Big Thirst

Thank you to each and every individual who fought to make this dream a reality!

Breaking news that will shape the future of American whiskey: the TTB has officially recognized 𝐀𝐦𝐞𝐫𝐢𝐜𝐚𝐧 𝐒𝐢𝐧𝐠𝐥𝐞 𝐌𝐚𝐥𝐭 𝐖𝐡𝐢𝐬𝐤𝐞𝐲 as its own category! As of December 18th, this historic moment marks the first new federal designation for an American whiskey in over 52 years. With this recognition, the category now has a consistent set of standards: 100% malted barley, distilled at one distillery, and aged in oak barrels. But this is just the beginning. These standards ensure quality while giving distilleries the freedom to innovate and bring their unique house styles to life. The ratification of American Single Malt isn’t just about rules—it’s about unlocking the potential of a category that celebrates creativity and craftsmanship. “This is a landmark ruling by TTB and validation for years’ worth of work by American distillers to define American Single Malt. It has been over 52 years since a new type of whiskey was added to our federal regulations. We applaud TTB for formalizing the category which will signal to the world that not only do we believe in and support our own distilleries, but we also recognize that American Single Malt Whiskey is unique and deserves to be defined and protected as other American whiskey categories are. Most importantly, this new definition ensures that consumers worldwide can have every confidence that what they think is in a bottle of American Single Malt Whiskey actually is.” - Steve Hawley, American Single Malt Whiskey Commission President At 𝐁𝐢𝐠 𝐓𝐡𝐢𝐫𝐬𝐭, we’re proud to work with distilleries that embrace this ethos, pushing the boundaries of what whiskey can be. This is a milestone worth celebrating, not just for distillers but for whiskey lovers everywhere. Here’s to a bold future for American Single Malt—and to the pioneers who’ve made it possible!

Exciting news for 𝐌𝐚𝐯𝐞𝐫𝐢𝐜𝐤 𝐃𝐢𝐬𝐭𝐢𝐥𝐥𝐢𝐧𝐠! We're thrilled to congratulate our client for being featured in 𝐅𝐨𝐫𝐛𝐞𝐬' latest article, "7 𝑈𝑛𝑖𝑞𝑢𝑒 𝐼𝑑𝑒𝑎𝑠 𝑓𝑜𝑟 𝑡ℎ𝑒 𝐺𝑖𝑛 𝐿𝑜𝑣𝑒𝑟 𝑜𝑛 𝑌𝑜𝑢𝑟 𝐻𝑜𝑙𝑖𝑑𝑎𝑦 𝐺𝑖𝑓𝑡 𝐿𝑖𝑠𝑡." ✨ Maverick Distilling continues to shine with its incredible craft and innovation, making it the perfect addition to any holiday celebration. It's inspiring to see their dedication to quality and creativity getting the recognition it deserves. @maverickdistilling Forbes Learn more about Big Thirst | bigthirst.com

In today’s competitive landscape, reaching a broader audience is no longer just an option—it’s 𝙚𝙨𝙨𝙚𝙣𝙩𝙞𝙖𝙡 𝙛𝙤𝙧 𝙜𝙧𝙤𝙬𝙩𝙝. At Big Thirst, we understand the challenges beverage brands face when scaling operations, especially across state lines. That’s why we’ve crafted a full-service strategy that includes robust e-commerce solutions and targeted marketing efforts to help you thrive in an increasingly digital world. 𝐖𝐡𝐚𝐭 𝐖𝐞 𝐎𝐟𝐟𝐞𝐫: • E-commerce solutions for nationwide distribution. • Tailored marketing strategies to boost your brand's visibility. • Insights and analytics to ensure you're meeting consumer demand. • Strategic partnerships to optimize every aspect of your business. With Big Thirst’s expertise, you can start shipping 𝐜𝐨𝐚𝐬𝐭-𝐭𝐨-𝐜𝐨𝐚𝐬𝐭 with ease and focus on what matters most—building a brand that resonates with your audience. Let’s connect and discuss how we can help you take your beverage brand to the next level | bigthirst.com.

Our social media services help grow your audience, engage consumers, and connect with industry luminaries to build relationships and inspire action. We provide social media strategy, execution, and metrics to evaluate progress with easy-to-read reports. Social media is an essential tool for spirits brands to reach consumers, offering brands the unique opportunity to connect with a vast audience in a dynamic and meaningful way. By engaging consumers through captivating content, promotions, and storytelling, brands can create a strong community and foster loyalty. Platforms like Instagram and Facebook are especially powerful in showcasing products. These platforms also provide critical insights into consumer behavior and emerging trends, enabling brands to refine their strategies and personalize their messaging effectively. Leveraging influencers further amplifies brand visibility, as their authentic endorsements help establish credibility and attract new audiences. How can we help your brand? https://lnkd.in/dqamXwgc

Is your spirits brand looking for an e-commerce solution? It’s time to turn your website into an e-commerce engine to sell your spirits online with shipping across the country! 𝗥𝗲𝗮𝗰𝗵 𝗠𝗼𝗿𝗲 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀: Accelerate sales nationwide with an easy-to-use online shopping experience right on your website, analytics, customer service, and order fulfillment. 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗥𝗲𝘃𝗲𝗻𝘂𝗲: Sell to consumers nationwide with convenient online ordering and fast door-to-door shipping. 𝗙𝘂𝗹𝗳𝗶𝗹𝗹 𝗢𝗿𝗱𝗲𝗿𝘀: Our network of retailer partners and the Big Success team manages fulfillment to quickly ship your products to consumers across the country. 𝗪𝗼𝗿𝗿𝘆-𝗙𝗿𝗲𝗲 𝗦𝘂𝗽𝗽𝗼𝗿𝘁: Customers get answers and expert recommendations with Big Success, our customer support system. Our team of real and empathetic people uses the best technology to resolve issues faster and ensure a positive experience time and time again. 𝗕𝗲𝘁𝘁𝗲𝗿 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀: Make informed sales and marketing decisions with the Big Data dashboard. It provides essential information so you can analyze and improve results. Access customer data and demographics to better target marketing campaigns. 𝗩𝗜𝗣 𝗖𝗹𝘂𝗯𝘀: Generate recurring revenue by establishing clubs for members to purchase specialty, and highly-coveted, allocated releases as well as other products. "The Bourbon Women’s Association is incredibly pleased to partner with Big Thirst. The level of professionalism, metric reports, and sheer customer service have been instrumental in our barrel program’s success. They are truly hands-on and responsive, creating a partnership of trust and shared success.” — Peggy Noe Stevens, Founder, Bourbon Women’s Association Learn more about our e-commerce services | bigthirst.com/e-commerce/

Go 𝐁𝐈𝐆 with Big Thirst Consulting Services! Ready to elevate your spirits brand with expert guidance? Our consulting services are designed to empower brands with tailored strategies for growth. From market insights to operational efficiency, we provide the tools you need to thrive in a competitive landscape. You got into this business to be a maker. Let us streamline your business so you can focus on your passion. We bring years of experience to help develop products, introduce brands to the market, ensure positive and repetitive growth, maintain regulatory compliance, and optimize profits. Big Thirst is your all-in-one partner for crafting a strategic roadmap that enhances brand identity, expands distribution channels, and strengthens industry relationships. We help you uncover untapped potential, ensuring your brand stands out and resonates with consumers and distributors alike. Explore how we can take your brand to new heights at bigthirst.com.

Go 𝐁𝐈𝐆 with our Marketing Services! Does your brand have public relations support? Focusing on public relations (PR) is crucial for an emerging liquor brand, as it paves the way for growth and success in a competitive market. PR builds brand awareness, introducing the brand to potential customers and distributors while establishing a powerful reputation that fosters trust. It creates meaningful connections with consumers through compelling stories that reflect the brand’s values and mission. With a solid PR strategy, a brand can navigate challenges and manage its image gracefully. PR highlights what makes a brand unique, drawing in those eager for new experiences. It nurtures relationships with industry influencers, opening doors to collaboration and endorsements. PR fully embraces opportunities, promoting tastings and events that spark excitement and engagement. Overall, a well-executed public relations strategy becomes the driving force that enables an emerging liquor brand to shine brightly and inspire its audience. Find out how we can support your brand at bigthirst.com

We love watching our clients grow. "Big Thirst's guidance is a tremendous asset as we grow our company into a national brand. Its broad scope and deep understanding of the whole distilled spirit arena put us on some seriously solid footing. Their insight was instrumental in designing overall market strategies to help drive volume and value, and they have done an incredible job with our public relations and digital media strategies.” - Heather Greene, CEO, Milam & Greene Whiskey Experience the spirit of Milam & Greene. Purchase a bottle now | https://lnkd.in/eJr3kpMq Learn more about our services | success@bigthirst.com

Big Thirst Client Win! ✨ Congratulations to St. Augustine Distillery. This year The American Distilling Institute (ADI) honored St. Augustine Distillery with its highest accolade, the Bubble Cap Award for Distillery of the Year at its annual conference in Baltimore, MD. ADI President Erik Owens presented the award to the distillery’s founders and VP of Production, Philip McDaniel, Mike Diaz, and Ric deMontmollin. Read More | https://vist.ly/3mkk7x9 Experience the spirit of St. Augustine. Purchase a bottle now | https://vist.ly/3mkk7xa Learn more about our services | success@bigthirst.com