🌟 Returning Member Alert 🌟 We’re excited to spotlight Heather Malenshek, CMO & SVP at Land O'Lakes, Inc. Heather leads the charge in crafting exceptional B2C and B2B branding and marketing strategies, driving messaging excellence, and elevating marketing capabilities across all Land O’Lakes businesses globally. She also oversees Curious Plot, a wholly owned subsidiary of the company. Before joining Land O’Lakes, Heather made waves as the CMO of Harley-Davidson Motor Company, shaping iconic campaigns and steering the brand to new heights. Her career journey spans an impressive range of industries, from automotive and pharmaceuticals to food, beverage, and pet care. Recognized by Forbes as one of the world’s most influential CMOs, she also serves on the Board of Directors for The Ad Council. Originally from Scotland, Heather’s love of animals took root on her uncle’s farm, where she developed a lifelong passion for horses and dogs. And when she’s not strategizing, you’ll find this self-proclaimed gearhead reveling in her love for motors—especially anything with two wheels! Welcome, Heather, to the spotlight! 🚀 #PTTOW! #PTTOWMember
PTTOW!
Professional Organizations
Los Angeles, CA 8,520 followers
An invite-only community for today's most creative & inspiring CXOs & Icons, from 70 industries, who are shaping culture
About us
PTTOW! is an invite-only community for today’s most creative and inspiring CEOs, CMOs, and Icons from all 70 major industries which are shaping our culture. Members include His Holiness the 14th Dalai Lama, Shaun White, Kerri Walsh Jennings, David Blaine, Quincy Jones, will.i.am, Kelly Slater, Tony Hawk and David Guetta as well as top executives from VICE, GM, Apple, Red Bull, GoPro, Google [x], Coke, YouTube, the U.S. State Dept., Facebook, Instagram, Warner Bros and many more. http://www.pttow.com https://www.instagram.com/PTTOW https://www.facebook.com/PTTOW
- Website
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http://www.pttow.com
External link for PTTOW!
- Industry
- Professional Organizations
- Company size
- 2-10 employees
- Headquarters
- Los Angeles, CA
- Type
- Partnership
- Founded
- 2009
- Specialties
- Music, Gaming, Action Sports, Fashion, Clothing/Lifestyle, Film, Live Events, and Media
Locations
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Primary
Get directions
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Los Angeles, CA, US
Employees at PTTOW!
Updates
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We’re thrilled to kick off 2025 by celebrating the upcoming Super Bowl in New Orleans in February. This will definitely be one for the play books. If you're currently a member, hit up your membership lead for more info. If you're not a member, feel free to DM us for more info on how to experience this event (plus more) with PTTOW! in 2025. #PTTOWEvent
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Happy New Week, fam! As you prepare for a successful week ahead, take a few moments to check out our 2024 PTTOW! NXT Trends Report! This year’s report covers topics designed to inspire and guide professionals, including: - Prioritizing Wellness – Stay balanced while excelling. - Into the Minds of Your Audience – Decode what truly matters to them. - Setting the Standard – Lead the way in your industry. - The Next Big Thing – Stay ahead of the curve. - Down to Business – Sharpen your focus and thrive. Read it here: https://bit.ly/3VHiurS #trends #professionalgrowth #thoughtleadership
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🚨 Please join us in welcoming three returning members and one new member to our community from our friends at WhatsApp! Vivian Odior | Global Head of Marketing (RETURNING member): Since 2020, she's driven iconic campaigns that earned 200+ top industry awards, including Cannes Lions and a Gold Clio. She secured NBA star Giannis Antetokounmpo as WhatsApp’s first brand partner and expanded WhatsApp Payments in India and Brazil. Outside of the boardroom, Vivian is a TEDx speaker, thought leader, and host of She’s Been Called, a podcast championing female empowerment and honest dialogue. Sophie Ho | Global Head of Brand (RETURNING member): She is a global marketing leader with 19 years of experience driving growth for iconic brands like WhatsApp, Pepsi, and Quaker. Skilled in building high-performing teams and delivering innovative brand solutions, she is an award-winning strategist with accolades including Cannes Lions, Effie, and "Marketer of the Year." Jennie Morel | Head of US Marketing (RETURNING member): With an innovative approach and amazing leadership skills, Jennie oversees marketing efforts in the region, focusing on expanding brand reach and deepening user connections. Janine Kahn | Director of In-App Content (NEW member): Specializing in branded editorial strategy and crafting content tailored to distribution channels (in-app, social, email, web), Janine builds impactful, always-on ecosystems, leads marketing and multimedia teams, and shapes the brand's voice. Welcome back team WhatsApp! We're so glad to have you as part of our fam. #PTTOW! #PTTOWMembers
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PTTOW! reposted this
Three weeks ago we pitched a crazy idea. Last week we shot it on location in a Sopranos-like mansion in NJ. Today it went live. And it's blowing up on social. A HUGE (and I mean GIGANTIC) thank you to our clients MGA Entertainment and Josh Hackbarth for trusting us with this insane concept and timeline. Tremendous shout out to our team at VIRTUE Worldwide for creating and producing this brilliant work with our partners Pulse Films, Barking Owl and CARTEL Editing & Post-Production In marketing, we have the unique pleasure and privilege to move at the speed of culture. Identifying and harnessing the success of #itstherizzler to bring a diss track to life, encouraging parents to buy real toys for kids (and not gift cards), is a testament to the insights VIRTUE brings to clients. And then the creative...well, I'll let you judge for yourself. 🔥 Merry Diss-Mas, Everyone 🎄 Heather McTavish Perez Will Stallmeyer Mino Jarjoura Chris Garbutt Whitney Milne Christine Robertson Jill Rothman Danielle Russo Jamison Duffield Mauricio Santos Miranda Rachel Patel Ashlee Meese Cassandra Scholnick
MGA PRESENTS: The Rizzler - DISS-MAS 🎁
https://www.youtube.com/
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Taking a look back at last week's inaugural PTTOW! Sports Summit and looking forward to what next year will hold. Pure energy. No limits. All momentum... Unstoppable! #PTTOW! #PTTOWSports
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🚨 Please join us in welcoming a new PTTOW! Member to the fam - Brian Feit, Founding Partner at We Are BMF! In 2003, Brian co-founded BMF Media, setting out to build an agency at the intersection of brands, music, and culture. Two decades later, BMF has grown into a global creative marketing powerhouse with over 75 team members and offices in New York, Los Angeles, Miami, and London. With a client roster including Amazon, TikTok, Disney, Netflix, and Estée Lauder, BMF executes more than 300 campaigns annually across 20+ countries. Let's celebrate Brian for his visionary leadership and contributions to the world of experiential marketing, while welcoming him to the PTTOW! community! #PTTOW! #PTTOWMember
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Yes! We love it. Congrats Nadja Bellan-White (she/her/ella)!
Global Brand Leader | Transformation Agent | Board Advisor| C-Suite Leader
I couldn’t be more excited to share that I am stepping into the role of Group CEO at M&C Saatchi North America. Together with my incredible partners, we will help integrate M&C Saatchi’s U.S. capabilities and add specially tailored solutions to clients across a broad spectrum of business challenges. Key to this transformation will be redefining what it means to understand and unlock cultural power. We are at a crossroads moment in the U.S., one in which brands are looking for partners who can navigate uncertain waters and help them find solid footing in a very challenging environment. I can’t think of a better team than M&C Saatchi Group to step into the spotlight and guide brands through what’s next. Having spent over 30 years in this industry around the world, I’ve seen culture evolve in countless ways, and I have helped clients find their true purpose and connect with their audiences by harnessing cultural power to clearly define themselves and tell their story. We do this by holding steadfast to our belief in people, values, hard work, and the transformative power of meaningful change — for brands and the world. The impact we’ve made and will continue to make is a vital catalyst for the growth that CEOs, CMOs, and leaders across industries yearn for. We’ve been doing it for decades, and we’re ready to do it again and again. Thank you to Ewan Larkin at Ad Age for covering this exciting news! https://lnkd.in/e2KZ8_Hq
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There's no better feeling than seeing our community connect to build powerful partnerships. 🚀✨ Congratulations, Scott Donaton & Jimmy Hutcheson!
Versus is excited to announce a partnership with SPIN that will bring contextual games to fans of the iconic music title, creating interactive content experiences that drive audience engagement and loyalty. “SPIN is excited to partner with Versus, bringing cutting-edge technology to our brand’s website,” said SPIN CEO Jimmy Hutcheson. “We are looking forward to having more engaging experiences on our site and I’m excited to see fans engage with the music questions.” Added Scott Donaton, CMO of Versus, “Our goal is always to drive fan engagement, and music fans love to show what they know, making SPIN an ideal partner. Together, we will bring their editorial to life to test fans’ knowledge on music trivia, share opinions and make predictions about what’s next .” Versus’ proprietary technology makes fandom more fun and rewarding for audiences, which drives engagement, retention and revenue for our partners across entertainment and media. Versus’ unique experience allows fans to test themselves and challenge friends to earn points and prizes. SPIN is one of the most recognizable names in music and pop culture, a legendary media group at the center of the zeitgeist. Recent spin.com covers have featured some of today’s biggest stars, including Stephen Sanchez, Marcus King, Kim Gordon, The Black Keys, YungBlud, Machine Gun Kelly, and Jack Harlow, coupled with probing journalism and in-depth interviews.
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Our inaugural PTTOW! Sports Summit has officially wrapped, and what an incredible success it was! We’re still in awe of the industry giants and the wealth of wisdom that filled the room. A heartfelt thank you to everyone who contributed to making this event truly extraordinary. Cheers🥂 to an industry-changing moment—and to even more groundbreaking events in the future! 🚀⚽️🏀🏈⚾️🥎🎾🏐🏉🏒🏑🥍🥊🏅 #PTTOW! #PTTOWSports #Sports
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