With heavy hearts, we announce the passing of our trailblazing founder, Barbara Way Hunter, who at 97, died peacefully at home surrounded by family. Barbara was more than an innovative leader in the field of public relations; she was a female pioneer and rare visionary who was as dedicated to her clients' successes as she was to the hundreds of professionals she led across three major PR agencies and dozens of industry trade associations. Her peerless work ethic, ability to deploy creativity as a business solution, and tireless service to the communications field built HUNTER into the organization we are today and helped shape the practice of modern PR. The epitome of a CEO, Barbara was also a beloved wife, sister, mother, grandmother, mentor, and friend. Her legacy will live on at HUNTER through the work we do, the values she instilled in us, and the impact she made in building trust and driving influence through the practice of strategic communications. Thank you, Barbara. With every drop of TABASCO pepper sauce, we will continue to remember your advice: Be Kind, Be Humble, Be Accountable, and Tell the Truth. We are grateful to stand on your very broad shoulders and will continue to make you proud every day. https://hunterpr.com/news
About us
HUNTER is an award-winning consumer marketing communications firm with offices in New York, Los Angeles and London and partnerships that extend our reach globally. Beginning with research-driven insights, HUNTER executes strategic, integrated programs that build brand equity, increase engagement and drive measurable business results for consumer products and services. The 230+ person firm employs a powerful blend of marketing solutions including strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach, and content creation and distribution across all platforms and channels to earn attention for some of the world’s best known and most beloved brands. Founded in 1989 with a specialization in food and nutrition, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, proudly serving a broad range of esteemed companies and brands across the Food + Beverage, Wine + Spirits, Health + Beauty, Home + Lifestyle, Retail + Ecommerce, Travel and Education sectors. Our motto is “we earn it,” and at HUNTER we focus on doing so in three key areas: earning consumer attention, earning client relationships and earning staff dedication. Our creative approach, client service-orientation and values-driven culture has led to one of the longest average staff tenures in the business and some of the most enduring client relationships including TABASCO® Pepper Sauce, our first client over 35 years ago and still a client today. For more information, please visit: hunterpr.com www.facebook.com/HunterPR twitter.com/HunterPR instagram.com/HunterPRNY For job and internship opportunities, please visit: www.hunterpr.com
- Website
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http://www.hunterpr.com
External link for Hunter
- Industry
- Public Relations and Communications Services
- Company size
- 201-500 employees
- Headquarters
- New York, NY
- Type
- Partnership
- Specialties
- Consumer Products PR, Food & Beverage PR, Nutrition & Wellness PR, Wine & Spirits PR, Home & Lifestyle Product PR, Toys & Games PR, Health & Beauty PR, Consumer Electronics PR, Social Media, Entertainment, Graphic Design, Retail & E-commerce PR, Travel & Hospitality, Education, Insights, Strategy, Media Relations, Publicity, Influencer Strategy, Multicultural, Cause Marketing, and Experiential
Locations
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Primary
New York, NY 10007, US
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25 Charterhouse Square
London, England EC1M 6AE, GB
Employees at Hunter
Updates
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Shaking up the season with a baker’s dozen of good tidings. Click the link to see what magical messages await. And with every shake of the snow globe, you’re making a difference. On your behalf, we'll donate to Meals on Wheels America and The Felix Project to fight hunger and bring warmth to communities around the globe. 🎁✨❄️ https://lnkd.in/e3HTsmp3
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We’re ready for double the celebration. ✌️ The PRWeek Awards shortlist is here, and HUNTER has EARNED IT (again!) as a finalist for Outstanding Midsize Agency of the Year. But that’s not all—this year, we’re also finalists in a brand-new category: Outstanding Consumer Agency of the Year! https://lnkd.in/dGJBGmu
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Hunter reposted this
Don't miss out on valuable insights from our latest study during this busy holiday season! Our HUNTER leadership team will be discussing key learnings and strategies to effectively engage with target audiences. 🌟 Join us for a dynamic discussion on how to maximize influence through insights, media relations, social and digital media, and talent and influencer relations. #HolidaySeason #InfluenceMaximization 🎄 https://bit.ly/3CJNAbE #commPRO #PR #HunterPR
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Hunter reposted this
Unveiling the secrets behind product influence! 🌟 A recent study delved deep into the key factors driving product awareness and purchase decisions across various sectors. Results show that while sources of influence vary by product category, there are some universal truths that confirm widely held beliefs. Discover the power behind your next purchase! #Influence #ProductSectorAnalysis 🛍️ https://bit.ly/3UX9Chg #CommPRO #PR #HUNTERPR
Is The Shifting Media Landscape Driving Changes To How Consumers Are Being Influenced? — CommPRO
commpro.biz
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Going for the Repeat! ✌️ For the second consecutive year, HUNTER is a PRWeek Best Place to Work in the Large Agency Category! Ranking among the best in our industry for fostering exceptional workplace culture and collaboration, this recognition reflects our commitment to EARNING staff dedication. Want to learn more? Check out 2024 highlights in the PRWeek profile, and gain deeper insights into HUNTER’s award-winning workplace practices with CEO Grace Leong on today's PRWeek Panel: ‘A Workplace That Works for Everyone Today.’ https://hunterpr.com/news
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Hunter reposted this
How can we create workplaces that thrive today? Join top leaders in PR and comms to discuss empathy, AI, leadership and more. Don't miss this LIVE webinar. Register now! https://lnkd.in/eMicEdAZ #WorkplaceWellness #Leadership #AI #Sponsored Marina Maher Communications (MMC), Hunter, LaFORCE
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For far too long, the pressing needs of seniors have been underfunded and ignored, leaving millions waiting for nutritious meals and moments of connection. This #GivingTuesday, HUNTER has committed our support to helping client Meals on Wheels America #EndTheWait and ensure every senior who needs Meals on Wheels gets it. Don’t wait - join us by donating via the link and your donation will go twice as far today! https://lnkd.in/dQpTcqZh
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#PodcastAlert 🎙 What influences consumers today? HUNTER’s Influence in America study breaks it down, and Chief Insights + Strategy Officer Heddy DeMaria, is here to discuss it all on PRovoke Media's latest podcast. Listen and learn why these findings matters for your brand strategy. https://lnkd.in/extz2BrE