829 Studios - Digital Agency & Marketing Consultancy’s Post

Remember the days of AdWords and AdMob? Our latest blog post, "Milestones in Paid Search Advertising: A Historical Overview," covers it all! 🟠Discover how paid search advertising evolved from its early days to modern trends. 🟠Learn about the launch of Google AdWords and its impact on digital marketing. 🟠Explore the rise of mobile advertising and social media platforms in the ad space. 🟠See how data and analytics have transformed ad strategies. 🟠Peek into the future of paid search advertising with AI and voice search. Read the full blog here: https://lnkd.in/gixyR7Q3 #AdMediaBlog #PaidSearchAdvertising #AdMedia #HistoryofPaidSearch

Google processes 99,000 searches every second. That’s around 8.5 billion searches a day! With this kind of activity, Google has a ton of potential as an advertising platform, but it can be overwhelming to figure out where to start. It might seem impossible to crack the Google code, but at Intentsify, we found a great place to start. By syncing your keyword bidding with the research behavior of your target accounts, you can drive higher quality conversions. Check out your “most researched topics” with Intentsify. That’s the power of signal-based marketing. Learn how to Intentsify your Paid Search: https://lnkd.in/eqXga8wN

How to succeed in the era of AI-driven search advertising https://lnkd.in/eHni4p-X

🔍 Looking to improve your paid search results? At J&L Marketing, we know that optimization goes beyond just data. It’s essential to consistently review your ads themselves to ensure they are poised for success. Make sure you're using popular keywords and achieving high click-through rates. Remember, the little details make a big difference! #JandLMarketing #PaidSearch #SearchAds #MarketingTips #Optimization

Search as a marketing channel has been on quite a journey the past couple years -- it's changing and changing quickly. Did you know that organic search optimization can create efficiencies for your paid search media? Learn more here:

🚀 SERVICE SPOTLIGHT: PAID SEARCH 🚀 What sets Soar apart? 🔎 Detailed analytics to guide smarter growth 🤝 Years of expertise across a range of industries 💻 A holistic approach that integrates Google with your wider marketing strategy Ready to take your paid search to the next level? Book a call with us today!

What other free and paid tools that can help you pinpoint your problem pages and prioritize their optimization? #techengagement #digitaladvertising #digitalmarketing #google #pagespeed #marketingstrategy https://lnkd.in/g-GkqEq9

The “death of the keyword” might be closer than you think! Though keywordless campaign types already exist in Google, Director of Digital Advertising, Matthew Umbro discusses a more holistic change that is on the horizon. Read the full article here → https://lnkd.in/gWq8GgyM What are your thoughts on keywordless Google campaigns? #DigitalAdvertising #GoogleAds

🌟 Is your paid search strategy stuck in a Google rut? 🌟 Discover how to thrive in a competitive landscape with insights from our PPC expert, Kyle! Uncover the strategies you need to diversify and drive sustainable growth beyond Google in 2024. 💡✨ With rising costs and increased competition in Google Ads, relying solely on one platform isn’t viable anymore. Key insights from our latest trends article include: 🔹The Current State of Google Ads Performance 🔹 Shifting user behaviour with AI Overviews 🔹 The importance of diversification across platforms like Microsoft Ads and TikTok 🔖Read the full article here: https://hubs.ly/Q02WzRTX0 #DigitalMarketing #SustainableGrowth #InnovationVisual #Trends #Insights #Competition

Google will finally allow advertisers to add negative keyword exclusions at campaign level for Performance Max campaigns without having to fill in a form by end of 2024. This is in beta for few accounts. Source link: https://lnkd.in/gyKy_PQj #googleads #ppc #pmax