Monks

As 2024 draws to an end, we’re shifting focus to what’s ahead. 🗓️ Our latest report, "25 Key Insights for 2025," shares the strategies and trends that are top of mind for our multidisciplinary team of global experts—and will undoubtedly reshape how brands engage, grow and thrive in the year ahead. 🧠 Swipe below for a preview of what to expect. ➡️   Download your copy and start the year off right 👉🏾https://lnkd.in/gaiXHhU4

They say knowledge is power 🧠—and at CES, we’re putting that power to work for enterprise creativity. Don’t miss the opening session of our C Space track with Adobe: “Empowering Creativity in the Enterprise with NextGen Tech.” 🎙️Hear from Denise Colella (VP, Head of Digital Strategy Group, Adobe) and Jeremy Manton (VP, Campaign Strategy and Marketing Design, Disney Streaming) as they dive into how AI is transforming creative workflows and redefining customer experiences to captivate Gen Z and beyond. Register now 👉🏿 https://lnkd.in/esqXVyRh

The conversation about conversational AI just got real. 💬 On Monday, catch Jordan Cuddy, our EVP, Global Head of Experience, as she takes the stage at CES to talk about virtual humans. 🤖 Presented by Digital Hollywood, she’ll join a panel of cross-industry experts that’ll dive into how AI can respond with human emotion, engage in intelligent conversations and more. Joining her are Kumaran Ponnambalam (Principal Engineer, AI, Outshift by Cisco) John Canning (Director Developer Relations - Creators, AMD) Jake Becker (Director of Creators and Founding Team, Genies) Jessica Berger (Senior Vice President, Innovation, Publicis Media), Joanna Popper (Former Chief Metaverse Officer, CAA) and moderator Lori H. Schwartz (Founder & CEO, StoryTech) for an in-depth exploration. Learn more 👉🏾https://lnkd.in/eH6hqcca

A promise made is a promise kept—and it’s time to deliver with our upcoming CES C Space panel, "GenAI Personalization: Advancing the Promise of Digital." 📲 Join our EVP, Media, Linda C. as she moderates an insightful conversation featuring Michelle Garcia (SVP Marketing, Paramount+), Jake Abel (Head of Marketing Strategy, Operations, & Planning, Delta Air Lines), and Sam Garfield (Head of Digital Strategy, Communications, Media and Travel, Adobe)   Together, they'll share how they leverage AI to deliver hyper-personalized messaging that drives revenue and improves ROI. From scaling ad creative to ramping up testing, learn actionable, performance-driven strategies to elevate your digital advertising efforts. 📈 Register here 👉🏾 https://lnkd.in/gAmzTwuq

In the era of content abundance, knowing the difference between what's real and what's misleading can be hard. That's why we’ve unlocked 🔓 a new layer of trust with Adobe. We’re excited to join the Content Authenticity Initiative, a cross-industry technology standard that makes content authenticity and transparency scalable and accessible. ✅ By offering education and free open-source tools based on the C2PA standard, this initiative helps consumers evaluate digital content and make informed decisions about its credibility. “In 2025, it’s not just your Gramps who can get misled by what they see online,” says our EVP, Innovation, Michael Dobell. “We're hearing from CMOs every day who want to scale not only content personalization but also trust. The future of image creation must include an audit trail—marketers need to think about how to integrate these tools into their global workflows to ensure credibility and transparency."

And with that, the 2024 season in AI comes to an end. 📺 This year was a full house of AI wins, and Wesley Haar, ter, our Co-founder, is sharing our top 24 highlights—straight from our internal recurring series, 15 Minutes of AI. From launching Monks.Flow, our AI-managed service, to partnering with the world’s biggest brands to scale AI training with internal and external experts, we’re beyond proud of our team’s work to stay at the forefront of AI innovation. (Of course, there are a few wins we can’t share… even AI loves a bit of mystery. 😉) Watch the video 👇🏽

Is it even December 31st if we’re not doing a year-in-review? 🤔 Our creative technologists don’t think so. That’s why, in the latest edition of our Creative Tech Inspo series, we’re revisiting the top links we shared throughout the year. Join us in looking back at 2024’s standout creative tech moments 💻—like the Apple Vision Pro, advancements in GenAI video generation, Dove’s Real Prompt Playbook and more. Plus, we’re throwing in some predictions for 2025. Get your copy now  👉🏾 https://bit.ly/3YFtFSi

Reimagination begins with vision, 👁️ and it’s time to take a new look at AI-fueled creativity across the Media & Entertainment ecosystem and beyond. Join our upcoming CES C Space panel, “AI-Powered Transformation: Reimagine the Creative Enterprise”, 🎙️ where our Chief Innovation Officer, Henry Cowling, will moderate an unmissable conversation featuring Varun Parmar (General Manager, Adobe), Chris Blandy (Director, Strategy & Business Development for Media & Entertainment, Amazon Web Services (AWS), Bianca Pryor (Director of Data Science for Media & Entertainment, NVIDIA) and Jimmie Stone (VP, Global Head of Creative Shop, Meta). Discover practical ways to integrate advanced technologies to boost efficiency, 📈 spark innovation and streamline collaboration. Plus, learn how CIO-CMO partnerships drive transformation and explore using data for real-time personalization and enhancing your brand’s creativity. Register here 👉🏾https://lnkd.in/gGqzMNAE

MINIWOOD puts creativity into overdrive, 🚗 creating product content with a MINI-mum of hassle. For the launch of the new all-electric MINI Cooper, the new MINI Countryman and the first-ever MINI Aceman, we created a cutting-edge virtual production design system 👩🏻💻 that allowed us to build a new visual style and generate content within a tight timeline. Delivering speed, 💨 quality and cost reductions, this dedicated studio combines the power of Unreal Engine and our advanced automated managed service, Monks.Flow. Keep an eye out for more 2024 highlights and visit our site to learn about MINIWOOD 👉🏿 https://lnkd.in/gKCgYW6S

This year, we cracked the nut 🌰 on Diamond Foods, LLC’s Amazon strategy. Marrying performance and precision, we optimized their extensive ASIN catalog, refining product detail pages and integrating trending search terms, all while focusing on high-revenue items. 🛒 On top of that, we harnessed AI-driven tools for creative production and bidding, generating fresh image variants and boosting ROI. The results? A 25% increase in conversion rates, an Overall Choice badge for Walnuts and the AdExchanger Best in Commerce Media award. Keep an eye out for more 2024 highlights and visit our site to learn about the work 👉🏿 https://lnkd.in/g9uMiHPD