MMR Research

MMR Research

Market Research

Wallingford, Oxfordshire 71,795 followers

Global sensory & consumer research partner to the world's leading CPGs - from New York to London to Shanghai.

About us

With unrivaled experience across food and drink, household and personal care and beyond, we design qualitative and quantitative solutions that address your business issues - fueling creativity to create products and brands that people love. Our heartland is the interface between brand, pack and product, leveraging the power of the human senses to create more engaging propositions. Get in touch with your local team to find out how we can turn your brand promise into a reality.

Website
https://mmr-research.com/
Industry
Market Research
Company size
501-1,000 employees
Headquarters
Wallingford, Oxfordshire
Type
Privately Held
Founded
1989
Specialties
research, marketing, insight, sensory, quantitative, qualitative, food, drink, beverage, FMCG, CPG, packaging, concept, CLT, HUT, emotionality, brands, claims, personal care, statistics, innovation, product research, sensory branding, and Agile Research

Locations

  • Primary

    104-110 Crowmarsh Battle Barns

    Preston Crowmarsh

    Wallingford, Oxfordshire OX10 6SL, GB

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  • 15 West 27th Street

    8th Floor

    New York, NY 10001, US

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  • Room 2001-2004

    No 300 Xikang Rd

    Jing'an District, Shangai 200040, CN

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  • c/o Awfis Powai, 6th Floor, Schindler House

    Near Main Street, Chemtex Lane, Hiranandani Gardens

    Powai, Mumbai 400076, IN

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  • 21 Aurora Drive

    1st Floor, Liberty Life Building

    Umhlanga Ridge, Durban 4301, ZA

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  • 237 Pandan Loop

    #05-01 Westech Building

    Singapore, Singapore 128424, SG

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  • 44-46 Southwark St

    Flatiron Building

    London, London SE1 1UN, GB

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  • 345 Tompkins Ave

    Pleasantville, New York 10570, US

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  • WeWork Paulista Av. Paulista

    1374 - Bela Vista,

    São Paulo, SP 01310-100, BR

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  • Calle 22N # 6N-42

    Office 404

    Cali, Colombia -, CO

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Employees at MMR Research

Updates

  • Meet the voices behind the magic! In this holiday special of Impact Makers Podcast, your hosts are joined by an incredible lineup of experts who bring seasonal innovation to life: - Dash Lilley, co-founder of Three Spirit, shares how functionality is the future of “no and low”. - Christine Barnagaud, MMR’s Global Sensory Qual Director, gives her verdict on festive products, including the show-stopping M&S Mince Pie Liqueur. - Shania Wilson, Social Media Specialist at Together Agency, reveals TikTok’s biggest holiday trends and their impact on consumer behavior. - Issaree (Maitrewong) Sismey, Senior Account Director at MMR, brings insights from Thailand’s supermarkets, where family-sized snack packs and local chili sauces are taking center stage. - Harshita Mullick, Sensory Qual Associate Director at MMR, explores China’s adventurous ice cream market, featuring bold flavors like mashed potato gelato.   This extended episode is packed with sensory surprises, global insights, and creative inspiration. Don’t miss it – tune in now: https://hubs.la/Q02_p54D0

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  • Get Set for ‘The 2025 Show’ on January 23rd! Fresh thinking, bold ideas, and actionable insights - all packed into 60 minutes of high-energy discussion. Including: - Expert insights from industry leaders - Bold ideas to navigate the challenges ahead - Finding the next big thing in mainstream innovation You do not want to miss this! Mark your calendars: https://hubs.la/Q030jt5n0 Product Hub Huxly Global Together Agency

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  • View organization page for MMR Research, graphic

    71,795 followers

    Imagine being part of a diverse, energetic, and innovative team trusted by some of the world’s biggest names in food, beverage, household, and personal care. These global brands rely on us for expert advice to shape the next big thing - and it's our incredible employees who make it all happen. We take pride in our collaborative culture, built on mutual trust, creativity, and a passion for excellence. Ready to be part of something extraordinary? Reach out to our recruitment team today: s.robinson@mmr-research.com Tré T.

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  • MMR Research reposted this

    View profile for Mat Lintern, graphic

    Global CEO MMR Research Worldwide

    Really positive (albeit WAY too short) trip to South Africa to spend time with the local MMR senior team, bedding-in some changes and plotting-out our strategy for the region - exciting times. Great to say hello to everyone else in our fantastic new Durban office as well! Always a favourite trip this one - great country and great people!

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  • Spirits, Scoops & Surprises! In this festive special of the Impact Makers Podcast, your hosts explore the season’s most exciting product innovations and dive into the creativity shaping holiday experiences. TikTok trends, sensory highlights, and insights from the Co-founder of Three Spirit, Dash Lilley, bring even more inspiration to the table. Don’t miss this extended cut packed with ideas to captivate consumers this season and beyond. 🎧 Tune in here: https://hubs.la/Q02_p7gp0

  • MMR Research reposted this

    View profile for Caroline Withers (PhD), graphic

    Head of R&D Consumer & Sensory Science

    🌟 Embracing the Future of Sensory & Consumer Science 🌟 Yesterday, we had an inspiring session at the IFST Sensory Science Group that made me reflect on the incredible journey of sensory science—from its roots to its future potential. Carol Raithatha began by setting the scene, taking us through the origins of our science and some of the fundamental techniques. Her showcase of both the challenges and joys of earlier days highlighted how much our field has evolved. Lauren Rogers then took the stage, diving into current sensory challenges and techniques faced by both industry and academia. She emphasised that while many questions have remained the same, our approaches and outlooks are developing. The integration of AI into sensory science is just the beginning of this transformation. We are on the edge of big changes! Alexandra Kuzmina finished up, inspiring us to think beyond immediate future concerns, reminding us that future thinking is about being imaginative rather than predictive. She pointed out that change can throw both consumers and developers off-balance, but it's this dynamic environment that offers the most exciting opportunities. This bright new and exciting future is being built on the work of the sensory greats and leveraging the fundamentals to innovate and do things differently. The future of sensory science is brimming with digital potential and possibilities. It is up to us all within sensory & consumer research community and especially early career scientists and researchers to seize this opportunity and take our field to the next level. Thanks to Stella Lignou and the whole SSG community for bringing us this exciting message for the future (and for letting me steal this photo too!). 🚀 Want to be part of this exciting journey and shape the future of sensory and consumer science? Reach out and join the Sensory Science Group today! #SensoryScience #FutureOfSensory #EarlyCareerScientists #Innovation #ConsumerResearch #IFST #SSG

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