"Listening is a Form of Love.” That was the guiding principle for our ongoing work with the The ADCouncil and the Sound it Out campaign, focused on mental wellbeing in young adults. The long-form interactive video launched last week and goes "beyond the script" allowing parents and caregivers to "Hold Space" and listen to young people's unfiltered thoughts, helping them to have an active role in listening and initiate open conversations. Read more about the campaign and watch the PSA on Shots! https://lnkd.in/ggbQR39w
McCann New York
Advertising Services
New York, NY 107,122 followers
We help brands build the most meaningful brand platforms.
About us
McCann New York is the headquarters of McCann, one of the world's largest advertising agency networks with operations in over 120 countries. The agency opened in 1912 with Truth Well Told as its founding -- and enduring -- creative philosophy.
- Website
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http://www.mccannny.com
External link for McCann New York
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Public Company
- Founded
- 1902
- Specialties
- Strategy and Planning, Creative, Integrated Production, Integration of Brands into Social Environments, Content Creation and Activation, Digital Marketing, Proprietary Performance Analytics, B2B Marketing, Shopper Marketing, and Retail Activation
Locations
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Primary
622 Third Avenue
New York, NY 10017, US
Employees at McCann New York
Updates
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Congratulations to our CEO, Amber Guild for being elected to the AEF Board. We continue to be inspired by your work in shaping the future of our industry and empowering the next generation of talent.
AEF is excited to announce that Amber Guild, McCann New York was recently elected to the AEF Board. We look forward to working with Amber as we expand our next gen talent programs and educational content for classroom use. #LearnWithAEF https://aef.com/board/
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Congratulations to our client, State Street Global Advisors for setting the Guinness World Records™ title for the most people to ring a bell in an hour - 533! The certification took place in Times Square, alongside a spectacular display of digital billboards launching the brand’s latest campaign, “Getting There Starts Here.” In 1993, State Street democratized investing and put the power of the stock market into everyone’s hands. With the launch of over 20 new ETFs and the new campaign, State Street renewed its commitment to helping investors of all means achieve their financial goals. At Tuesday’s launch, SSGA CEO, Yie-Hsin Hung encouraged the world to ring along with her while Gwen Stefani played a surprise concert to an excited crowd.
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Congratulations to our CEO, Amber Guild for being named one of She Runs It's 2025 Working Mother of the Year! As a mom of two, Amber proudly carries the legacy of the women before her who have fought to ensure that with each generation came more opportunities. She brings that same spirit of tenacity and inspiration in her leadership at McCann New York. Thank you Amber for your efforts in creating a more just and equitable place for generations to come and thank you She Runs It for the recognition!
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At the inaugural Blackweek conference last week, our CEO, Amber Guild, moderated a panel alongside Charisse Hughes, Kellanova and Allison Stadd, Shipt to discuss how they are prioritizing and modeling diversity as a growth driver. Amber shared “If we really think about diversity, equity, and inclusion, it’s not just the right thing to do; it is the only thing to do for growth. Then it becomes about how we’re unlocking human possibilities for business opportunities.” The conversation dived into investing in partnerships and campaigns designed to engage diverse consumers to unlocking new audiences through employee training programs to the importance of allyship. Thank you ADWEEK for attending the panel! Read more about their dicussion at the link below! https://lnkd.in/eUvSpc97
Kellanova and Shipt Marketers On How Diversity Drives Growth
adweek.com
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Yesterday, McCanners attended the inaugural Blackweek conference in NYC, where they listened to and met with industry leaders ready to engage and drive action for change. In the morning, our CEO, Amber Guild moderated the panel, “Pioneers: Women at the Forefront of Prioritizing & Modeling Diversity as a Growth Strategy,” accompanied by Kellanova’s Chief Growth Officer, Charisse Hughes and Shipt SVP of Brand Culture & Media, Allison Stadd, discussing the impactful role diversity plays in business growth. Later in the day, Amber sat down with Danny Robinson, CEO of The Martin Agency to have an open conversation about their journey thus far, offering enlightening truths about being a Black CEO today. Thank you Blackweek and congratulations! We are excited to continue driving diversity in our industry and are proud to be a part of this initiative.
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"At McCann, design is not an afterthought. Design is about making things that challenge people to look twice, experience things deeper, and connect with brands in unexpected ways." Since officially launching McCann Design two years ago, we've created work that has resulted in recognition by Fast Company’s Innovation by Design Awards, MONOCLE’s Design Awards, and leading industry creative accolades like ADC’s Best in Show, Designism, Best of Discipline in Typography, Cannes Lion for Design Driven Effectiveness, Epica’s Grand Prix, and One Show’s Best of Discipline. Our CCO Shayne Millington and Head of Design Matt van Leeuwen sat down with Print Magazine's Amelia Nash to talk about our approach to de-siloing Design and challenging traditional agency models. You can check out the full article here: https://lnkd.in/gRjASkGD
De-Siloing Design: McCann Reimagines Collaboration in the Creative Process – PRINT Magazine
http://www.printmag.com
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The inaugural Blackweek conference officially kicks off tomorrow, bringing together senior marketers from brands and agencies to talk about the influence and spending power of Black and diverse consumers. Our CEO Amber Guild, who serves on the Blackweek Steering Committee will be taking the stage twice this Wednesday, October 16 and speaking alongside today's leading marketers. Come join us! Pioneers: Women at the Forefront of Prioritizing and Modeling Diversity as a Growth Strategy with Kellanova and Shipt 📍 Impact Stage 11:35am - 12:20pm ET An Act of Audacity with Danny Robinson, The Martin Agency 📍 Premier Stage, Spring Studios 3:10pm - 3:45pm ET Also don’t miss CCO Shannon Washington from our sister agency gotham talk about… If Mad Men Were Black Women 📍 Impact Stage 10:45am – 11:30am ET Tickets are still available here: https://lnkd.in/eH37geEX Read more about the conference in ADWEEK here: https://lnkd.in/ergWB5HV
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Incredibly proud of this amazing work, our team and our fantastic clients!
Last night Fast Company held their annual Innovation by Design awards ceremony, which celebrates projects and ideas that solve problems and make a positive impact in the world through design. We are honored to have received two accolades for two separate clients, Microsoft and Mastercard. Thank you to Fast Company for this recognition, and to our teams who make this work possible. ADLaM (McCann New York for Microsoft) won in the Social Justice Category Where to Settle (McCANN Poland for Mastercard) won in the Finance category and was one of ten standout projects in the Design of the Year category. Read Fast Company’s coverage of ADLaM here: https://lnkd.in/eKM4kFhV Read Fast Company's coverage of Where to Settle here: https://lnkd.in/ehwgzeQH #McCannWorldgroup #TruthWellTold Daryl Lee Javier Campopiano Shayne Millington Socrates Papazoglou Amber Guild Sean Bryan Adrian Botan Jim Curtis Catalin Dobre Jerzy Holub
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Honored to have been awarded three Gerety Awards! “ADLaM” for Microsoft brought home a Silver in the Alternative category, and “ATOMIC” for Smirnoff won Gold for Production Design and Silver for Visual Effects. A huge congratulations to these teams and clients, and the 17 winners across McCann Worldgroup! Check out the full list of winners here: https://lnkd.in/epi_qJnu
Gerety Awards 2024 Winners
geretyawards.com