PLUS Capital

PLUS Capital

Venture Capital and Private Equity Principals

Venice, California 3,143 followers

A venture infrastructure trusted by elite artists and athletes to invest in and build transformative companies.

About us

PLUS Capital is a full-service venture advisory firm for celebrities. We work with top-tier celebrities and their teams across entertainment, sports, and more to facilitate investments and equity-based partnerships in transformative businesses. By placing our celebrities with top entrepreneurs and venture-backed companies, we can help accelerate growth through financial and/or sweat equity - turning celebrities' influence into financial returns.

Website
http://www.pluscapital.com
Industry
Venture Capital and Private Equity Principals
Company size
11-50 employees
Headquarters
Venice, California
Type
Privately Held
Founded
2013
Specialties
venture capital and Entertainment

Locations

Employees at PLUS Capital

Updates

  • Congrats Homebase! PLUS is proud to be a supporter of this mission-oriented company working to make an impact in the world of SMB 👏

    View organization page for Homebase, graphic

    12,127 followers

    🏆Proud that Homebase is honored as one of Fast Company's 2024 Brands That Matter 🏆 This award goes beyond recognition—it validates our core mission: helping local businesses build thriving teams and communities through technology that benefits everyone. And we’re just getting started. To our 150k+ local business partners: this is for you. 💪 #BrandsThatMatter #SmallBusinessInnovation

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  • PLUS is committed to investing in companies that we believe are better for the world and the beings on it, which is why we are proud to announce our participation in Sage’s $35M Series B round, alongside members of the PLUS artist and athlete collective. Sage is a technology company that offers a unified care coordination platform for senior living communities. We look forward to seeing how our investment and support from our celebrity partners can amplify their efforts to improve living community operations, caregiver and resident satisfaction, and reduce caregiver turnover. Read the full press release to learn more about Sage and their Series B fundraise: https://lnkd.in/gZ5wdMja View PLUS’s disclaimers & privacy notice: https://lnkd.in/gMMxbmFq

    Sage Secures $35 Million in Series B Funding to Transform Senior Living Operations Across the U.S. and Beyond

    Sage Secures $35 Million in Series B Funding to Transform Senior Living Operations Across the U.S. and Beyond

    prnewswire.com

  • View organization page for PLUS Capital, graphic

    3,143 followers

    PLUS Capital is kicking off an exciting new chapter in skin longevity through our investment in OneSkin, alongside PLUS partner, entrepreneur and founder of Women of Today, Camila McConaughey! We’re thrilled to support this partnership and OneSkin’s dedication to advancing the future of skin health with advanced longevity research and innovation. Read the full press release to learn more about OneSkin and their Series A round: https://lnkd.in/gDqkY-M2 View our disclaimers & privacy notice here: https://lnkd.in/gs9j57hQ

    OneSkin Closes Series A Investment Round, Fueling The Future of Skin Longevity With Advanced Research

    OneSkin Closes Series A Investment Round, Fueling The Future of Skin Longevity With Advanced Research

    prnewswire.com

  • What does finding flow look like for you? PLUS partner and basketball legend, Pau Gasol, sat down with BetterUp Chief Impact Officer, Prince Harry, Duke of Sussex, to discuss how he sustains peak performance and to share his tips on achieving flow as an individual and with a team. As proud BetterUp investors, we are thrilled to support this partnership for the PLUS portfolio and look forward to seeing how the company will continue to leverage their research to drive thoughtful conversation and human transformation on the BetterUp platform. Check out the full conversation at BetterUp’s link below! Read the Sports Illustrated exclusive here: https://lnkd.in/gFHa7KXN View our disclaimers & privacy notice here: https://lnkd.in/gs9j57hQ

    View organization page for BetterUp, graphic

    216,867 followers

    Raise your hand if you’re feeling a Fall slump at work 💻🍁 If you’re wondering why, according to BetterUp insights, the start of Fall marks the lowest rates in team agility and readiness to handle conflict for employees. In fact, it is one of the highest times for burnout — more than a third of workers (36%) say their work is emotionally draining and exhausting. Feeling that? Just know that you’re not alone. Take a peek at this never-before-seen conversation with BetterUp’s Chief Impact Officer, Prince Harry, The Duke of Sussex, and Pau Gasol, President of Gasol16 Ventures and the Gasol Foundation, on finding that sweet spot for purpose, performance, and productivity. Check out the full conversation: https://lnkd.in/gU-dDbus

  • When we invested in Postscript, we knew SMS was more than just an email extension; we believe it is a powerful channel with great potential for marketers to connect with consumers.📱    Thrilled to share the early results from the new Postscript AI launch! This is just the beginning for the Postscript team. 🚀

    View organization page for Postscript, graphic

    14,691 followers

    Postscript's revenue-generating AI for Shopify merchants is officially here. Check out features like Brand Center and AI Infinity Testing, where merchants can now test thousands of on-brand message variants, glean revenue-generating insights from the results, and apply those learnings at scale. Beta tests with Postscript AI have shown an average 20% revenue lift on flows like Abandoned Cart for 9-figure Shopify brands—a massive improvement to SMS programs that were already high-performing and optimized. Our mission has always been to make SMS your #1 revenue channel—and Postscript AI is doing just that. See it in action here: https://bit.ly/3ydPG1A

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  • The PLUS Capital team is proud to announce our investment in Grow Therapy, alongside artists and athletes from our collective, Anna Kendrick, Lily Collins, Dak Prescott, Joe Burrow, Jrue Holiday, and Lauren Holiday. Grow Therapy is a three-sided platform dedicated to empowering access to effective mental healthcare by providing integrated vertical software and services to patients, providers, and payors, including seamless patient-provider matching, insurance billing, EHR & telehealth software and care navigation. This latest financing round will enable the company to improve access to high-quality mental healthcare through their provider-centric mental health technology. Check out the announcement to learn more about Grow and their Series C fundraise: https://lnkd.in/gk4M3e7U https://lnkd.in/gkBWecui

    Grow Therapy Raises $88M Sequoia Capital-Led Series C to Advance Effective Mental Healthcare

    Grow Therapy Raises $88M Sequoia Capital-Led Series C to Advance Effective Mental Healthcare

    prnewswire.com

  • Congratulations to PLUS portfolio company, Homebase, on the announcement of their $60M Series D round! PLUS Capital is proud to participate alongside new and existing investors, supporting the business’s mission to expand its notable, fully-integrated team management ecosystem for traditionally underserved Main Street businesses.

    View organization page for Homebase, graphic

    12,127 followers

    Today, we are happy to announce the closing of our $60M Series D fundraise. From the beginning, we built Homebase to support incredible local business teams. We have been building the everything app for hourly work to eliminate paperwork, improve the work experience, and build a more connected and impactful team. And we’ve made a good dent: last year we saved small businesses over 50M hours and helped them provide a better work experience to 2% of the US workforce. We are beginning the next era of Homebase, and we’re taking this even further. We believe that technology can help enable a future of vibrant communities—one that’s human and thriving with local businesses. We’re here to build superpowers for local business teams that allow them to get more done and have a better work experience. Next year, we will save these teams 100M hours of work. This announcement today is a significant step in this journey and supercharges our efforts to expand our product ecosystem in support of these incredible teams. This wouldn’t have been possible without the dedication of our team, and the support of our investors—from new partners like L Catterton and Emerson Collective to returning investors like Notable Capital, Bain Capital Ventures, Khosla Ventures, Cowboy Ventures, and PLUS Capital. You can view a link to the full announcement within the comments. Our mission is to make small business teams unstoppable—Ready, set, go.🔥 === Looking for your next career opportunity? Join our unstoppable team at Homebase making an impact in one of our 32 open roles! Job description link in comments. #fundraise #smallbusiness #SMBtech

  • In case you missed it: last week at the #UpfrontSummit, PLUS General Partner, Amanda Groves, moderated an engaging conversation between Avaline Wine co-founders, Cameron Diaz and Katherine Power, on how they have been able to locate areas of opportunity in the wine industry and grow their business into the success it is today. The PLUS team had a productive time meeting with founders, LPs, and other VCs at this year's summit and we look forward to seeing how these leaders in the venture industry will continue to drive change and accelerate the success of businesses like Avaline in the years to come! #Upfront2024

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