ASTON MARTIN VANQUISH GLOBAL PREMIERE, VENICE My Beautiful City, in collaboration with Aston Martin Lagonda Ltd and Finch + Partners , creatively directed the global premiere of Aston Martin’s ‘Vanquish’ during the Venice Film Festival. Under the creative vision of our Founder and Creative Director, Robin Scott-Lawson, the event was transformed into an unforgettable spectacle: Aston Martin’s iconic cars were dramatically displayed over the Venice canal, while a projection screen featured classic moments from Aston Martin’s rich cultural history. The venue came alive with a breathtaking water-inspired light show illuminating Venetian facades and exquisite floral tablescapes. The highlight of the evening was the unveiling of the newest Aston Martin model on a floating platform, accompanied by a mesmerizing light show and dynamic projections on the marina’s submarine. This star-studded event drew A-list celebrities, including George and Amal Clooney, Lance Stroll, Daniel Craig, Kevin Costner, Fernando Alonso, Bianca Brandolini, and Poppy Delevingne making it a standout moment of the festival. → https://lnkd.in/gKYb92qb Veni. Vidi. Vanquish… Photography by Sam Churchill & Aston Martin Lagonda Ltd Reel by Aston Martin Lagonda Ltd Lighting Production by Light Electric Venice Production by A Consulting Catering by Riccardo De Pra #AstonMartin #VeniVidiVanquish #VeniceFilmFestival #MyBeautifulCity
My Beautiful City
Events Services
London, London 3,235 followers
A multidisciplinary creative agency uniting global audiences through culture, creativity and community.
About us
Founded in 2005 and with creative studios in London, NYC, and LA, My Beautiful City is a global multidisciplinary creative agency that provides 360° support spanning strategy, concept, design and production. Through exploratory, multi-sensory and immersive storytelling, we craft novel experiences that deepen the emotional connection between brands and their audiences. With roots long anchored in fashion and contemporary culture, we have established ourselves as a knowledgeable and trusted partner to some of the world’s most progressive brands including Dior, Fendi, MAC Cosmetics, BVLGARI, Harper’s BAZAAR and Versace. Together with our forward-thinking clients and global network of partners, we execute sophisticated and innovative brand-building experiences that unite audiences through creativity and community. We draw inspiration from the multi-faceted richness of a diverse, global culture and hunt for new ways to consistently challenge the norm while inspiring the exceptional from concept to creation. Always prevalent is a relentless search for progressive and provocative ways to effectively engage and communicate a brand’s narrative both physically and digitally.
- Website
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http://www.mybeautifulcity.com
External link for My Beautiful City
- Industry
- Events Services
- Company size
- 11-50 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 2005
Locations
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Primary
1 – 5 Flitcroft Street
London, London WC2H 8DH, GB
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2483 Coney Island Ave
Brooklyn, New York 11223, US
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Los Angeles, US
Employees at My Beautiful City
Updates
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LORO PIANA, LONDON My Beautiful City brought the magic of Loro Piana’s “Workshop of Wonders” to the Royal Academy of Arts in London, celebrating the brand’s holiday window takeover at Harrods. The evening unfolded in a mesmerizing setting of handcrafted nutcrackers, warm candlelight, and decorated Christmas trees, all framed by priceless artworks that added a layer of timeless elegance to the festive tablescape. → https://lnkd.in/g3c_Qzh5 Year: 2024 #LoroPiana #WorkshopOfWonders #Harrods #Creative #Production #MyBeautifulCity
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NIKE X ISAMAYA FFRENCH, LONDON My Beautiful City creatively produced and directed the launch dinner for the Isamaya Ffrench x Nike Air Max DN collaboration in London. This exclusive evening honoured the powerful intersection of beauty and women's sports. The space was transformed into an all-red setting, inspired by the vibrant tones of the new lipstick and the campaign. → https://lnkd.in/g28eASNn Year: 2024 #Nike #AirMax #Creative #Design #Production #MyBeautifulCity
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KOKO FOUNDATION, EUROPE My BeautifulCity creatively directed A Night at The Theatre, a very special fundraising edition of Letters Live, in aid of the KOKO Foundation, featuring a celebration of Benedict Cumberbatch’s new role as the Global Ambassador. This remarkable event showcased an incredible lineup of speakers, including Cate Blanchett, Minnie Driver, Idris Elba, Ghetts, Damian Lewis, FKA Twigs, and Taika Waititi, reading moving and powerful correspondences that brought letters to life. The night also featured unforgettable performances by Wyclef Jean and Celeste. → https://lnkd.in/gNAnq4tw Year: 2024 #Creative #Production #SpecialEvents #LettersLive #MyBeautifulCity
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DIOR CRUISE SHOW CELEBRATION RECEPTION, LONDON Dior's 2025 Cruise Show cocktail reception, held at the iconic Two Temple Place in London. The evening was a blend of elegance and intimacy, featuring the warm glow of candlelight, beautiful flowers, and the evocative sounds of a Scottish bagpipe player, curating the atmosphere to celebrate the Cruise collection. → https://lnkd.in/gBFEtRXw Year: 2024 #Dior #SpecialEvents #Strategy #Deign #Concepts #Production #MyBeautifulCity
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REFORMATION X SHRIMPS, LONDON MBC creatively produced and directed the Reformation x Shrimps London Ltd collaboration launch dinner at The Hero, London. Playful touches like chess, personalized playing cards, and classic dice games set the tone for the evening, alongside a magician and a candlelit atmosphere—all bespoke to the brands. Guests enjoyed a fun, intimate setting with a curated menu, bringing this unique partnership to life. → https://lnkd.in/gdvuNKxy Photography by James D. Kelly Year: 2024 #Reformation #Shrimps #TheHero #SpecialEvents #Creative #Production #MyBeautifulCity
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JACQUEMUS BOUTIQUE LAUNCH, NEW YORK CITY MBC produced the opening of the first JACQUEMUS U.S. boutique in NYC. Guests were welcomed with fresh mandarin juice and buttery croissants, served from the Rond Carré truck. Brand enthusiasts queued along Wooster and Spring Streets, with a few lucky ones finding a special gold ticket, exchangeable for a Rond Carré clutch. At the evening cocktail reception, guests like Helena Christensen, Jenna Lyons, Justin Theroux, Tonne Goodman, and Arielle Charnas mingled amongst the beautiful collection while sipping espresso martinis. → https://lnkd.in/grupEJb6 Creative direction by JACQUEMUS Year: 2024 #RetailActivations #Production #Jacquemus #NewYorkCity #MyBeautifulCity
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REFORMATION GOLDEN YEARS LAUNCH, PARIS My Beautiful City creatively directed and produced the launch of the Reformation x Clare Waight Keller collection at the iconic Hôtel Particulier Montmartre in Paris. Guests were immersed in the Golden Years as the space was transformed with actors portraying iconic characters like Ernest Hemingway, Picasso, F. Scott Fitzgerald, and Josephine Baker, all inspired by Midnight in Paris. → https://lnkd.in/g8VmbnRq Photography by SAY WHO media & Ava Van Osdol Year: 2024 #Reformation #GoldenYears #SpecialEvents #Strategy #Concept #Design #Creative #Production #MyBeautifulCity
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JOHNNIE WALKER X PERFECT MOMENT, LONDON My Beautiful City produced the Johnnie Walker Blue Label x Perfect Moment interactive installation for the new Ice Chalet Blend at Selfridges, London. The partnership celebrates the iconic ‘Blue Hour,’ blending the world of après ski with the rich depth of Johnnie Walker Blue Label, crafted by Dr. Emma Walker. → https://lnkd.in/gudB_PVz Johnnie Walker Diageo RanaVerse Perfect Moment SHOWstudio Year: 2024 #RetailActivations #Production #Design #JohnnieWalker #MyBeautifulCity
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VICTORIA BECKHAM X AUGUSTINUS BADER My Beautiful City creatively directed and produced the launch of Victoria Beckham Beauty x Augustinus Bader’s newest product, the Concealer Pen. Set against the Los Angeles sunset, guests arrived at an intimate cocktail reception with Victoria Beckham and Charles Rosier, hosted at a private villa overlooking the city. → https://lnkd.in/gyjM5kEA Year: 2024 #SpecialEvents #Design #Concept #Production #BeyongTheLightLaunch #VicotriaBeckham #MyBeautifulCity
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