Metrics that Measure Up Podcast

Diving deep into the future of SaaS billing with Apurv Bansal, founder of Zenskar! 💡💰 Explore how usage-based pricing is transforming B2B SaaS, with over 50% of companies now leveraging flexible billing models. Uncover the game-changing intersection of customer experience, revenue management, and next-gen billing platforms. Listen to the latest episode of Metrics that Measure Up Podcast now at https://lnkd.in/eQtMQAsU #SaaSTech #BillingInnovation #UsageBasedPricing #RevenueManagement #SaaSStartups #MTMU #MetricsThatMeasureUp

From Farmville to Finance: Runway CEO Siqi Chen's unique journey shows how gaming principles can transform FP&A. Learn how he's turning financial planning into a "business simulation" game! Listen to the latest episode of Metrics that Measure Up Podcast now at https://lnkd.in/efxbdNi2 #FinTech #B2BSaaS #FPandA #StartupJourney #MetricsThatMeasureUp

Former Slack CRO Bill Macaitis reveals his 6-category marketing metrics framework. From funnel to PLG metrics, learn how to speak the language your CEO and CFO want to hear! Listen to the latest episode of Metrics that Measure Up Podcast now at https://lnkd.in/eyruNGmV #B2BMarketing #MarketingMetrics #SaaSMetrics #MarketingROI #RevOps #B2BSaaS #CRO #MetricsThatMeasureUp

Cledara's Brad van Leeuwen reveals: SaaS buyers are consolidating vendors, but AI tools buck the trend. Marketing leads AI adoption, allocating 5% of software budget. Is your SaaS strategy aligned with these shifts? Listen to this episode of Metrics that Measure Up Podcast now at https://lnkd.in/e3Kzg23n  #SaaSTrends #AIAdoption #B2BSoftware #TechSpend #MarketingTech #MetricsThatMeasureUp #Cledara #BradvanLeeuwen

AI tools level the playing field, says Cledara's Brad van Leeuwen. But the real challenge? Pushing productivity beyond the new baseline. How is your SaaS product differentiating in the AI era? Listen now at https://lnkd.in/e3Kzg23n #AIProductivity #SaaSInnovation #B2BStrategy #TechDifferentiation #FutureOfWork

Corporate gifting: The secret weapon for customer retention? Sendoso CEO Kris Rudeegraap reveals how personalized gifting is accelerating sales cycles by 29%. B2B leaders, it's time to upgrade your retention strategy! 🎁 Have you listened to this week's episode yet? 🎧 Listen now at https://lnkd.in/e65pqgbs #CustomerRetention #B2BGrowth #SalesCycleOptimization #AccountManagement #ClientRelationships

Surviving and thriving: ZoomInfo's Henry Schuck on leading through the 2023 SaaS recession and emerging stronger. Essential insights for tech leaders facing market challenges. Listen now on this episode of the Metrics that Measure Up Podcast at https://lnkd.in/eHDcsF5c #SaaSLeadership #MarketResilience #B2BSaaS

What does building one of the most successful B2B tech companies take? ZoomInfo's Henry Schuck shares his journey from startup to NYSE. Packed with insights on PE funding, IPOs, and market challenges on this special episode of the Metrics that Measure Up Podcast. Listen now at https://lnkd.in/eHDcsF5c #StartupToIPO #B2BGrowth #TechLeadership

Have you listened to Metrics that Measure Up Podcast's episode with Henry Schuck from ZoomInfo? From startup to RevenueTech giant – we dive into the metrics that matter, surviving downturns, and preparing for the AI future. Essential listening for B2B SaaS execs. Listen now at https://lnkd.in/eHDcsF5c #RevenueTech #SaaSMetrics #AIFuture

From podcasts to PR: Gregory Galant's journey to founding Muck Rack. Discover how he's revolutionizing the relationship between journalists and businesses in the latest episode of Metrics that Measure Up Podcast. Listen now at https://lnkd.in/gCruX88P #PRTech #ContentMarketing #MediaInnovation