready for Upcoming EU Legislation 🚨 The future of product transparency and sustainability is not just a trend – it’s becoming a EU regulatory requirement. With new legislation on the horizon, businesses must start preparing for being able to produce Digital Product Passports. Companies will be required to provide detailed, accessible product information to relevant stakeholders ranging from consumers to different authorities. At Occtoo, we’re helping brands stay ahead of the curve by offering a solution that: 🔍 Prepares you for compliance: Seamlessly integrate product data to meet the new legislative requirements. 🌱 Drives sustainability: Empower your customers with the information they need to make sustainable choices. 🔗Fosters transparency: Strengthen brand trust by providing clear, traceable product journeys. Start to prepare to be compliant today and hit the ground running! Learn about how Occtoo can help you to produce Digital Product Passports on the link below or reach out to the team! https://hubs.li/Q02ZhV2K0 #digitalproductpassport #eugreendeal #ecodesignforsustainableproducts
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To be honest, there hasn't been a huge amount to smile about this week. One thing that is cheering me up is the increasing volume of calls we are getting at Kezzler about Digital Product Passports. I'm genuinely delighted to see so many brands getting serious about the EU Green Deal. Whatever you think about the regulations themselves (and the pace of them 😳 ) the rules are designed to help save our planet, and we can all get behind that. Here at Kezzler, we didn't just wait and see - we rolled up our sleeves 18 months ago and dove right in. We're actively shaping the future through our work with CIRPASS-2 and CEN-CENELEC (they are a mouthful but so much great work is coming from there), and with projects like our Holzweiler DPP implementation, we're not just talking about it - we're doing it. Seeing companies step up and take this seriously... well, it gives me hope. And if you're reading this thinking 'we need to get moving on DPP too,' then please drop me a line. We've got the experience, we've got the tools, and we'd love to help. You have to start the conversation to get anywhere. Have a restful weekend everyone. #DigitalProductPassport #Sustainability #FutureOfRetail
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Which tires were produced ethically? We have no clue...currently. But when the European Union soon mandates all products to be accompanied by digital product passports you will be able to find out yourself...on your screen. Easily. And so will your customers. Being able to easily ensure that your entire supply chain complies with ethical and environmental standards (yours, those of authorities or of your customers) will soon be instrumental to your ability to conduct business in the EU. Digital product passports are a key component of the Ecodesign for Sustainable Products Regulation, currently working its' way through the European Union legislative process. It is expected to come into effect for the first industries already in 2027. What do you know already about how it will affect you? How it will impact your buying decisions? Which actions you and your suppliers need to take? And when? How ready are you? How ready are they? digitalproductpassport .com – Join the place to learn, share and discuss the coming EU digital product passports. #DigitalProductPassports #ESPR 𝘐𝘮𝘢𝘨𝘦 𝘣𝘺 𝘤𝘪𝘩𝘢𝘵𝘢𝘵𝘤𝘦𝘬𝘦𝘯 𝘢𝘵 𝘪𝘚𝘵𝘰𝘤𝘬
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A great example of how Digital Product Passport (DPP) can close the gap between the transparency demanded by consumers, investors, and other stakeholders and the current lack of information on products value chain. In 2024, the EU will implement new legislation requiring products sold in the union to have a digital product passport (DPP) starting with textiles and EV battery
Avery Dennison is collaborating with Aquinos Bedding to introduce Digital Product Passports (DPPs) for mattresses. With 30 million mattresses discarded annually in Europe, #DPPs enhance transparency and eco-design. Consumers can scan a QR code to learn more about the mattress. This aligns with EU sustainability goals, marking a leap toward responsible product lifecycle management. Join us in reshaping the future, one scan at a time. https://avydn.co/4al10qf
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Digital Product Passports - what's inside? Here's a quick flick through - a fantastic resource for anyone who wants to familiarise themselves with upcoming legislation around Digital Product Passports and share with wider teams so everyone has a deeper understanding. The more informed you are - the better decisions you can make. #digitalproductpassports #dpps #enkel
The Digital Product Passport (DPP) Playbook, what's inside? Here's a quick flick through of the latest report from enkel. 40 pages of vital research and industry insight condensed down, giving you 'what you need to know', with the What, Why, How and When of Digital Product Passports. Written in a digestible way and in a language you can understand. Key questions addressed include: ▪️ Who does the DPP impact? ▪️ When it will be introduced and what are the timelines? ▪️ Why does the Fashion Industry need DPPs? ▪️ What information and data will need to be included in the DPP? ▪️ Who will access the DPP? ▪️ What is Cirpass and GS1? ▪️ What are the potential challenges of implementing DPPs? ▪️ How can we start to prepare now for DPPs? ▪️ Who are the key service providers who facilitate DPPs for the fashion industry? The landscape will evolve in 2025 as more pilots and partnerships take place, and as the EU issue more guidelines for implementation, but best to get familiar now to make the transition easier. Download your copy here fo £45 ⬇️ https://lnkd.in/dKrFRihU #digitalproductpassports #dpp #sustainablefashion
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Which car battery impacts our environment the least? We can't tell you....today. But in a few years, when digital product passports will be compulsory for products sold in the European Union, you will be able to find out yourself – easily. Digital product passports are a key component of the Ecodesign for Sustainable Products Regulation, currently working its' way through the European Union legislative process. It is expected to come into effect for the first industries already in 2027. • What do you know already about how it will affect you? • How it will enable you to make more responsible buying decisions? • Which actions it will take for producers, distributors or retailers to comply? digitalproductpassport .com – Join the place to learn, share and discuss the coming EU digital product passports. #DigitalProductPassports #ESPR 𝘐𝘮𝘢𝘨𝘦 𝘰𝘧 𝘣𝘭𝘢𝘤𝘬 𝘣𝘢𝘵𝘵𝘦𝘳𝘺 𝘶𝘴𝘦𝘥 𝘶𝘯𝘥𝘦𝘳 𝘊𝘊-𝘭𝘪𝘤𝘦𝘯𝘴𝘦 𝘉𝘠-𝘚𝘈 3.0 𝘋𝘌𝘌𝘋 𝘧𝘳𝘰𝘮 𝘖𝘱𝘦𝘯 𝘗𝘳𝘰𝘥𝘶𝘤𝘵𝘴 𝘍𝘢𝘤𝘵𝘴. 𝘉𝘢𝘤𝘬𝘨𝘳𝘰𝘶𝘯𝘥 𝘳𝘦𝘮𝘰𝘷𝘦𝘥, 𝘭𝘰𝘨𝘰 𝘣𝘭𝘶𝘳𝘳𝘦𝘥.
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2moGood point, of course I'd prefer to buy a battery with lower environmental impact, especially if it's at a similar price and quality as "the bad guy". Why wouldn't I?