RealCount

How does a small team throw 40 themed parties a weekend across the globe? We sat down with Burwood Media Marketing Director, Will Wytias-Sobel, to learn how they combine creativity with data to manage 250 events at once, optimize ad spend, and test new event concepts. It’s a must-read for anyone in live events or marketing. Check out our latest blog for the full story on how Burwood Media scales creativity with RealCount: https://lnkd.in/ePCehFx3

We love saving our customers valuable time - that's why we partnered with Overture Booking Agency Software! Build out your bookings with Overture, and send confirmed dates to RealCount - and we'll track the sales. Simple as that.

Today, I proudly took action with NIVA - National Independent Venue Association's #FIXTHETIX initiative by sending a letter to my congressional representatives. At RealCount, we know that tracking primary sales can be a real headache for our customers. That’s why we step in to help them track sales across 110+ ticketing companies (and counting). With so much focus on primary sales, the secondary market often flies under the radar until a problem arises. This is why we’re thrilled to offer limited secondary market tracking to our users. Today, we uncovered some eye-opening examples of how the secondary market impacts both fans and the industry: - An arena event with over 30% more tickets listed on the secondary market than are actually sold. - A free event with tickets being resold for a minimum of $62. - A record-breaking listing (for us, at least) of $57K+. To share your voice as an artist, fan, or industry professional and push Congress to finally pass comprehensive ticketing reform, fill out the form here: https://lnkd.in/emnszVsi

Well done, LinkedIn!

Another trivia question related to market & buyer tendencies! Out of the three markets listed below - which buys tickets the EARLIEST? (Based on ~150 similar/touring shows per market!)

Across 400 similar club shows (200 per city) in the US, we crunched some numbers on which market was the later buying. On LinkedIn, LA took the lead in the poll - but on Instagram (@realcountpro) - New York was called correctly!

We crunched some numbers and want to hear your guess! Across 400 similar club shows (200 per city), which city buys tickets later?

While we love a good spreadsheet - imagine every show on your tour had a dashboard like this. No matter the country, no matter the event - this is your show on RealCount. Automatically updated daily, just for you. #musicticketing #touring #ticketcounts #musicdata