india Blue Tribe is about to launch Keema Chicken and Plant-Based Chicken Nuggets in Chandigarh, Panchkula and Mohali, towns famous for the famous Indian dishes Chicken Tikka, Butter Chicken and Mutton Champ. After the current launch, the company should launch Chicken and pork sausages made from pea protein.
Co-founders Sandeep Singh and Nikki Arora Singh decided to offer an alternative to meat in India’s food supply chain, with a shared mission to revolutionize the way India eats its meat. The company team is committed to research and innovation create plant-based meat products that look like animal meat, while having a positive impact on the planet.
Blue Tribe reports that it has already made a difference among non-vegetarian consumers who want to change their lifestyle in Delhi, Mumbai, Pune, Ahmedabad, Bengaluru, Hyderabad, Kochi, Chennai, Kolkata and now Chandigarh. It further plans to expand its reach to Indore and other cities in India.
Co-Founder Sandeep Singh said, “We are excited to launch our plant-based meat products in cities known for their delicious non-vegetarian cuisines containing healthy proteins, vitamins and other nutrients. This is kind of a real test for us, if we can encourage meat lovers in and around Chandigarh it will bring us one step closer to our ultimate goal of reviving and rejuvenating Mother Earth.
“It is extremely important to understand that we are not asking people to stop eating non-vegetarian foods under any circumstances. Now, the glut of meat production in the world is contributing dangerously to the rapid release of greenhouse gases into the environment. We just want to come up with an alternative vegetable meat product so that excess meat production can be reduced and nature can take a breath of fresh air.
VSconsumers can order the new products from the official Blue Tribe website www.bluetribefoods.com.