We are proud to be an official Stage 2 Capital 2024 Catalyst Program graduate! This experience has been instrumental in helping us grow our customer community of retailers and brands as we strive to bring greater intelligence to the specialty wholesale industry. We want to thank our incredible mentors, Mandy Cole, Gary Lombardo, Cliff Unger, Graham D. Collins, Amy Volas, Lindsey Meyl, Katherine Palmer, Sean Po, and the Catalyst team for their guidance and support! The value we received from this program is immeasurable and we couldn't be more excited about the future of TrackFly. Stage 2 Capital #startup #trackfly #utahstartups #siliconslopes
About us
We build tools that elevate local supply chains by bringing better market intelligence to independent retailers and their suppliers.
- Website
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http://trackfly.com
External link for TrackFly
- Industry
- Information Services
- Company size
- 2-10 employees
- Headquarters
- Sandy, UT
- Type
- Privately Held
Locations
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Primary
Get directions
Sandy, UT, US
Employees at TrackFly
Updates
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Exciting news about one of our retailer community members Pack & Paddle.
DECKED is at Pack & Paddle, the outdoor hub for Adventurers in SOLA (South Louisiana) since 1974! Part of our commitment to get you access to DECKED D-Co Cases (the best stuff to protect your best stuff!) through your favorite local outdoor shop. Excited to be included in their shop and introduced to their community alongside iconic outdoor brands. Pack & Paddle launches guided river trips and group hikes on the daily! (thank you P&P team for the photos)
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"There is no reason why TrackFly could not help us grow 30%...I believe that." Check out this teaser of our latest case study featuring Chris Frangiosa. Chris is the operations manager for 5 brick-and-mortar specialty retail stores and owns VILD Consulting where he helps retailers manage their businesses more efficiently. Download the full case study in the comments, featuring an in-depth interview with Chris. Learn how he leveraged the TrackFly platform to transform his brand collaboration strategies, driving over 200% sales growth in select categories. #trackfly #outdoorretail #specialtyretail
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Great article featuring one of our customer community members. Sean Kelly has done some amazing things with BAJÍO Sunglasses and we’re excited about their future. #trackfly #outdoors Shop-eat-surf
Bajio VP of Sales Sean Kelly answered a few questions for us about Bajio's competitive advantages, including the team's decades of experience in the sunglass market, building its glasses in Florida, and its dedication to specialty retailers. https://lnkd.in/g8KZySJC
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Our latest blog article is out! Want to stay ahead as a specialty retailer? Using industry benchmarks can transform your approach! Discover how analyzing category trends, understanding top-selling products, and benchmarking your performance against the industry can fine-tune your inventory and sales strategy. Check out the full article below and see how TrackFly's tools can help you easily apply these strategies to your business. https://lnkd.in/ewKhD2Bi #specialtyretail #trackfly #industrytrends
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The TrackFly team was well represented at the Utah Lake clean. #utah, #trackfly #oceancleanup Vineyard City,
Thank you to everyone who came to the Utah Lake cleanup! We were able to collect 358 pounds of trash! Because of our supporting sponsors who are donating for every pound collected at the lake we will be able to collect 2,506 pounds in Guatemala! Our next Utah Lake cleanup will be on April 19th to celebrate earth day! Thank you to all of our sponsors! Project Reef Niagara Bottling Sami Sacha Flowers TrackFly Paleblue Tidey Recyclops Sand Cloud
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There are many advantages for specialty retailers that share sell-through data with brand partners. Discover in our latest blog how these advantages can save you time, reduce risk, and more easily adapt to consumer trends through better collaboration with your brands. #RetailGrowth #SpecialtyRetail #TrackFly #outdoorretail https://lnkd.in/g4aQ6bN2
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We want to congratulate one of our customer community members for their well deserved recognition by ASI - Australian Surf Industry Association Patagonia has been an innovation leader in conservation and we’re excited about their future. #patagonia #trackfly #ASI
A huge congratulations to our 2024 ASI Environment Award winners Patagonia Australia and Runners up Creatures of Leisure. All of this year’s nominees are leading the way in sustainable practices and innovation, reminding us of the vital role the surf industry plays in protecting the environment. We’d also like to extend our gratitude to Mandy Marechal at Take 3 for the Sea and Adrian Buchan for their time, dedication, and expertise in assessing and judging every nomination in this category. #AustraliansurfindustryAwards2024 #EnvironmentAward #surfindustry
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The TrackFly team was well represented at this year's Confluence event for the Fly Fishing industry hosted by AMERICAN FLY FISHING TRADE ASSOCIATION. Never before has the industry had this level of visibility into the supply chain. Brands and specialty retailers are connecting on TrackFly to access market trends and together make more informed decisions. We want to thank AFFTA for their support and for putting on this amazing event. The future of the industry looks bright and we're excited to be a part of it. #affta #specialtyretail #outdoorretail #flyfishing #trackfly
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Great podcast episode by Colin True, host of The Rock Fight podcast. It's exciting to hear that many more brands are recognizing that the outdoor industry is in a "moment of change" and are re-focusing their business strategies to support their specialty retailers. Check out the full episode by clicking the link in the comments. #speciatlyretail #specialtywholesale #trackfly #outdoorindustry
Founder at Rock Fight | Writer | Producer | Host of THE ROCK FIGHT | Likes coffee and going outside
I'm sharing today's post from a hotel in Missoula, MT this years home of the Outdoor Media Summit. Posting this from the site of one outdoor event is important context because today's episode of THE ROCK FIGHT is largely about about another outdoor event. Last week the Outdoor Industry Association dropped the news that after ending their long time partnership with Outdoor Retailer this past summer, they would be forming a new partnership with Switchback Event starting in 2025. The resulting discourse and commentary (especially here on LinkedIn) was swift and for good reason. As I detailed in Rock Fight's newsletter this past weekend (which you definitely should sign up for if you haven't already) we're in uncharted waters when it comes to events. Because getting everyone together is something that we all agree is a great idea; but there's not a lot of agreement in how or when we should gather. And it's something we love to talk about. You want proof that events is a topic that continues to rise to the top in industry circles? One reason I'm here at OMS is to moderate a panel called "An Honest Conversation About Outdoor Industry Events". The panelists? Christina Henderson from Switchback, Sean Smith from OR, and Gabe Maier from Grassroots Outdoor Alliance. (Swing by this Wednesday morning if you're attending the show) To learn more about this move to Switchback I'm joined on today's episode of THE ROCK FIGHT by president of the OIA, Kent Ebersole. Kent and I also talk about the current state of the OIA, how the OIA can do more to lead the industry, and what Kent sees for the future of the organization. Listen to (and follow) THE ROCK FIGHT on your favorite podcast app or click the link in the comments. #outdoorindustry #tradeshows #events #podcast
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