Laudable

Know the difference between AI agents and AI workflows? 🪄 The latest paper from Anthropic spells it out. It's like comparing GPS to a self-driving car. They're both Agentic Systems, but the distinction lies in *agency* and decision making. 𝘼𝙄 𝙒𝙤𝙧𝙠𝙛𝙡𝙤𝙬𝙨: Predefined sequences that use AI in various ways. Like a GPS guiding you turn by turn. 👉 𝘙𝘦𝘢𝘭 𝘦𝘹𝘢𝘮𝘱𝘭𝘦𝘴? Call summaries and insights w/ routing; AI-led customer onboarding 𝘼𝙄 𝘼𝙜𝙚𝙣𝙩𝙨: Like self-driving cars—they make their own decisions on the fly, adapting to what's happening in real time. 👉 𝘙𝘦𝘢𝘭 𝘦𝘹𝘢𝘮𝘱𝘭𝘦𝘴? Chatbot for customer support that can handle off-script requests; copilot for writing code 🔗 to the full Anthropic paper in comments for more detail and lessons learned on building both

💿 NOW THAT'S WHAT I CALL B2B CHRISTMAS 💿 Free with any Laudable 𝗦𝗹𝗮𝗰𝗸𝗯𝗼𝘁 purchase! ** **𝘚𝘰𝘯𝘨𝘴 𝘮𝘢𝘺 𝘰𝘳 𝘮𝘢𝘺 𝘯𝘰𝘵 𝘣𝘦 𝘳𝘦𝘢𝘭 🎄 𝔩𝔞𝔲𝔡𝔞𝔟𝔩𝔢 . 𝔠𝔬𝔪 🎄

"If you're in charge of customer content—you've got to try Laudable." Real quote from Val Geisler, Customer + Lifecycle Marketing Lead at Digioh, in her quick (𝘫𝘶𝘴𝘵 𝘵𝘦𝘯 𝘮𝘪𝘯𝘴!) chat with us. For Val, Laudable has seriously simplified customer content for her team. Here’s how she approached it: 1️⃣ 𝗣𝗿𝗼𝘃𝗶𝗻𝗴 𝘃𝗮𝗹𝘂𝗲: Uploading some test videos during her free trial showed her team exactly how much time they’d save. 2️⃣ 𝗜𝗻𝘀𝘁𝗮𝗻𝘁 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗺𝗮𝗴𝗶𝗰: With one customer recording, she gets a case study outline + draft, and a sales slide, top quotes, a G2 review request, and more. 3️⃣ 𝗘𝗮𝘀𝘆 𝘁𝗲𝗮𝗺 𝗯𝘂𝘆-𝗶𝗻: Proving the value was so simple, it practically sold itself. Wanna see what your team could create in just a few clicks? Try Laudable for free! 😎

I wanted some feedback on Laudable's free trial. So I called up my girl Val at Digioh 📱 Here's why she decided to become a customer. 👇👇 🗯️ ”𝙄 𝙡𝙤𝙫𝙚 𝙩𝙝𝙖𝙩 𝙇𝙖𝙪𝙙𝙖𝙗𝙡𝙚 𝙙𝙤𝙚𝙨 𝟴𝟬% 𝙤𝙛 𝙩𝙝𝙚 𝙬𝙤𝙧𝙠 𝙛𝙤𝙧 𝙢𝙚.” 🗯️ ”𝙄 𝙪𝙥𝙡𝙤𝙖𝙙𝙚𝙙 𝙤𝙣𝙚 𝙘𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙧𝙚𝙘𝙤𝙧𝙙𝙞𝙣𝙜 𝙖𝙣𝙙 𝙝𝙞𝙩 𝙖 𝙛𝙚𝙬 𝙗𝙪𝙩𝙩𝙤𝙣𝙨—𝙗𝙤𝙤𝙢. 𝙂2 𝙧𝙚𝙫𝙞𝙚𝙬 𝙧𝙚𝙦𝙪𝙚𝙨𝙩, 𝙖 𝙘𝙖𝙨𝙚 𝙨𝙩𝙪𝙙𝙮, 𝙖 𝙨𝙡𝙞𝙙𝙚 𝙤𝙪𝙩𝙡𝙞𝙣𝙚. 𝙎𝙤 𝙢𝙖𝙣𝙮 𝙥𝙞𝙚𝙘𝙚𝙨 𝙤𝙛 𝙘𝙤𝙣𝙩𝙚𝙣𝙩 𝙧𝙚𝙖𝙙𝙮 𝙩𝙤 𝙩𝙖𝙠𝙚 𝙗𝙖𝙘𝙠 𝙩𝙤 𝙢𝙮 𝙩𝙚𝙖𝙢. 🗯️ "𝙄𝙛 𝙮𝙤𝙪'𝙧𝙚 𝙞𝙣 𝙘𝙝𝙖𝙧𝙜𝙚 𝙤𝙛 𝙘𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙘𝙤𝙣𝙩𝙚𝙣𝙩—𝙢𝙖𝙧𝙠𝙚𝙩𝙚𝙧𝙨, 𝙤𝙣𝙚-𝙥𝙚𝙧𝙨𝙤𝙣 𝙩𝙚𝙖𝙢𝙨, 𝙖𝙣𝙮𝙤𝙣𝙚— 𝙮𝙤𝙪'𝙫𝙚 𝙜𝙤𝙩 𝙩𝙤 𝙩𝙧𝙮 𝙇𝙖𝙪𝙙𝙖𝙗𝙡𝙚. 𝙅𝙪𝙨𝙩 𝙪𝙥𝙡𝙤𝙖𝙙 𝙖 𝙘𝙤𝙪𝙥𝙡𝙚 𝙤𝙛 𝙫𝙞𝙙𝙚𝙤𝙨 𝙖𝙣𝙙 𝙨𝙚𝙚 𝙛𝙤𝙧 𝙮𝙤𝙪𝙧𝙨𝙚𝙡𝙛." 🪄✨ Want the ‘𝓥𝓪𝓵 𝓮𝔁𝓹𝓮𝓻𝓲𝓮𝓷𝓬𝓮’? Book a demo w/ me and try it free.

18 minutes. This marks the fastest turnaround time from me asking a customer if we can use her quote from a call with our CX rep Sam LeFebre in marketing materials AND if she would be a reference for our sales team. The power of Laudable and our amazing QuotaPath CX team at work right here.

We built Santa Robot and here's what happened when we released it... 🎅🏼👀 We added a new "/𝗴𝗶𝗳𝘁" feature in Laudable's Slackbot on (Cyber) Monday. 💬 Type /gift + a customer’s name and company 🤖 Laudable scans calls your call recordings to find out what they care about 🪄 Seconds later, it suggests hyper-personalized gift ideas based on that one thing they said months ago during meeting small-talk. What was the first thing our own team AND our customers did? Tried it on themselves and their colleagues, of course 😆 Here's a sneak peek of what it found for Ryan 👇🏻 What do you think it would reveal for you?!

🚨 We gave out-of-office emails a MAJOR upgrade 🚨 Picture this: One of your team members is poolside in the Dominican (s/o Ryan 💍), but 𝘴𝘰𝘮𝘦𝘰𝘯𝘦 needs to stay on top of customer and prospect emails. Solution? I built an automation that: 🔍 Scans inboxes for customers, leads, or prospects (sync'ed with our CRM + ICP definition) 🤖 Uses AI to decide if it’s worth immediate attention ⚡️ Sends it to Slack ASAP so we can take action We used this to cover Ryan’s inbox while he was OOO and nothing fell through the cracks. And we sent exactly 0 "if you need immediate assistance, email [insert annoyed colleague]" auto-responses. AI automations like this keep us lean, nimble, and from shelling out $$$ for niche tools. 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 𝐎𝐎𝐎 𝐛𝐞𝐥𝐨𝐰 𝐢𝐟 𝐲𝐨𝐮 𝐰𝐚𝐧𝐭 𝐭𝐡𝐞 𝐭𝐞𝐦𝐩𝐥𝐚𝐭𝐞. 💬 + I'd love to make more of these videos - what problems are you looking to automate with AI? 👀

Did you know we launched a FREE version of Laudable's Customer Proof Slackbot? Here's everything you need to know on free vs. paid 👇 Free version: ✅ Instant delivery in Slack ✅ Connect to public case studies ✅ Connect to G2 reviews Want to give your team access to EVERYTHING? Paid version lets you: 🎉 Connect to hidden stories in your call recordings like Gong or Chorus by ZoomInfo or Clari Copilot 🎉 Add custom data sources 🎉 Live sync of new content and reviews 🎉 Analytics to brag about (or... analyze, whatever you’re into) Start free. Love it? Upgrade when you're ready. DM me and we'll set you up faster than you can finish your Thanksgiving leftovers 👀

In the past year, I've done over 30 interviews with experts in Customer Marketing & Advocacy. Here are the top 5 things I heard: 1️⃣ Measuring Success is Challenging Over 68% said tracking ROI and proving clear attribution is hard. The complexity of connecting customer content directly to revenue is real. (+ If you're a Laudable customer, you know we're working on this...) 2️⃣ Engagement vs. Overload 42% voiced the tightrope walk of keeping customers engaged without bombarding them with so much ish they tune out. That sweet spot? It’s make-or-break. 3️⃣ Small Teams, Big Dreams 37% said their teams are tiny. We’re talking “one-person-doing-three-jobs” tiny. The expectation to scale quality output remains... in fact, it's rising. 4️⃣ The Dreaded Drop-Off Roughly 25% of folks have trouble keeping customers engaged in advocacy programs. The initial ‘yes’ is great, but getting them back after that? Like convincing someone to join a second book club when they’re still on chapter 1 of the first. 5️⃣ Personal Branding FTW 20% noted customers join advocacy programs not for the swag or incentives, but for one thing: building their own brand and network. Helping them boost their career profiles is a major win-win. What surprises you here? Any other takeaways you'd wanna see from my interviews?

How Sales asks Marketing for stuff - pt. 2 💀💀💀 𝗣𝘀𝘀𝘁. 𝗜𝘁 𝗱𝗼𝗲𝘀𝗻'𝘁 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗯𝗲 𝘁𝗵𝗶𝘀 𝘄𝗮𝘆. Try Laudable's Customer Proof Slackbot for free 🤠 ⬇ ⬇ ⬇ 𝕝𝕒𝕦𝕕𝕒𝕓𝕝𝕖 . 𝕔𝕠𝕞