The first step is to define your goals and objectives for online moderation. What are you trying to achieve with online moderation? How do you align your online moderation goals with the overall goals of the site or platform? How do you measure your success and progress? By defining your goals and objectives, you can identify the relevant and meaningful metrics that reflect your online moderation outcomes and impact. For example, some common online moderation goals are to increase user engagement, retention, and satisfaction, to reduce spam, abuse, and violations, and to enhance brand reputation and trust.
The second step is to choose your metrics and indicators that correspond to your goals and objectives. Metrics are the quantitative and qualitative data that measure the performance and impact of online moderation. Indicators are the specific aspects or dimensions of online moderation that are measured by metrics. For example, some common online moderation metrics are the number of posts, comments, or users moderated, the moderation response time, the moderation accuracy rate, the user feedback score, the moderation cost per post, comment, or user, and the moderation ROI. Some common online moderation indicators are the content quality, the user behavior, the community sentiment, the moderation efficiency, and the moderation effectiveness.
The third step is to collect and analyze your data from various sources and tools. Depending on the type and scale of your online moderation, you may use different methods and platforms to collect and analyze your data. For example, you may use internal or external moderation tools, dashboards, or software that provide analytics and reports on your online moderation activities and results. You may also use surveys, polls, or interviews to gather user feedback and satisfaction on your online moderation. You may also use web analytics, social media analytics, or other third-party tools to track and measure your online moderation impact on your site or platform performance and reputation.
The fourth step is to visualize and present your data in a clear and compelling way. Data visualization is the process of transforming your data into graphs, charts, tables, or other visual elements that make your data easier to understand and communicate. Data presentation is the process of organizing and formatting your data visualization into a report or a dashboard that conveys your key findings and insights. For example, you may use tools like Excel, PowerPoint, Google Sheets, Google Slides, Tableau, or other data visualization and presentation software to create and customize your online moderation metrics report or dashboard.
The fifth step is to share and communicate your report with your stakeholders. Stakeholders are the people or groups who have an interest or influence in your online moderation, such as your clients, managers, team members, users, or partners. Depending on your stakeholder's needs and preferences, you may use different formats and channels to share and communicate your report. For example, you may use email, chat, video call, or meeting to send or present your report. You may also use online platforms, tools, or software that allow you to share or collaborate on your report in real-time or asynchronously.
The sixth step is to review and improve your report based on the feedback and results of your online moderation metrics. Reviewing your report means to evaluate the quality, relevance, and accuracy of your data, metrics, indicators, visualization, and presentation. Improving your report means to make changes or adjustments to your data, metrics, indicators, visualization, and presentation based on the review and feedback. For example, you may add or remove metrics or indicators, change or update your data sources or methods, modify or enhance your visualization or presentation style, or refine or clarify your key findings or insights.