We will hit a special milestone this month at Disco, $1M+ in *monthly* revenue.
Like they say, things often happen slowly then all at once.
And that's exactly what it feels like at Disco right now. Our collective effort across product, engineering, and GTM is taking shape and this strong execution is inevitably what puts wins like this on the board.
In the start of the year, we fixed our closed loop attribution system. Then we implemented new ranking across the network. Then we launched a new format called Nurture that drives over 4x the engagement of the OG DiscoFeed. In October, we introduced the Disco Auction where advertisers can bid for placements across our checkout partner network.
Beyond increasing ARPU by over 2x this year from the above initiatives, we're rapidly expanding distribution for our advertisers by striking new partnerships across the tech ecosystem, including AppLovin and some soon to be announced.
And it goes without saying that we continue to land larger and larger checkout partners within the Shopify and eComm space.
Special shoutout to my incredible team for a blowout 2024, 2025 is our year.
cc: Arjun Reddy, Ryan Chang, Dean Bakes, Dan Kaufman, Orlando Marin, Teddy Kolva, Katherine Tomlin, Claudia Esber, Neal Goyal