Real Estate Business Analytics (REBA)

Flashback to our sunny Executive Retreat in La Jolla, CA earlier this month. Big plans for REBA in 2025, thank you to everyone who has joined us on this crazy ride! 🎉

In this episode of The People Behind the Performance, REBA CEO Donald Davidoff sits down with Blerim Zeqiri, CEO and co-founder of Radix, the first and only shared ecosystem in the multifamily industry that helps users drive top-line revenue growth. They discuss Blerim's journey from a college intern to industry innovator, the pivotal role of data in addressing industry challenges, and the importance of transparency for building trust with consumers. Highlighting the pressing issues of supply and demand, antitrust scrutiny, and the future of multifamily housing, this engaging conversation provides actionable insights for navigating an evolving marketplace. Watch now to hear Blerim’s vision for empowering renters and operators alike with data-driven solutions: https://bit.ly/4faJlU3

In our last installment of this 9-part series, we shift from uncovering amenity “fails” to unlocking amenity pricing opportunities with A/B testing. How do you know if the price for a balcony, ceiling fan, or that coveted view is just right? The answer lies in leveraging your leasing data to simulate A/B testing, analyzing metrics like Days on Market, and applying statistical insights to ensure amenity pricing is optimized for demand. Here’s what you’ll learn: ✅ How to identify when an amenity’s value is too high, too low, or just right. ✅ Why Days on Market is the go-to metric for measuring leasing pace. ✅ How to use statistical tests to make data-backed pricing decisions with confidence. ✅ The importance of relying on your own clean data to avoid legal and scientific pitfalls. With the right tools and approach, your amenity pricing strategy can become a well-oiled, revenue-generating machine. Read the full post to learn how to make A/B testing work for you: https://bit.ly/4irMVfn

Don't miss our CRO, Tim McInerney on the final revenue management episode of Dom Beveridge's 20for20 podcast. An insightful discussion with our partners at Revenue Edge - Strategic Pricing Solutions & Radix regarding the legal landscape of PRM in the multifamily industry and how it's impacting business decisions. Catch the full episode here: https://lnkd.in/gVSu-m5C

Revyse just announced that they're running a special promotion until the end of the year and donating to Entryway for every verified review left between now and the 31st. 🎁 Sounds like a win-win-win! Will you help us spread some love by reviewing REBA BI, Budget or Rent? Link in the comments.✔️

From arbitrary discounts like "specials" or "loss leaders" to intentional governance bypassing, this blog breaks down why negative amenities can lead to hidden revenue loss—and what operators should do instead to stay compliant and maximize revenue. ✅ Understand when negative amenities make sense (hint: it’s not just because a lease needs to move fast). ✅ Learn how poor processes can lead to permanent revenue leakage. ✅ Explore how legitimate amenity pricing can unlock hidden value. Don’t let revenue slip through the cracks! Read the full blog post: https://bit.ly/3Zr9tEp

In this engaging episode of The People Behind the Performance, Donald sits down with Tyler Christiansen, CEO of Funnel Leasing, to discuss innovation and transformation in the multifamily industry. Tyler shares his journey from family roots in housing finance to his current role as a leader driving industry disruption. The conversation explores the impact of centralization, the evolving role of data in decision-making, and how modern tools like Funnel's renter management software are reshaping multifamily operations. With personal anecdotes and actionable insights, this discussion highlights the importance of challenging the status quo to build a more efficient, renter-focused future. Watch the full interview to gain fresh perspectives from two visionary leaders in multifamily: https://bit.ly/3ZLc4dB

In today’s competitive multifamily market, innovation is key. For one leading operator, challenges with their legacy system—outdated technology, lack of transparency, and compliance risks—sparked the need for a modern PRM solution. After a 90-day head-to-head pilot, comparing REBA Rent to their legacy system delivered: ✔️Reduction in availability 📊 2.47% increase in occupancy 💰 Higher revenue per unit ⏱️ 30% increase in efficiency The success led to a portfolio-wide rollout across 30,000+ units, positioning the operator for long-term growth and resilience. Read the full case study to learn more: https://bit.ly/49rlvSN

Early-bird pricing for our 2025 REBA Insights Conference in Vail ends in less than 30 days. Register now: https://lnkd.in/giu9239k Don't miss this opportunity to learn about: 🔹 Data-Driven Revenue Strategies – Actionable insights on rent optimization, budgeting, and expense management 🔹 Analytics Meets Revenue – Explore real-world use cases and innovations in REBA's tools like BI, Rent, Budget & Amenities 🔹 Change Management Essentials – Workshops on KPIs, scorecards, and driving successful data strategy implementation 🔹 Industry Trends & Thought Leadership – Panels on AI, platform-based approaches, and the future of multifamily tech 🔹 Customer Empowerment – Peer-led panels and discussions tackling real operational challenges Walk away with the tools to transform your data into results. Register now: https://lnkd.in/giu9239k

Another "amenity fail" is an example born out of the right effort from operators & asset managers and just a slight flaw in execution. This is the situation where all of the units in a pricing group have the same amenity charge. Examples include all one-bedrooms have balconies, all the two-bedrooms have granite countertops or all the three-bedrooms have fireplaces. Less rent in the base rent reduces your RMS' ability to adjust to market changes effectively. The fix? Tag amenities with $0 values. This keeps them visible on listings while maximizing the RMS' flexibility to optimize rents. Learn more (and why base floors should also be $0) in our latest blog: https://bit.ly/49kDlH9