Protection Guru

Protection Guru exists to help advisers better understand the technical detail they need to know, and to help them write more protection business. We produce daily insights and analysis to help advisers understand the information they need to know rather than what insurers would like them to know (we do that too, but the former is more important). Firms are now required to focus on value for consumers not just price. Additionally, we produce a range of information services on our website together with powerful tools that can help advisers give value lead advice in minutes and also, in the vast majority of cases, get a plan underwritten and live that day. Each of the new weekly training sessions will focus on a different area of protection advice and how best to factor in the additional requirements of consumer duty. Advisers can register for these new training sessions here: 👇🏼 https://lnkd.in/eRAD7M-2 Joanne Legg Adam Higgs Dee Adam Ian McKenna Jason Green

🎄 “God bless us, every one!” But would Tiny Tim and his family have needed that blessing quite as much if they had insurance? 🤔 In our latest article at Protection Guru, we take a creative and festive spin on A Christmas Carol, imagining how key characters like Scrooge and Bob Cratchit might have fared with the right protection policies in place. This lighthearted read sheds serious light on the importance of financial protection and how it can transform lives—even for the likes of Ebenezer Scrooge! 👇🏼 Explore the article below... https://lnkd.in/e-A_r28G #FinancialProtection #ChristmasCarol #InsuranceMatters

Are you looking to seamlessly integrate protection advice into your client conversations? 💬 Helping clients understand the value of protection is vital, but making it a natural part of your advice process can sometimes feel like a challenge. Matthew Chapman has outlined the key strategies to successfully embed protection into your advice, ensuring you can provide holistic, client-focused support 💡 From tips on reframing the conversation to aligning protection with clients' life goals, this article offers practical insights to enhance your approach. Whether you're new to advising or a seasoned professional, there’s something valuable here for you. 👉 Read more here: https://lnkd.in/dRegJ4WJ #FinancialAdvice #ProtectionGuru #ClientFirst #InsuranceAdvice

Turning Loaded Premiums into a Positive Customer Experience 💡 Discussing loaded premiums with clients can be challenging, but it’s also an opportunity to showcase your expertise and empathy. In our most recently article, Gary Waters explores how advisers can turn this potentially sensitive topic into a moment to build trust and strengthen client relationships. From clear communication to emphasising value, discover actionable insights to help you make a difference in your clients’ lives. 👉 Read the full article here: https://lnkd.in/eX7gjNdM Let’s reframe the conversation and focus on delivering positive, lasting experiences! What strategies have worked for you when discussing loaded premiums? Share your thoughts below! 👇 #Insurance #CustomerExperience #FinancialAdvisers #LoadedPremiums #ProtectionGuru

Could You Insure Santa? 🎄 From delivering millions of presents to flying reindeer-powered sleighs, Santa's job is high risk! But have you ever wondered what it would take to insure the big man in red? 🤔 In this lighthearted (and festive!) read, we explore: 🎁 The unique risks Santa faces 🦌 Why his insurance needs are far from "off the shelf" ✨ How insurers might assess his workload, lifestyle, and global responsibilities It’s a fun reminder of how creative thinking can help us better understand complex protection needs—even for the most magical clients! 🪄 👇🏼 Read the full article below and follow Protection Guru for more... #ProtectionAdvice #InsuranceInsights #FinancialAdvisers #ChristmasFun #ClientNeeds

The #protection landscape is changing, and these shifts are shaping how we advise and support clients 🌟 From new product features to enhanced claims processes and the growing role of technology, protection providers are evolving to better meet client needs and expectations. In our latest insight, we explore: 🔑 Key changes in the protection market 📈 What these developments mean for wealth advisers 💡 How to leverage these innovations to provide better advice Understanding these trends is crucial for ensuring your advice remains relevant and impactful. Let’s discuss: Which of these changes do you think will have the biggest impact on our industry? 💬 Read the full article below, and follow Protection Guru for more 👇🏼 https://lnkd.in/eTu89nBj #FinancialAdvisers #WealthManagement #ProtectionAdvice #ClientFirst #Innovation

It was great to have Michael Chapman on our latest #Protection Forum 💡 If you missed the session, you can catch up here 👇🏼https://lnkd.in/eBW8ir8B For more insights and forum highlights, be sure to follow Protection Guru ⬅️

Shaping the Future of Protection – Key Takeaways from the most recent Protection Forum ✨ At our recent Protection Forum, advisers shared their vision for a more flexible, accessible, and customer-focused industry by 2025. Highlights included: 🔹 Flexible Policies: Adaptable contracts with simpler processes and better Guaranteed Insurability Options. 🔹 Mental Health Support: Cover that reduces stigma with exclusions or ratings instead of declines. 🔹 Modern Underwriting: Updating metrics like BMI and addressing exclusions for fairer access. 🔹 Clearer Communication: Tailored annual statements and simplified key facts to reinforce value. These ideas pave the way for meaningful change in protection. What’s your top priority for the future? 🤔 https://lnkd.in/eBW8ir8B #ProtectionAdvice #InsuranceInnovation #CustomerFocus #MentalHealthSupport

Supporting Clients Through Economic Abuse – A Crucial Role for #Protection #Advisers 💡 Economic abuse can have devastating effects, leaving victims financially vulnerable and struggling to rebuild their lives. As protection advisers, you are uniquely positioned to provide critical support and guidance during these challenging times... In our latest article, we explore: 👉 The warning signs of economic abuse advisers should be aware of 👉 How tailored protection advice can help clients regain financial independence 👉 Real-life strategies and resources to better assist those affected Your expertise can make a profound difference in helping clients secure their financial futures and protect themselves from further harm. 🔗 Read the full article on Protection Guru, and follow for similar insights. #FinancialAdvisers #ProtectionAdvice #EconomicAbuse #ClientSupport #FinancialWellbeing

Royal London’s New IHT Protection Plan - Great to see this new product launch 🌟 Their new IHT-related protection plan is designed to provide tailored solutions for clients concerned about preserving their wealth for future generations. This plan is highly relevant for advisers, offering: ✅ Strategic protection against IHT liabilities ✅ Flexible options tailored to individual client needs ✅ A valuable addition to holistic financial planning Discover why this solution is creating a buzz and how it can help you support your clients' legacy planning more effectively. 🔗 Read the full article on Protection Guru #FinancialAdvisers #WealthManagement #InheritanceTax #RoyalLondon #FinancialPlanning Ian McKenna