Playmaker

New York showed out in a big way for the Roommates Block Party last night. Seeing thousands of fans locked in cheering, chanting & laughing for 4 hours yesterday was something I’ll never forget. The NYC community is so insanely supportive and these Nova Knicks are so fun. It’s an honor to be able to play a role in bringing them closer and facilitating these experiences. Shoutout to Medium Rare for bringing this very special event to life- it was so much more than a live podcast cc Adam Richman Joe Silberzweig Ian Ruzal-Bron 🤝. Hopefully the first of many collaborations. And shoutout to Cameron Smith Morgan Allison Ruben (Alex) Martinez Antoine Adams, OLY Alison Safir Paul Pirotta Brian Van Saders Peter Duane Ahmed El-Shami Marco G. Kristine Bill Sam Slama Matt Schwimmer Drew Rauso & many more awesome people on the Playmaker team for your great work developing this show & community & allowing for successful large scale events like this to happen. Couldn’t have done it without Matt Hillman also, who has become an awesome co-host, the glue who helps make it all work. New level unlocked. More to come…

See you this Saturday evening in Central Park! Last minute tickets are still available on RoommatesLive.com 🎟️🗽

Can’t wait… I will be in NYC next week for Roommates Block Party, a one-of-a-kind live show with interviews, comedy, a mentalist, DJ Irie, an Action Bronson performance & more surprises in Central Park. Hope to see you there! There are still tix available on RoommatesLive.com 🎟️ Shoot me a note if you’ll be there and want to say hi, or if you want to see about setting up a meeting while I’m in Manhattan that Friday. 🤝

Angel Reese's podcast "Unapologetically Angel" is already taking the sports world by storm! Since announcing Tuesday morning, the first videos have already accumulated 10s of millions of views. We're so excited to be able to play a part in amplifying Angel's incredibly authentic voice and bringing fans closer to the multi-talented superstar. "Unapologetically Angel" is in Shaq & Playmaker's The Big Podcast Network and will drop weekly Thursdays starting 9/5.

We're excited to announce "Da Get Got Pod" with former teammates Marshawn Lynch and Mike Robinson. This fun, authentic weekly football show will drop Thursdays starting NFL week 1 September 5th. Follow along at @GetGotPod on all socials. Playmaker is the home for the most entertaining and authentic athlete storytelling, and we couldn't be more excited to help amplify 2 of the most genuine voices in sports. Don't miss out on the fun - subscribe now.

We partnered with our friends at Tommy John to host two playoff watch parties, cheering on our favorite Roommates, emceed by the Roommates Show co-host, Matt Hillman. Despite the outcome, the sold-out crowd was electric and we are looking forward to hosting more watch parties next season! Tune into the Roommates Show tomorrow on YouTube for the first episode back after the playoff run—you won't want to miss the most epic recap content from Jalen and Josh!!

Join us for Formula 1 Miami festivities this Wednesday for a special edition live audience taping of The OG's podcast, post-event cocktail networking & celebrations. To RSVP and get event details if you will be in the Miami/South Florida area, please DM or email Alison Safir at asafir@bettercollective.com. Looking forward to seeing you there!

So far in ‘24, Playmaker’s original content has created more than $25M of Earned Media Value from the 1,000+ posts & articles publishers have shared… This happens naturally as a byproduct from our push to develop world-class, authentic & engaging sports storytelling to superserve the most passionate pockets of sports fans. We’ve partnered with athletes who are also electric personalities, and we’ve built the distribution and creative infrastructure to become a top source for untold stories, engaging takes and viral moments in sports… and we’ve been able to align brands with these moments, these athletes & their excited fans. The sizzle reel below is just a small portion of what we’ve been creating this year. It’s been awesome leading this charge and being able to give our talented creatives the opportunity to create with some great athletes who are also special human beings off the court & field. Often, the producers, editors & social leads are lifelong fans of the teams and athletes they’re working with and it shows in the extra effort and constant improvement in the content. Playmaker is just scratching the surface: - We are always looking for brand partners to help bring special impactful stories & series to life. - And we’re always looking for more electric sports talents to create with. * Please don’t hesitate to reach out if you can help with either. CC: Drew Pratt Alison Safir Mia Castiglione Drew Rauso Matt Schwimmer Devon Chase Harris James Caricato Max Freedman Cristian Henry Cameron Smith Antoine Adams, OLY Shaine Freeman Kristine Bill Adam Garfield Sam Slama Nyrie Iskandarian Peter Duane Preston Adelman Ryan Darwent & so many more awesome team members who have played important roles

Join us for All Star festivities at our venue in Downtown Indianapolis this Friday & Saturday. We will have special live shows, great networking and VIP celebrations. To RSVP and get event details, please email Alison Safir at asafir@bettercollective.com. Looking forward to seeing you all out there!