Academy of Motion Picture Arts and Sciences’ Post

Here are the scores on the doors as we entered the weekend. Barbie streams (😎) ahead, with 4.1m Oppenheimer on 2.6 but with a similar share of on-platform viewing - i.e. share of current subscribers. Two important metrics to track over the coming weeks: 1 - Total views, both Barbie and Oppenheimer will see a boost in viewing due to Oscars publicity - but how much of a lead will the Best Picture (and 6 other awards) grant for Oppenheimer compared to an effective snub, only the Best Original Song win for Barbie. 2 - With Disney timing a range of discounts and offers across the globe, to tie in with Poor Things core streaming window, how many of these big budget titles will become the "first watched" show, i.e. how many subscribers will be drawn into a sub specifically because of these movies. We'll check back in to reveal all, in a couple of weeks time once the data-dust has settled! #oscars2024 #oppenheimer #barbie #imjustken

🎬 Curious about this year's #Oscar frontrunners? Our analysis of readership data reveals surprising insights. 🎉 🏆 From Best Picture to Best Supporting Actor, our blog breaks down the top contenders for the 2024 Oscars based on reader interest. 🌟 Find out which films and performances are generating the most buzz online! https://ow.ly/PxRM50QJW48 #Oscars2024 #OscarPredictions #MarketingInsights #EntertainmentNews #TrendReporting

Excitement is growing for Sunday’s #oscars2024 ceremony, but do awards really matter to streamers? Clearly, there is considerable soft marketing power deriving from the glamour and kudos of the Academy of Motion Picture Arts and Sciences, BAFTAs, and the like, but what about the hard numbers? This fascinating data from Digital i clearly shows the bump in last year's Netflix viewing of 'All Quiet on the Western Front' as it rode the rising wave of awards season hype culminating in its 2023 BAFTA Best Film win and 9 Academy Award nominations followed by the relative disappointment of winning Best International Picture rather than the top prize of Best Picture. Investing in the German-language wartime epic ahead of production translated into a clear extended viewership of that movie for Netflix, but also generated a hugely valuable ‘halo’ dynamic for the streamer - not least amongst industry insiders, reinforcing the idea that #netflix can be a home for the world’s most creative talent. This year Netflix has Bradley Cooper’s 'Maestro' in the mix for Best Picture, whilst Apple is hoping that Martin Scorsese’s Killers of the Flower Moon can upset favourite 'Oppenheimer', which has itself just debuted on Peacock. #streamingwars #movies #oscars

Oscars 2024 Ratings Report: Highs and Lows 🏆📉 The 2024 Oscars saw a ratings bump with 19.5 million viewers tuning in, marking the highest in four years! 🌟 However, compared to 2020, viewership was lower despite hits like 'Barbie' and 'Oppenheimer'. 🎬 What's your take on this year's show? #Oscars #AwardShow #ViewershipAnalysis #TVIndustry #Hollywood #FilmIndustry #EntertainmentBiz #DigitalShift #StreamingCulture #OscarsHighlights #Oscars2024 #RatingsReport #Barbenheimer #ViewershipTrends #EntertainmentNews #HollywoodGossip #BoxOfficeHits #AwardSeason #OscarsHistory #TVViewership 

The best way to reach family decision makers!!

From humble beginnings to a $1.4B empire, discover how Cirque du Soleil revolutionized the circus, embraced a blue ocean strategy, and mesmerized audiences globally. Unlike red ocean strategies, which focus on competing in existing markets, Cirque created uncontested market space, setting them apart in the entertainment industry. #blueoceanstrategy #businessmodel #businessmodelstrategy #cirquedusoleil #creativisocial

And in today's episode of ‘Literally Everything is an Ad Network’: During the Cannes Lions International Festival of Creativity, United Airlines introduced Kinective Media℠ by United Airlines, the airline industry’s first ad network. Leveraging first-party data, this network showcases ads across in-flight screens, apps, websites, and airport displays. I wonder what’s next in line-I think elevators might be up for grabs. Elevator music sure could use the facelift! What do you think? What is an ad network that you think could exist?

Saw this interesting tidbit on an airline thread I follow. Did you know that in-flight entertainment dates back to the 1920s? It started with newsreels, comedies, and later feature-length Hollywood movies by the 1940s. Back in 1945, Pan Am flight attendants even had to manually run and change film reels for passengers. It wasn't until the 1960s that automated systems were introduced, revolutionizing the passenger experience. #AviationHistory #InflightEntertainment #PanAm #AutomatedSystems

High performance to Controll Motion Bases and all kind of dispositives for Tests and Simulations Equipments

The show is crazy-popular right now. Why bail? If you're in the content biz you know how to re-create, re-invent, re-brand and sometimes re-package. Sometimes, you just have to toss it all out, and start the whole ball of wax anew. IS there something to be said about knowing WHEN to get out? Interested to know any thoughts on the matter. #contentcreation #media #film #televsion #streamingcontent #houseofthedragon