Brand Awareness ad objective

Last updated: 4 days ago

Tell more people about your products, services, or organization by selecting the Brand Awareness objective for your ad campaigns. The bidding strategies and ad formats available for Brand Awareness campaigns optimize towards the reach or impressions of your ads.

Important to know

You can't select an ad rotation option for campaigns that use the brand awareness objective. However, ads in brand awareness campaigns will default to using the rotate ads evenly option.

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