DemandCurveMarketing’s Post

There’s one thing that makes a founder truly stand out in a competitive market 👇 They ARE their ICP. I’ve been working with demand gen and performance marketing for almost 10 years now. Only now do I feel ready to run Fibbler 🦁. To solve a pain I’ve been feeling for years. You can research your way to understanding your audience day-to-day. But if you are not living in it, you never fully understand it. #demandgeneration #linkedinads #saas

Your business, market, and customer base are not static—neither should your definitions of ICP and CCP be. Regularly updating these profiles helps ensure you're always targeting the right customers and avoiding the wrong ones. How often do you review and adjust your customer profiles? Share your approach to evolving your customer understanding in a dynamic market. #CustomerInsights #SaaS #StrategicPlanning

Now presenting- Bad marketing habits to lose in 2025, part #1266: From quasi-“personalization” to hyper- personalization: How to NOT totally miss out on potential prospects. Gone are the days of mere surface-level engagement. To truly resonate with prospects, invest genuine effort in understanding and valuing each individual. In today's attention-driven economy, standing out means going the extra mile to connect on a deeper level. It's all about knowing your audience inside out and showing that you genuinely care about what matters to them. Embrace hyper-personalization to forge meaningful connections and seize untapped opportunities in 2025. P.s: Personalization by all means does NOT mean use the “Hi, <first name>” token. #MarketingTrends #HyperPersonalization #SaaS

Creating a bond with your clients goes beyond just business deals. 🤝 It's about understanding their goals, pain points, and what drives them. At Prosperitiv, we dive deep to craft strategies that not only boost traffic but resonate with your audience. 🎯 Want to turn your online presence into a client magnet? Let's chat! Visit prosperitiv.com and let's create something amazing together. #ThriveWithProsperitiv #ProsperitivSystems #SaaS

Look-alike? Don't rely on ad-platform watered down versions of look-alikes. Create REAL ones of your OWN. True lists of actual prospects with everything you need for true Omnichannel engagement using Versium's Online Audience Append. (also useful for your existing niche target lists for custom audiences). Give us a thumbs up or a Yes in the comments if you want a few thousand credits to give it a try!

Don't know who your most valuable customer segments are? Try ICP Studio by DataviCloud—the easiest way to discover growth levers and untapped opportunities hidden in your data. 😉 Credits: Ruchi Shah Gowri N Kishore Kesava Kumar R #datapenguins #idealcustomerprofile #customeranalytics #saas #fridayfun #justforlaughs

Here are some key trends we're seeing in the market, do you agree? 👉 Sales cycles are getting longer 👉 More decision makers are involved - particularly finance 👉 Demand gen is harder than ever The good news is we are seeing the emergence of a new normal. Hit the link to read more about how you can combat this new complexity. #salescycle #forecasting #SaaS

WHICH FEATURES OF YOUR PRODUCT SHOULD YOU INCLUDE ON YOUR PAGE? 🤨 Consider if the feature is: 1️⃣ UNIQUE: Is the feature unique and, most importantly, RELEVANT? Or is it just a commodity that every competitor has and doesn't deliver real value? 2️⃣ RELATED TO PAIN POINTS: First, the feature should be related to a user pain point to be relevant. Next, think about that problem in terms of SEVERITY—its impact on the company—and FREQUENCY—how often it occurs. ⬇ ⬇ ⬇ ⬇ ⬇ ⬇ ⬇ ⬇ ⚡ I recommend creating a template where you can list all the features, relate them to the customer PAIN POINTS, and define the outcomes they expect. Afterwards, rank the FREQUENCY and SEVERITY of each pain point from 1-5. This will give you a score indicating which features are most relevant to include on the page. 📄 I use a simple but effective TEMPLATE to implement this exercise. This is a framework that helps me delivering messages that truly resonate with the audience. 🎁 TODAY I WANT TO SHARE IT WITH YOU.🎁 --> Comment: "Feature" and I'll send a copy to you right away! #ProductFeatures #SaasFeatures #CRO #Saas

Stand Out in a Crowded SaaS Market In today's competitive SaaS market, differentiation is key to success. Here are three powerful strategies to make your SaaS product stand out: 1. Know Your Unique Value Proposition (UVP) Your UVP is what sets you apart from the competition. Clearly define and communicate what makes your product unique. Focus on the specific problems your product solves better than anyone else. 2. Invest in Customer Success Happy customers are your best advocates. Provide exceptional support, gather feedback, and continuously improve your product based on user needs. Build strong relationships and foster a community around your brand. 3. Leverage Data-Driven Marketing Use analytics to understand your customers' behaviour and preferences. Tailor your marketing efforts to target the right audience with personalized messages. Highlight case studies and success stories to build credibility and trust. Ready to elevate your SaaS game? Let's connect and share insights on how to thrive in the SaaS industry. Comment below or send me a message! #SaaS #Tech #CustomerSuccess #Marketing #Innovation

Exhausted from jumping between platforms to manage your marketing and customer service? 😩 Say goodbye to the chaos! 🚀 Our SaaS solution brings everything together in one easy-to-use hub, saving you hours and letting you focus on what really matters—strategy, creativity, and connecting with your audience. 💡✨ Streamline your workflows and watch your business thrive! 🌟 #MarketingTips #DigitalMarketing #SocialMediaMarketing #MarketingStrategy #ContentMarketing #BusinessGrowth #SaaSSolutions #CustomerServiceSimplified