90-Minute Books

Play the long game. Your book is about starting conversations that convert over time. Andrew's takeaway from 'Converting Leads' is spot on. If you're only looking for people ready now, you're missing out on the majority of people who are busy today but happy to start tomorrow.

Stuart Bell & Reuben Swartz had a great conversation in this week's Book More Show. If you're fed up with the 'Always Be Closing' pressure of lead generation, this podcast dives into a more relaxed conversational conversion approach.

Your automation might be pushing prospects away if you're missing this critical element. Most outreach fails because people treat everyone the same - but new AI tools are changing the game. Meet Daniel Spence, who's cracked the code on personalization at scale: * How to analyze websites and profiles for genuine personalization opportunities * Creating custom video messages that feel authentically personal * Using AI to bridge your book's content with prospect-specific pain points * Practical strategies for maintaining human connection in automated outreach * Real examples of successful implementation across industries Best part? These tools work alongside your book to start meaningful conversations. Check out the episode at https://lnkd.in/eZf8GjUm

Gary Kadi has a NEW BOOK, Life On All Cylinders! Gary says "If you’re tired of living life on other people’s terms. Maybe you’re fed up with being held back by negative self-talk, limiting beliefs, and past traumas. Whether it was self-created trauma or “shit happens” trauma… I know how it feels, you know you deserve more but you’re stuck in a rut. I’ve been there.  It wasn’t till I hit my bottom and asked for help that I was able to break free and step into the life I was meant to live – a life of freedom, abundance, and authenticity.  It was in the healing and learning to live without limits I found my passion to help men just like you shatter the chains that have kept you from living life on all cylinders.  I want you to experience the life you deserve. A life filled with time freedom, exponential financial growth, chronic joy and zero suffering. It's time to step into your authentic self and embrace the magnificent life that awaits you". To find out more, visit, www.lifeonallcylinders.com

So… Your book has been published. ◾ You have distributed it to your email list ◾ Marketed it online ◾ and on various social media platforms, ◾ follow-up questions and leads are steadily trickling in, and you are probably wondering what is next. Why not turn the book into a podcast? Podcasts are a viable way to continue the momentum you've got going with your book release. read the article below, and then book a call with us today 😀. We will help you get your podcast off the ground. https://lnkd.in/dknThcKT

I suck at color theory. It's one of the reasons this post took so long to write. I agonized over every little word and analogy, but this post was like an eyesore in my drafts. So here we are, with a few tips that I hope will help you and a link to a broader blog post that will give you more detail. The color palette chosen plays a significant role in capturing attention and evoking emotions. To select the right colors, You should research books in your genre to identify common color trends. Aim for 2-3 primary and 1-2 accent colors that align with the book's mood and target audience. Understanding color psychology is vital, as different colors evoke different emotions. For example, Warm and cool tones further contribute to the desired mood. Authors should consider creating separate palettes for print and ebook versions, as colors may appear differently on screens. Testing the design on various devices and platforms is crucial, allowing authors to gather feedback from their target audience. Easy to digest, right? Head on over to our blog, where I talk about this a bit more and allow the creativity to take over. https://lnkd.in/dZBqYsu2

Stuart Bell and Craig Lowder Had a great conversation about selling in a virtual world on this weeks Book More Show. Check it out https://lnkd.in/e4u3xACg

Book covers play a vital role in attracting readers - they are essentially the face of the story within. In a recent article, I explore the essential elements of crafting an eye-catching and compelling book cover design. Specifically, I discuss how imagery is a silent storyteller that embodies the essence of the narrative.  Choosing images that evoke emotion and spark curiosity are critical to drawing readers in. Whether it's an evocative photo or an imaginative illustration, the visuals must align with and represent the book's content, genre, and themes.  The placement, scale, and balance of imagery are also essential considerations. Designers must strike a harmonious composition to create focal points and a cohesive overall design. Beyond aesthetics, the cover is a strategically crafted visual representation of the story. By understanding an author's vision and selecting imagery that resonates emotionally, cover designers play a crucial role in creating a seamless narrative experience for readers. In the competitive publishing landscape, their work is integral to making a first—and lasting—impression. https://lnkd.in/dRwe4xny

As an author or publisher, crafting the perfect book cover is key to attracting readers. The title acts as the initial contact point, guiding potential readers to the heart of the story. With such prominence, it demands careful consideration in the design process. Striking the right balance of legibility and prominence ensures the title stands out, even at small sizes. Choosing a font style aligned with the book's genre and tone sets the proper visual tone as well. Thoughtful placement of the title draws the eye to guide focus in a visually coherent composition. A well-positioned title creates a powerful hierarchy for the cover design. Equally important is selecting a title that genuinely resonates with the intended audience through authentic reflection of genre expectations. Whether bold, elegant or modern, the title should communicate the book's world.  Furthermore, a compelling title has the power to evoke emotions and intrigue, enticing curiosity about the narrative within. Mastering these creative and strategic aspects of cover design through meticulous title consideration is key to success. Have you faced any challenges with book titles in your work? I'd love to hear your insights and strategies. The full article on titles is available on our blog. https://lnkd.in/dTPzMFDQ

Stuart Bell and Mark McIntosh had a great conversation about building your LinkedIn network in this week's Book More Show. There are some great ideas here including the opportunities to strategically update your profile. They also talks about Mark's new book - Attracting High-Value Clients - and how books in general reinforce a good LinkedIn strategy. It's a great show, up at https://lnkd.in/e9Bc_6D8