InMarket | Real-Time Marketing and Measurement

2024 Halloween InSights

InMarket’s 2024 Halloween InSights report contains survey analysis of how consumers plan to celebrate the upcoming holiday.

 

Discover:

  • What chocolate/candy brands, including Reese’s and Skittles, are most popular amongst purchasers
  • What factors are most important to Halloween shoppers when making a purchase
  • Where consumers plan to do their Halloween shopping, whether online, in-store, or both

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