We are thrilled to see the New Balance Foundation SquashBusters Center officially open in Lawrence! SquashBusters Lawrence is a youth recreation program that uses the sport of squash combined with academic enrichment, mentoring and community service to provide young people with support and access to opportunities. As a longtime supporter of SquashBusters and Lawrence Community Works — along with dozens of other impactful non-profit organizations across the city — the Foundation is thrilled to see this project come to life and make a meaningful difference to the community, especially to the young people of Lawrence.
New Balance
Sporting Goods Manufacturing
Brighton, MA 536,592 followers
Independent since 1906, we empower people through sport and craftsmanship to create positive change around the world.
About us
In 1906, New Balance began as a humble one-man operation founded on the belief that “we were born to move,” and has since grown into an international corporation, selling footwear and apparel in over 120 countries and employing over 8,000 associates worldwide. Our mission has always been to support the performance of athletes, and with an unparalleled focus on quality and craftsmanship, we’ve come to set the standard for comfort and fit in an industry all too often driven by hype. We’re incredibly proud of our history and how far we’ve come, but companies don’t thrive for over a century by being content. Whether it’s setting a new style trend, retooling our manufacturing process, or building a new state-of-the-art headquarters, we pursue innovation with a spirit of fearless independence. As the only privately held major footwear company in the world, we’re free to do things our way, pushing limits and testing boundaries as we continually reimagine what could be. After all, the status quo isn’t static. But doing things our way wouldn’t mean much if we weren’t also doing them the right way. We invest in our associates as they invest in us, and as we move forward, we make a point of giving back, supporting communities around us through ambitious philanthropic efforts and involvement programs. We are a company that cares, and our culture is one of integrity and teamwork where together we become greater than the sum of our parts.
- Website
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http://www.newbalance.com
External link for New Balance
- Industry
- Sporting Goods Manufacturing
- Company size
- 5,001-10,000 employees
- Headquarters
- Brighton, MA
- Type
- Privately Held
- Founded
- 1906
- Specialties
- Running & Outdoor, Training, Lifestyle, Lacrosse, Tennis & Court, Kids, Apparel, Baseball, Track & Field, Soccer, Skateboarding, Softball, Golf, Cycling, and Hiking
Locations
Employees at New Balance
Updates
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Joe Freshgoods links up with Aminé in our latest episode of “Conversations Amongst Us” to dive into a real conversation about hometown pride, the meaning of friendship and how collaborations come together. Watch the full conversation on our YouTube channel. https://lnkd.in/eC7YdrzY
Conversations Amongst Us | Joe Freshgoods & Aminé | New Balance
https://www.youtube.com/
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New Balance is proud to share that we were recognized on Forbes’ list of America’s Dream Employers 2025, reinforcing our position as a brand that students dream to work for and where associates thrive. People are at the heart of who we are and everything we do at New Balance. Guided by our values and purpose, we empower our associates to explore their creativity and lean into their passions for sport, craftsmanship and community. We are honored to be listed among this year’s top 500 dream employers! 👉https://lnkd.in/eWBy-hpD
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It goes without saying that New Balance has a lot to celebrate this year. In recognition of our brand’s strength and position as a leader in the industry, we are honored to share that we recently took home the Company of the Year Award at the 2024 Footwear News Achievement Awards ceremony. From stellar sports marketing campaigns and strength in the running category, to major retail investments and global activations, we are proud of everything our teams have accomplished this year. Congratulations and thank you to all our associates who helped us earn this award! Check out this article by Footwear News spotlighting six reasons why our brand was chosen for this year’s award! https://lnkd.in/ezU-Kd_4 Credits: Getty Images for Footwear News Footwear News | #FNAA
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We focus on cultivating talent at all levels of the organization and commit ourselves to supporting and encouraging our associates' continued growth, no matter where they are in their career journeys. To support our associates in developing their careers at New Balance, we added a new feature in 2023, which allows associates to build personalized career profiles to highlight their skills and aspirations, select areas of business interest and receive notifications when we post new internal opportunities that match their preferences. Are you ready to advance your career with New Balance? Check out our latest open positions and explore our careers site! 👟 👉 https://lnkd.in/erXd_R7T
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Ready to run towards your dream job? We have openings across a variety of departments and regions that cater to different skill sets and needs to benefit our brand. Find your perfect fit and apply today 👉 https://lnkd.in/erXd_R7T
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Scenes from our 2024 North America Brand Summit! The week-long event brought more than 600 associates across our North America region to the New Balance HQ in Boston, MA, where we celebrated the region’s tremendous success over the last year and shared our exciting plans for the future, all while building key connections with each other as One NB.
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Universal agreement is hard to come by, except when it comes to Shohei Ohtani.
G.O.A.T. status: Loading… 🐐🔋📈 World Series Champion. The first member of the 50-50 club (a 50 home run & 50 stolen base season). And now, a three-time unanimous MVP award winner. Sport has the power to unite and inspire and, in rare moments, enable us to live in historic times. Congratulations to New Balance face of brand athlete Shohei Ohtani on a historic season for the ages. The man. The myth. The MVP. 🦄🇯🇵 Sound on 📢 for full video effect. Creative Artists Agency • Major League Baseball (MLB) • Los Angeles Dodgers • #marketing
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Meet Corie Mae Pappo. A chance encounter with a retail associate led her to the New Balance Sports Research Lab in 2012 and she’s been running (literally!) with New Balance ever since – whether through research, developing product or shaping the future of running through innovation. Also a mom to three boys, she knows there can be pressure of feeling like you need to do everything perfectly. Her take? That’s not real life – it’s hard, messy and hectic at times, and we shouldn’t be afraid to talk about that. One day everything is going just fine and suddenly everything changes. At just four years old, her middle son, Will, was diagnosed with Type 1 Diabetes. Her family has tackled this challenge with courage and resilience. On World Diabetes Day, they launched a foundation in Will's honor: WJP T1D Foundation, and in less than a year, pulled together their first annual golf tournament, raising funds for a future where T1D is a thing of the past. Her grace and positivity through life's ups and downs is pretty remarkable. But that’s just her– staying curious, leading by example and keeping it moving.
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Our leaders travel around the world to grow our business and deepen connections with associates and teams in the communities where we work, live and play. These trips strengthen our One NB culture, foster collaboration and drive our business forward. Recently, Mathias Boenke, SVP of EMEA, visited Paris, France where he hosted a leadership offsite and made retail visits in key Paris neighborhoods La Défense, Le Marais, Forum des Halles and Champs Élysées. It was an insightful trip that brought excitement and anticipation for what the future holds at New Balance.
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