We are delighted to announce a new Principal Partnership with Nestlé Confectionery 🤝
Nestlé boasts a rich heritage of creating some of the UK's favourite treats, including iconic brands like KitKat®, Aero® and Quality Street® that are enjoyed by the nation and sold in PGA Members’ pro shops and golf facilities.
Speaking about the partnership, Richard Barker PGA, Executive Director - Business Development, said: “This partnership offers our Members access to Nestlé Confectionery products, along with valuable market insights through Nestlé’s expertise."
“We understand there is an opportunity for confectionery to be a significant and profitable aspect of golf club shops and driving ranges’ F&B offerings. Partnering with Nestlé allows us to provide enhanced support and services which will maximise both the experience for golfers and the bottom line at our Members’ facilities.”
Additionally, Nestlé is dedicated to supporting PGA Members in driving growth through its confectionery expertise. PGA Members will be able to take advantage of exclusive offers and a survey will be conducted in due course to gather insights on Member needs, further customising the partnership.
“We are thrilled to announce the commencement of our partnership with The PGA,” said Gail Stove, Nestlé Out of Home Lead.
“Nestlé aims to offer golfers the ideal companion for their break experience with KitKat®, the perfect bar for the course. As part of this collaboration, we will be engaging with PGA Members, to better understand what support would be most valuable to them.
“As a result, this partnership will not only enhance service levels for PGA Members through our various routes to market, but also equip them with merchandising best practices and tailored product recommendations to boost their pro shop offerings and profitability."
Read More: https://lnkd.in/eent8XVt
To find out more about becoming a PGA Partner: https://lnkd.in/eVtTtnaX