Forget your preconceived notions about "local" TV advertising. Targeted TV ad campaigns that are hyper-local but also multi-market have scale. Local--yes. Small? Nope. #JeffWatts from Centriply's Business Development team clarifies it for you, in under 60 seconds. Centriply, powered by Tango Media Systems.
About us
We are The Search Engine for TV Audiences® powered by Tango Media Systems, a R&D Media Analytics software development firm. Our proprietary ad tech software, TangoGEO, TangoRESPONSE, TangoTRAX, TangoOPPORTUNITY, TangoREV, and TangoACT, is specifically designed to support media professionals in their quest to find the most valuable spots. With our extensive data warehouse, Tango can use any census-defined geography to pinpoint target consumers on the sub-DMA level and incorporate a variety of data sources to inform the user about that consumer. Tango Media Systems applies information for all industries, from automotive to presidential campaigns. We utilize not only Nielsen statistics but also any available data set so that within seconds, we analyze millions of data points and produce the best schedules and proposals possible. Our powerful tools provide support from planning to billing, allowing media professionals to be advertising—not data—experts. As a division of Centriply and Cable Scope Inc. Tango Media Systems has supported this specialized media agency push the boundaries of audience-driven TV campaigns for over three decades. Our Mission Tango Media Systems believes that an informed media professional is a powerful one. It can be hard to know where, when, and how to advertise. Plan your TV impressions by ZIP, measure by HH and attribute TV impressions back to business KPIs is what it's all about. And now your sales team can show clients TV advertising like they have never seen before.
- Website
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http://centriply.com/
External link for Tango Media Systems
- Industry
- Information Technology & Services
- Company size
- 2-10 employees
- Headquarters
- Saratoga Springs, NY
- Type
- Privately Held
- Founded
- 2005
- Specialties
- Software Development, Data Analysis & Integration, Media Research & Planning, and Geo-Targeting
Locations
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Primary
4300 Route 50
Saratoga Springs, NY 12866, US
Employees at Tango Media Systems
Updates
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#TangoRESPONSE was built to be proactive. Kick off 2025 right and leave the "reactive" old days in the dust. It's time to integrate local linear TV ad sales into the world of audience-based buys and multilayered campaigns. #TangoRESPONSE, powered by Tango Media Systems.
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Sports are hot with advertisers. Are you selling multimarket sports packages? Need proposals fast? Take advantage with accurate market estimates, and don’t get burnt by bad impression forecasts. No leaving money on the table—or to your competitors—when it comes to offering TV as a media option for your customers. That's where we come in. We handle the work, you and your clients see results.
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10 answers to 10 important questions to ask when choosing an Advanced TV partner. Brought to you by Centriply and Tango Media Systems. https://hubs.ly/Q02-rvZh0
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TODAY AT 1PM ET! Follow the link to register (free): "TVN Webinar: Optimizing Multiplatform Advertising In A Non-Political Year" https://hubs.ly/Q02-2T7w0
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TOMORROW! Grab your PB&J and tune in for a lunchtime treat as Centriply AND Tango Media Systems President, #RobBochicchio joins #AnnHailer from Locality and #BeckyMeyer from Gray Media, in a TVNewsCheck webinar, December 3, 1pmET. Moderator #PaigeAlbiniak is moderating a discussion on "how broadcast and cable groups are creating new opportunities for advertisers in 2025, and what media buying agencies are looking for in local linear, digital, mobile and streaming." Follow the link to register (free): "TVN Webinar: Optimizing Multiplatform Advertising In A Non-Political Year" https://hubs.ly/Q02ZJ96b0
TVN Webinar: Optimizing Multiplatform Advertising In A Non-Political Year - TV News Check
https://tvnewscheck.com
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From all of us at Centriply and Tango Media Systems, wishing you and yours a Happy Thanksgiving.
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Grab your PB&J and tune in for a lunchtime treat as Centriply and Tango Media Systems President, #RobBochicchio joins #AnnHailer from Locality and #BeckyMeyer from Gray Media, in a TVNewsCheck webinar, December 3, 1pmET. Moderator #PaigeAlbiniak will lead the discussion on "how broadcast and cable groups are creating new opportunities for advertisers in 2025, and what media buying agencies are looking for in local linear, digital, mobile and streaming." Follow the link to register (free): "TVN Webinar: Optimizing Multiplatform Advertising In A Non-Political Year" https://hubs.ly/Q02Y_7pK0
TVN Webinar: Optimizing Multiplatform Advertising In A Non-Political Year - TV News Check
https://tvnewscheck.com