Out2Win

BITCOIN HITS RECORD LEVELS, AND NIL JOINS THE MOMENTUM. 💸 🏈 USC football signee Matai Tagoa’i just became the first college athlete to secure a Bitcoin-based NIL deal, partnering with Strike. 💡 Why This Matters: - As Bitcoin reaches record levels, athletes like Tagoa’i are paving the way for crypto-backed sponsorships. - This deal showcases how NIL is evolving alongside trends in tech and finance. Crypto-backed deals are promising a new frontier for athlete partnerships—is this just the beginning? What's your take—are there more crypto deals on the horizon? 👇 #NIL #Bitcoin #Crypto #USCFootball #AthleteMarketing

LOUISIANA AG TURNS JUUL SETTLEMENT INTO NIL OPPORTUNITIES. 💼 Louisiana Attorney General Liz Murrill is channeling funds from a $10 million settlement with Juul Labs into a statewide anti-vaping campaign, leveraging NIL partnerships with student-athletes to amplify the message. 🎯 Key Points: - 𝐅𝐮𝐧𝐝𝐢𝐧𝐠 𝐀𝐥𝐥𝐨𝐜𝐚𝐭𝐢𝐨𝐧: The state has committed $450,000 to LSU over the next three years. Additionally, it has pledged $56,000 to support athletes at the University of Louisiana Monroe, Grambling State University, Northwestern State, Southeastern Louisiana University, and McNeese State. - 𝐀𝐭𝐡𝐥𝐞𝐭𝐞 𝐈𝐧𝐯𝐨𝐥𝐯𝐞𝐦𝐞𝐧𝐭: Student-athletes will participate in promoting vaping awareness, utilizing their platforms to influence peers. - 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐯𝐞 𝐀𝐩𝐩𝐫𝐨𝐚𝐜𝐡: This initiative exemplifies how public funds can be utilized creatively to address public health issues through NIL collaborations. By integrating athletes into advocacy efforts, Louisiana aims to effectively combat underage vaping while providing student-athletes with meaningful NIL opportunities. #NIL #PublicHealth #AntiVaping #Louisiana #StudentAthletes

𝐏𝐨𝐫𝐤 𝐑𝐢𝐧𝐝𝐬 𝐍𝐚𝐢𝐥𝐞𝐝 𝐍𝐈𝐋 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲 𝐓𝐡𝐢𝐬 𝐒𝐞𝐚𝐬𝐨𝐧. 🏈 🍴 Their Crunch Time Hero campaign was a masterclass in recognizing the unsung heroes of college football. From Devin Grant’s 56-yard fumble recovery touchdown to Matayo Uiagalelei’s game-sealing interception, these athletes were rewarded with recognition and plenty of Pork Rinds. 💡 Why it Works: - 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠: Players showcased their rewards on Instagram, connecting with fans through genuine, engaging content. - 𝐅𝐚𝐧 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: The campaign turned big moments on the field into brand wins, amplifying reach and impact. Dan Crittenden Mick Hamilton #NIL #CollegeFootball #AthleteMarketing #CreativeCampaigns #CrunchTimeHero

SEATGEEK TAPS NIL AS CFP HEATS UP 🏈 🎟️ SeatGeek has signed NIL deals with CFP-bound athletes like C.J. Hicks (Ohio State) and Beau Pribula (Penn State), offering fans exclusive discounts and boosting player visibility. Meanwhile, the expanded College Football Playoff is driving massive demand off the field: - Hotel rates in host cities like State College have skyrocketed, reaching over $1,200/night. - Local economies are thriving as fan travel and engagement hit new highs. Big players, bigger connections, and even bigger impact as college football enters a new era. #NIL #CFP #CollegeFootball #SeatGeek #SportsBusiness #FanEngagement

JUJU WATKINS: ICONIC. 🏀 🔥 At just 𝟏𝟗 𝐲𝐞𝐚𝐫𝐬 𝐨𝐥𝐝 and only a sophomore at USC, Juju Watkins is dominating like no one else: - 𝐎𝐧 𝐭𝐡𝐞 𝐜𝐨𝐮𝐫𝐭: A force leading USC to a #7 national ranking. - 𝐎𝐧 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚: Millions of fans and unmatched engagement. - 𝐈𝐧 𝐍𝐈𝐋: Holding some of the biggest brand deals in college sports history. - 𝐁𝐞𝐲𝐨𝐧𝐝 𝐍𝐈𝐋: Juju just launched her investment portfolio with an investment in Unrivaled Basketball, proving she’s building a legacy that stretches far beyond basketball. She's not just playing the game—she's changing it. Kristyn Cook Maurice Watkins Marcus George Kellyn Smith Kenny Kirby Porter Darnell Davis Connor Wudrick #JujuWatkins #USCWBB #NIL #AthleteBranding #WomensBasketball #SportsMarketing #Unrivaled

Bill Belichick is heading to UNC Football—and the NIL impact could be MASSIVE. 🏈 💼 UNC’s hiring of NFL legend Bill Belichick is already drawing comparisons to Deion Sanders’ transformative effect at Colorado, where media attention, player recruitment, and NIL opportunities skyrocketed. 💡 Why It Matters? - 𝐁𝐢𝐠𝐠𝐞𝐫 𝐍𝐈𝐋 𝐃𝐞𝐚𝐥𝐬: Belichick’s presence boosts UNC’s national profile, attracting brands, recruits, and sponsorship dollars. - 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐠𝐧𝐞𝐭: Increased visibility will mean higher marketability for UNC athletes. - 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭: UNC’s NIL budget could see significant growth, following Colorado’s example of turning momentum into real NIL success. Could UNC be the next Colorado? Time will tell, but one thing's clear—Belichick brings big expectations and even bigger opportunities. What do you think—will Belichick have a “Coach Prime” effect? 👇 #NIL #UNC #BillBelichick #CollegeFootball #AthleteBranding #SportsMarketing

The 𝘮𝘰𝘴𝘵 𝘮𝘢𝘳𝘬𝘦𝘵𝘢𝘣𝘭𝘦 𝘵𝘦𝘢𝘮𝘴 in men's college basketball are here. 🏀 We've crunched the numbers, and these are the 𝐓𝐨𝐩 𝟓 𝐌𝐞𝐧'𝐬 𝐂𝐨𝐥𝐥𝐞𝐠𝐞 𝐁𝐚𝐬𝐤𝐞𝐭𝐛𝐚𝐥𝐥 𝐓𝐞𝐚𝐦𝐬 by Out2Win Score—the team Out2Win Score combines the marketability of their players based on social media reach, fan engagement, and overall NIL potential. 💡 Potential Opportunities: - 𝐓𝐞𝐚𝐦-𝐰𝐢𝐝𝐞 𝐬𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩𝐬: Highly marketable programs attract larger deals that benefit the entire roster. - 𝐁𝐢𝐠𝐠𝐞𝐫 𝐍𝐈𝐋 𝐝𝐞𝐚𝐥𝐬: High player marketability opens doors for impactful individual partnerships. - 𝐒𝐭𝐫𝐨𝐧𝐠𝐞𝐫 𝐟𝐚𝐧 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧𝐬: Teams with engaged audiences build lasting visibility and brand loyalty. Which teams missed the cut? 🤔 👇 #NIL #CollegeBasketball #SportsMarketing #AthleteBranding #FanEngagement #Out2WinScore

NIL MEETS THE CFP: Nolan Hauser's "Hauser Daddy Omelet" is here 🍳 Clemson kicker Nolan Hauser has teamed up with 𝐄𝐠𝐠𝐬 𝐔𝐩 𝐆𝐫𝐢𝐥𝐥 to launch a limited-time menu item just in time for the College Football Playoff. 💡 The Impact: - 𝟓.𝟔% 𝐨𝐟 𝐬𝐚𝐥𝐞𝐬 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐝𝐨𝐧𝐚𝐭𝐞𝐝 𝐭𝐨 𝐡𝐮𝐫𝐫𝐢𝐜𝐚𝐧𝐞 𝐫𝐞𝐥𝐢𝐞𝐟, a nod to Hauser’s game-winning 56-yard field goal that sent Clemson to the CFP. - The collaboration blends local NIL partnerships with community impact, showing how athletes can give back while building their brands. Hauser's deal proves once again how NIL can be about more than just products—it's about positive impact. #NIL #CollegeFootball #Clemson #CFP #AthleteBranding #CommunityImpact #SportsMarketing

𝐖𝐡𝐢𝐜𝐡 𝐬𝐩𝐨𝐫𝐭𝐬 𝐚𝐫𝐞 𝐰𝐢𝐧𝐧𝐢𝐧𝐠 𝐭𝐡𝐞 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐠𝐚𝐦𝐞? 🔥 📊 Fan engagement tells us where the energy is—and some sports are capturing attention like never before. 💡 Why This Matters: - High engagement rates mean deeper fan connections, bigger opportunities for brands, and more NIL value for athletes. - Knowing where fans are most active helps brands target partnerships for maximum impact. Here are the sports driving the most engagement this season. Did your pick make the list? 👇 #FanEngagement #SocialMediaTrends #SportsBusiness #NILInsights #AthleteMarketing #Out2Win

TRAVIS HUNTER SIGNS WITH ADIDAS AHEAD OF HEISMAN TROPHY AWARD 🏈 🏆 💡 Key Highlights: - 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐓𝐢𝐦𝐢𝐧𝐠: Securing this partnership ahead of the Heisman announcement underscores Hunter's rising prominence in college football. - 𝐃𝐢𝐯𝐞𝐫𝐬𝐞 𝐏𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨: Hunter's brand affiliations now include Sony Pictures, Stanley 1913, EA Sports, United Airlines, JLab, Celsius, NerdWallet, Leaf Trading Cards, and Rock 'Em Socks. - 𝐊𝐢𝐜𝐤𝐢𝐧𝐠 𝐈𝐭 𝐎𝐟𝐟: Adidas launched the partnership by unveiling a limited edition apparel collection, tying Hunter’s name to exclusive, high-demand products. - 𝐅𝐮𝐭𝐮𝐫𝐞 𝐏𝐫𝐨𝐬𝐩𝐞𝐜𝐭𝐬: As a projected top pick in the 2025 NFL Draft, Hunter will don Adidas gear in the NFL, while continuing to wear Nike cleats during his remaining games with Colorado. Hunter's multifaceted success on and off the field exemplifies the evolving landscape of athlete endorsements in the NIL era. #NIL #TravisHunter #Adidas #HeismanTrophy #CollegeFootball #AthleteBranding #SportsMarketing