PulsePoint will be attending CES 2025! Catch Malcolm Halle, Casey Carden, and Alexander Wessner as they engage with industry leaders to explore how cutting-edge technologies are shaping the future of healthcare marketing. We look forward to connecting with you next week! 🗓️ January 7, 2025 📍 Las Vegas, Nevada Send us an email to set up a meeting: events@pulsepoint.com #HealthcareMarketing #CES2025 #ProgrammaticAdvertising #AdvertisingandMarketing
PulsePoint
Advertising Services
New York, New York 47,644 followers
PulsePoint is a technology company using data to accelerate healthcare marketing.
About us
PulsePoint is an advanced data and technology company that is breaking new ground with programmatic solutions for healthcare organizations, to personalize information and improve outcomes. We are leading a revolution in radical health personalization to help organizations improve how they provide care, education and support to people when they need it most. Through programmatic automation, we interpret the hard to read signals of the customer journey and understand the connection points between relevance and engagement. This enables us to deliver a suite of tools that allow for the seamless activation of health options.
- Website
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http://www.pulsepoint.com
External link for PulsePoint
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 2011
- Specialties
- Programmatic Advertising, Programmatic Video, Content Marketing, Programmatic Mobile, Data management, Native Advertising, Content Targeting, Ad Exchange, Audience Targeting, Data Transparency, RTB (Real Time Bidding), Advertising Technology, Health, Clinical Trials, Health Tech, Ad Tech, Healthcare Marekting, Patient Recruitment, population health management, and Programmatic Health
Locations
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Primary
360 Madison Ave
Floor 14
New York, New York 10017, US
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564 Market St
Suite 305
San Francisco, California 94104, US
Employees at PulsePoint
Updates
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Happy New Year! As we wrap up 2024, we’re reflecting on our most inspiring year yet. It’s been a year of collaboration, innovation, and a deep sense of purpose. We’ve been fortunate to work alongside the most talented and passionate team, whose dedication has made all the difference in driving meaningful change in healthcare marketing. Looking ahead to 2025, we’re excited for what’s to come. There’s still so much more to do, and we’re ready to continue pushing the envelope, experimenting with new ideas, and building on the foundation we've set. Here’s to another year of learning, growing, and making an even bigger impact. Happy New Year from all of us at PulsePoint! #LifeatPulsePoint #HappyNewYear #HealthcareMarketing
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PulsePoint is proud to have our Chief Product & Technology Officer, Ezra Suveyke, featured in Digital Health Coalition's December newsletter. In this special edition, Ezra shares insights from the 2025 Trends Predictions Survey, where over 40 pharma marketers weighed in on the future of healthcare marketing. Read the full newsletter to get his perspective on what leading-edge activation and execution will look like for HCP marketing, as well as advice for making strides in sales and marketing integration in the coming year. #HealthcareMarketing #HealthcareInnovation #MarketingandAdvertising
Our latest newsletter is here, and this special edition focuses on Year-End Trends and Predictions for 2025. Inside, we explore insights from our 2025 Trends Predictions Survey, featuring expert perspectives (tagged below) on three key topics shaping the future. You'll also find details about our upcoming DHCG Webinar, the latest Short Take, and parts one and two of our Data Innovation Live Roundtable Series. Don’t miss the chance to dive into expert feedback and explore what lies ahead for 2025. 📩 Don't miss this special edition! Read the full newsletter here. Angela Tenuta, Ezra Suveyke, Sam Glassenberg, Maria Cipicchio, Toby Katcher, Maggie Jordan, Meredith Wilson, Michelle Davey, Emma Cleary, Amar Duggasani, Joanna Molke, Amy Jamison, Dan Rizzo Matthew Walsh, Mark Gaydos, Eric McCulley, Chad Maeder, Nandini Nayar, John Walsh, Chris Neuner, Isabelle Cohen, Geoff Chamberlain, Jonathan Zile, Jose Ferreira, Robert Caprara, Shane M., Glenniss Richards, MBA
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The holidays are a time for new beginnings, and we’re excited to share new opportunities to join our amazing team! We’re looking for talented, passionate individuals to help us make an impact in 2025. If you're ready to wrap up the year with a fresh challenge, check out our open roles here: https://lnkd.in/ddg9Q7cy Some important positions include: 1. Supply Business Analyst, https://lnkd.in/eGEDXydV 2. Client Data Analyst, Adtech/DSP: https://lnkd.in/eVWQ4_3Y 3. Sales Executive, Programmatic: https://lnkd.in/etgEwuRK #LifeatPulsePoint #HealthcareMarketing #HiringNow
PulsePoint Careers
jobs.jobvite.com
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If you missed the Data-Driven Transformation Roundtable webinar, it's now available on-demand! Catch insights from PulsePoint’s Jonathan Zile, along with experts from CMI Media Group, The Deerfield Agency, EVERSANA INTOUCH, and Bayer, on how data is shaping the future of healthcare marketing. Watch here: https://lnkd.in/egWXXPWW
🎥 The Data-Driven Transformation Roundtable Webinar Is Now On-Demand! Thank you to our incredible speakers Jonathan Zile, Jose Ferreira, Robert Caprara, Shane M., and Glenniss Richards, MBA for sharing their expertise and insights during this dynamic discussion. Missed the live event? Now’s your chance to catch up! Explore key strategies for leveraging data to enhance targeting, engagement, and outcomes in healthcare marketing. 👉 Watch the webinar on-demand here: https://lnkd.in/egWXXPWW
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New Case Study: PulsePoint and CMI Media Group teamed up on a campaign to evaluate how Connected TV drives brand search behavior among healthcare professionals. The results underscore the measurable impact of CTV in enhancing brand awareness and engagement. Discover how CMI Media Group executed the campaign with PulsePoint’s analytics and activation platforms. Read the full case study here: https://lnkd.in/et8bVy4t #HealthcareMarketing #ProgrammaticAdvertising #CTV #AdvertisingandMarketing
CMI Media Group and PulsePoint Increase Brand Reach Through CTV
go.pulsepoint.com
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Exciting career opportunities at PulsePoint! We’re growing and looking for passionate, driven individuals to join our team! Whether you’re a data expert or a creative problem solver, we have multiple open positions across various departments and there’s a perfect role for you. New opportunities include: - Associate Platform Solutions Manager: https://lnkd.in/d5yxEmC2 - Senior Data Engineer: https://lnkd.in/e4JD_tvg - Data Engineer: https://lnkd.in/e5vUgHrD Explore all of our open positions here and apply today: https://lnkd.in/ddg9Q7cy #LifeatPulsePoint #HiringNow #TechCareers #HealthcareMarketing
PulsePoint Careers
jobs.jobvite.com
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Today’s DHC Roundtable was a perfect way to close out the week! We had the chance to listen in on our VP of Data & Analytics (Jonathan Zile) discuss the latest trends, challenges, and data innovations that are transforming healthcare marketing with Jose Ferreira (CMI Media Group), Robert Caprara (The Deerfield Agency), Glenniss Richards, MBA (Bayer), and Shane M. (EVERSANA INTOUCH), with Mark Bard from The DHC Group. A big thank you to everyone who tuned in, and a special thanks to our speakers for ending the week with such valuable insights. #HealthcareMarketing #HealthcareInnovation #AdvertisingandMarketing
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Last night, PulsePoint had the pleasure of partnering with The Crafty Lounge in NYC for a special holiday event that brought our team together for a meaningful cause. We spent the evening participating in a heartwarming hand-knitting workshop where we created blankets for Project Linus, an incredible charity dedicated to providing comfort to children in need. It was a chance to give back and spread some holiday cheer, and we couldn’t be more proud of the collective effort to make a difference. Thank you to The Crafty Lounge for hosting such a fun and inspiring evening, and to everyone who joined us in supporting this wonderful cause! #LifeatPulsePoint #ProjectLinus #HolidayGiving #GivingTuesday
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🌟 Proving the Power of Innovation: Cookieless Targeting for HCPs 🌟 As privacy regulations reshape the landscape, we’re committed to helping brands evolve with innovative, data-driven strategies. Read the Good Apple and PulsePoint case study to see how we’re empowering marketers to deliver effective campaigns while staying ahead of shifts in data targeting. #HealthMarketing #CookielessFuture #HCPMarketing #PrivacyFirst #Innovation #PulsePoint
Good Apple and PulsePoint have partnered to demonstrate the effectiveness of cookieless targeting for HCPs. In a recent A/B test, we compared cookie-based targeting with cookieless alternatives for a top 50 oral care brand - and the results speak for themselves. Reach and Efficiency: Cookieless targeting matched the reach of cookie-based methods, with cookieless targeting outperforming some of the cookie-based methods As the industry moves towards privacy-first solutions, this case study demonstrates the viability and efficiency of cookieless strategies. Read the full case study here: https://lnkd.in/ebVKvNWY #HealthcareMarketing #HealthcareInnovation #AdvertisingandMarketing
PulsePoint Client Success Stories - Good Apple Proves Reach, Efficiency of Cookieless Targeting in A/B Test
go.pulsepoint.com