7 Rivers Marketing

🌟 Flexibility in Marketing Leadership: Why It Matters 🌟 Your business needs can change quickly in order to keep up with how fast our world works. Whether you're launching a new project, navigating a growth phase, or facing a temporary leadership gap, having a flexible marketing leader who can adapt on the fly is crucial. That's where someone like me, a Fractional CMO, can really help your business. You get the strategic leadership your business needs, exactly when you need it—without the long-term commitment of a full-time hire. It's about bringing in the right expertise at the right time, ensuring that your marketing efforts are aligned with your business objectives, no matter how things shift. "Shannon successfully led Parkway's national rebranding initiative and relaunch into the Sunbelt markets in 2023 with an extremely tight timeframe. Her efforts resulted in enormous visibility as well as high traction into existing and new markets." @Jayson Lipsey, Parkway When your business is in flux, having a flexible marketing leader isn't just a luxury—it's a necessity. Whether it's a short-term project, a rapid growth period, or filling in during a leadership transition, I'm here to help keep your marketing strategy on track and your business moving forward. Let's connect and explore how we can work together to meet your business's unique needs. #FractionalCMO #MarketingStrategy #Flexibility

📉 Marketing in a Down Market: Creativity and Innovation Are Key 💡 "Marketing is always in need, especially in a down market... tasked with providing a higher level of marketing with a lower amount of resources or budget, you just have to get really creative and innovative." I happened to say this very thing on a podcast earlier this year. In challenging times, when budgets tighten and resources are stretched thin, the need for effective marketing doesn't disappear—in fact, it becomes even more crucial. It's in these moments that creativity and innovation truly shine. As a Fractional CMO, I've seen firsthand how a strategic approach, paired with out-of-the-box thinking, can turn limited resources into powerful marketing initiatives. Whether it's reimagining your brand's messaging, finding new ways to reach your audience, or leveraging digital tools to maximize impact, there's always a path forward. When the market slows down, it's time to step up. Let's find those creative solutions that will keep your business not just afloat, but thriving. #FractionalCMO #MarketingStrategy #Innovation

💡 Why Cost Efficiency Matters in Marketing Leadership 💡 In today's economy, every dollar counts. As CEOs and executives, we're always looking for ways to optimize our budgets without compromising on quality. That's where I, as your Fractional CMO, come in. Hiring a full-time Chief Marketing Officer is a significant investment—not just in salary, but in benefits and the time it takes to onboard and integrate them into your team. But what if you could access the same level of expertise and strategic leadership without the full-time cost? That's the beauty of a Fractional CMO. You get seasoned marketing leadership that's focused on your specific needs, without the overhead. It's about being smart with your resources—bringing in top-tier talent when and where you need it most, and ensuring that every marketing dollar is working hard for your business. This approach allows you to stay nimble, adjusting to market changes and business demands without being tied to a full-time commitment. It's a win-win: strategic leadership that's cost-effective and flexible. Let's face it, efficiency is key and a Fractional CMO like me, might just be the strategic advantage you've been looking for. #FractionalCMO #MarketingLeadership #CostEfficiency

As a Fractional CMO, my mission goes beyond simply crafting marketing strategies—it's about creating meaningful, measurable impact for commercial real estate firms. I specialize in providing project marketing strategies that not only focus on ROI but also ensure that every dollar spent translates into real value and growth. In commercial real estate market dynamics are complex and every decision impacts the bottom line, so it's essential to have a marketing leader who understands both the nuances of the market and the strategic importance of every investment. That's where I come in. I bring a unique blend of high-level strategic leadership and hands-on execution to drive results that matter. My approach is built around efficiency and effectiveness. I help CEOs and executives reclaim their time, allowing them to focus on core business initiatives while we manage the day-to-day marketing efforts. The campaigns are laser-focused, and I ensure that metrics are not just tracked but are meaningful, telling a clear story about how each effort is contributing to your business goals. Sound like something you might be missing? Let's chat! My DMs are open. #FractionalCMO #commercialrealestate #marketing

Transform Your CRE Marketing – Now Accepting New Clients! I am thrilled to announce 7 Rivers Marketing & Consulting is now accepting new clients! As a seasoned Fractional CMO and marketing strategist, I help commercial real estate firms elevate their marketing efforts and drive significant growth through tailored strategies that align with their unique business goals. Who (Are My Services For)? CEOs and Executives Who: ✅ Lead commercial real estate firms seeking a competitive advantage in a dynamic marketplace ✅ Need expert guidance on evolving marketing trends and strategies ✅ Struggle to integrate data-driven insights into actionable marketing plans ✅ Lack internal marketing resources while needing to optimize their marketing efforts ✅ Want to scale efficiently without sacrificing quality or effectiveness What (Do I Offer)? Fractional CMO Services: Providing strategic marketing leadership, comprehensive performance audits, and expert guidance to enhance your marketing initiatives and ROI. Customized Marketing Strategies: Tailored, data-driven approaches that align with your organization's objectives and operational needs, ensuring measurable outcomes. Comprehensive KPI Reports: Insights into your marketing performance with detailed reports guiding decision-making for long-term success. Consulting & Advisory Services: Solutions designed to meet your specific challenges, from brand development to digital transformation. Why (Work With Me)? With over two decades of experience in commercial real estate marketing, I have a proven track record of helping organizations navigate their marketing landscape and achieve measurable results. I am passionate about helping businesses unlock their full potential. If you are looking for a way to transform your marketing strategy and drive substantial growth, I can help. Let's collaborate to create a thriving future for your company! 🌟 DM me or schedule a call to discover how I can support your growth journey! 📅 Schedule here:https://lnkd.in/gJKtNC9Q #fractionalcmo #nowacceptingnewclients #commercialrealestate

Proud and honored to be collaborating with MetroNational on strategic marketing initiatives for the next several weeks. Stepping into this visionary environment has been an incredible experience. I am excited to share the impressive results with you soon. 🙌 Are you a business owner currently facing any of these challenges in #CRE? 1️⃣ Achieving maximum occupancy by minimizing vacancies 2️⃣ Attracting and securing innovative tenants 3️⃣ Measuring tenant satisfaction to drive retention 4️⃣ Maximizing return on marketing investments 5️⃣ Cultivating customer loyalty for repeat business 6️⃣ Lacking strategic direction for predictable growth 7️⃣ Needing marketing expertise with CRE industry knowledge 8️⃣ Seeking a proven leader to fill gaps and lead the right team 9️⃣ Struggling with fragmented efforts and un-trackable metrics If any of these resonate with you, I invite you to reach out to me. I specialize in offering Fractional CMO services that can address these challenges and help you track the marketing KPIs essential for success. Let's connect and discuss how I can assist you. 📲🤝 #MarketingStrategy #CommercialRealEstate #FractionalCMO #BusinessGrowth #StrategicPartnership

📢 Exciting Announcement! 📢 Get ready to delve into the cutting-edge insights of the #commercialrealestate world with the latest article authored by Shannon Bedinger, the Founder of 7 Rivers Marketing + Consulting Firm. 💡 Explore the forefront of #AI trends, strategies, and innovations that are reshaping the landscape of #CRE. Don't let this opportunity pass you by! Click the link below to stay ahead of the curve. #NewArticle #Insights #StayInformed #ULI Urban Land Institute https://lnkd.in/gsNa7iSb

7 Rivers Marketing + Consulting Firm Announces First Collaboration With Jabbr