We’re thrilled to share that at Hasbro's North American Licensee Summit in Los Angeles, tonies was honored with the "Best Consumer Marketing" award! 🏆 This incredible recognition celebrates the amazing partnership, planning, collaboration, and creativity that our team pours into working with Hasbro and their many great IPs. ✨ A special thank you to the tonies® USA Licensing, Product and Marketing team members that makes this partnership such a success—your hard work truly shines! 🌟
About us
#Toniebox is a #ScreenFree, imagination-based audio speaker that plays music and stories when you place a Tonie on top. With a growing and extensive library of Tonie characters, you can find your favorites from literary classics, to Disney movies, or even record your own special stories with Creative-Tonies.
- Website
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http://tonies.com
External link for tonies® USA
- Industry
- Consumer Goods
- Company size
- 51-200 employees
- Headquarters
- Palo Alto, CA
- Type
- Privately Held
- Specialties
- Toys, Electronics, Tech, Disney, Screen Free, Kids, and Education
Locations
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Primary
Palo Alto, CA 94306, US
Employees at tonies® USA
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Ryan McNeary
Seasoned E-Commerce Executive Strategist with 20 Years' Experience Driving Dynamic Online Sales Growth and Revenue all at Profitability/Scale and…
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Eric Lachter
VP Marketing at tonies. Formerly PlayStation, Roku, TBWA, Fallon.
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Matt Lattier
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Carter Higgins
Award-winning Author/Illustrator of books for kids | M.Ed in Curriculum and Instruction | Emmy-winning After Effects Compositor
Updates
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tonies is heading to CES! 🛫 ✨ Discover Imagination at booth 54155 from January 7-10. We'll be sharing the full collection of tonies products, along with some new things to come in 2025. Be sure to drop by for all of the screen-free fun!
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📣Come one, come all! We're thrilled to share that tonies is a “Top Toy” at Target this year and received an invitation to participate in Target's experiential Wonderland Event. ❄️ 📍With stops in NYC, Atlanta, and Dallas, the Wonderland Event is a family-friendly pop-up that aims to spread holiday joy and share all of the exciting Top Toys with young fans. tonies was featured prominently throughout the whimsical space, and even offered attendees a chance to win a Tonie as a coveted prize in the claw machine game. 🎁 What do you think—should we make Tonies claw machines a staple at Target? ;)
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💯 Our journey to 100 Million! 🌍 🎉Today, we’re celebrating a special milestone at tonies. Since the start of our company, more than 1️⃣0️⃣0️⃣ million Tonies have moved into new homes, enriching the lives of small and big listeners worldwide. From the very first “Creative Tonie” sold eight years ago, to hundreds of beloved characters and a variety of formats, Tonies are now playing in more than 100 countries around the world. 🌎 We are happy and proud that so many of you are part of our unique journey, and that you share our vision for empowering children to discover their imagination. This is just the beginning. 🤝 From our CEO Tobias Wann, and all of us at tonies: Thank you ❤️
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Vote for tonies for Toy of The Year! 🎉 🗳️ tonies® USA is honored to share that our new Audiobooks are nominated for "Educational Toy of The Year" in the 2024 @Toy of The Year Awards! Cast your vote NOW until January 10th to help us win: https://lnkd.in/g6tR7CKW
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📺 Our CEO Tobias Wann was live on CNBC Friday morning – sharing our message on how tonies is developing from the largest interactive audio platform for children to a globally iconic brand. After a strong performance throughout 2024, we’re entering the busiest time of the year – with Black Friday successfully ringing in the traditional holiday shopping season. Don’t miss out on Tobias’ thoughts and the interview below.👇
🖤 Happy Friday, everyone – happy Black Friday! This morning, I had the pleasure to join Stephen Sedgwick and Karen Tso at CNBC’s Squawk Box Europe. We chatted about tonies®’ strong development throughout the year, and an outlook on the important weeks ahead: With Black Friday today and the holiday season coming up, Q4 is as usual our busiest and most important time of the year. 💪 For us at tonies, Black Friday is not just a major commercial moment — it is also a great opportunity to bring the magic of creativity and screen-free entertainment into even more homes worldwide. 🧚 2024 will be another record Black Friday and record year. That wouldn’t be possible without our amazing team, partners, and tonies fans around the world. So, thank you very much! 🙏 👉 Video-Link in the comments
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Exciting news from Toronto! 🇨🇦 🎶 tonies partnered with Emma Memma for a series of unforgettable events coinciding with the kickoff off the holidays and release of her album in the mytonies free content library. 🧸 The weekend started at Toys"R"Us, one of our leading partners in Canada with an Emma Memma Meet & Greet where more than 200 families were in attendance. ✨ On Sunday, the real magic took center stage with excitement building for the 120th Santa Parade. 🎅 In the morning, our tonies booth in the Winter Village facilitated a space for kids to play, learn about tonies, and leave with special goodie bags. Then in the afternoon, tonies marched at the front of the parade alongside Emma Memma’s float. Over 700,000 people lined the streets, and millions watched from home. The crowd’s recognition of tonies, especially the joy from kids who loved spotting Red, made the event an unforgettable moment for the entire tonies team. 🎁
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It’s official! tonies has made Google’s Holiday 100 list! 🎁 Featuring this year’s top 100 gift ideas, the Toniebox earns a spotlight among the Toys & Games category. With searches for “tonies set” up 5,000% in 2024, we’re so excited to be listed alongside such imaginative toys and iconic brands. Check out the full list here: https://lnkd.in/eFvcD9xb
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It’s a festive time of year in NYC! 🎄 tonies hosted a very special series of events this past weekend featuring Piney: the Lonesome Pine with author Jane West Bakerink for Storytime with tonies! 📖 Our tonies fans were invited to join us at either FAO Schwarz or Nordstrom Flagship to meet Piney and watch the delightful Emmy® nominated animated tale. Piney, the Pine tree, whose heart’s desire is to be the cherished Christmas tree offers invaluable lessons for kids on holiday traditions, hope, friendships, and uniqueness. Jane shared this wholesome message with everyone in attendance, signed books, and even taught us all how to pronounce the very real town of “Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch!” Experience the heartwarming journey of Piney: The Lonesome Pine Tonie with your family this holiday season: https://lnkd.in/gjgkw4bP
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Attention NYC tonies fans! 🍎 🏙️ Have you heard? There’s a brand new, extra special tonies dedicated space at Nordstrom’s Flagship location on 57th Ave! 👀 Just beyond the children’s shoe department, this bright installation offers an engaging play area for children while they’re out shopping. In addition to being an everyday listening reprieve for little guests, tonies will be hosting monthly “Storytime with tonies®” events right here in this space throughout 2025! The first event will take place on Saturday, November 16th at 2 pm, featuring the author of Piney: The Lonesome Pine. Visit our event page for more information: https://tonies.fun/3Ah7nOZ 👋 We hope to see you there!