AI in Creativity ✨ Oliver Dew, Group Operations Officer at McCann Central & McCann Manchester and Co-Lead of McCann Worldgroup's EMEA AI Council, recently shared his insights with LBBonline - Little Black Book on the transformative role of AI in the industry, and how it can help to enhance and complement the creative process. Click the link to discover more about our collaborations with leading AI innovators in motion, image, and sound technologies, as well as find out about the advantages these cutting-edge tools can bring: https://lnkd.in/eft85FVg #AIInCreativity #McCannCentral McCann Demand McCann Bristol McCann Birmingham McCann Leeds McCann Synergy
McCann Central
Marketing Services
Solihull, West Midlands 113 followers
The UK's #1 creative community
About us
We are McCann Central, the UK's #1 creative community. With offices in Birmingham, Bristol, Leeds and London, we’re a team of 520 people united around a common vision to build enduring brands together. So, whether it’s Advertising, PR, Social, Influencer, Media, Research, Employee Engagement, Digital, or Production, we offer specialisms and best-in-class thinking that’s right for the channel and right for your brand. More importantly, we know how to join up these services to optimise budgets and maximise effectiveness.
- Website
-
https://www.mccanncentral.com/
External link for McCann Central
- Industry
- Marketing Services
- Company size
- 501-1,000 employees
- Headquarters
- Solihull, West Midlands
- Type
- Public Company
- Specialties
- Creative, Advertising, CRM, Social Media, Design, Employee Engagement, B2B, Media, PR, Research, Analytics, Strategy, Media Planning & buying, and UX & Development
Locations
Employees at McCann Central
Updates
-
Before we bid farewell to 2024, we're celebrating a year filled with groundbreaking creativity, outstanding achievements, and incredible teamwork across the McCann Central network 🤩 We'd like to thank our clients, colleagues, and the entire creative community for an unforgettable year! 2025... bring it on! 💙 McCann Birmingham McCann Demand McCann Bristol McCann Leeds UM Central McCann Enterprise Central McCann Synergy
-
420+ minutes of content from 24 guests across 10 episodes...it's been a busy year for The Brief 🎧 With so many insightful conversations to dive into, host Ellis Bird has shared some of her favourite moments from the podcast in our latest bonus episode. From discussing the power of Aldi's Kevin the Carrot with Jon Evans, Jamie Peate and Kayley A., to understanding the rise of humour with Will Studd and Zane Radcliffe, we've covered a lot! Search 'The Brief' to listen in, or swipe through for a quick recap on what we've covered this year 👇 McCann Birmingham McCann Bristol McCann Demand McCann Leeds McCann Synergy UM Central
-
McCann Bristol is reaching new heights! 🧗♀️ We’re delighted to see the team pick up a Bronze at the Epica Awards for their darkly comic film The Climb for VOOM Nutrition 🏆 This achievement adds to their impressive wins at the LIA Awards and Shark Awards earlier this year. Congratulations! 👏 #McCannBristol #EpicaAwards #AwardWinning
-
-
We’re incredibly proud to be part of McCann Worldgroup UK & Europe, which has once again been named Agency Network of the Year at the Effie Awards Europe - marking a record ninth win and the second consecutive year! At McCann Central, our unwavering commitment to effectiveness drives everything we do for our clients, colleagues, and partners. Congratulations to everyone who made this achievement possible! #EffiesAwardsEurope #Effies
We're delighted that our winning week has continued and we've been named 'Agency of the Year' at the 2024 Effie Awards Europe. Congratulations to all our teams and clients who helped us reclaim the Network title for the 2nd year in a row and a record 9th year overall. We also won 2 Golds, 3 Silvers and 2 Bronzes for outstanding work with our clients at Aldi UK, Mastercard, UNICEF, Getliņi EKO, Czech Insurance Association and Majorica, with winning work from our agencies across McCann Worldgroup Spain, McCANN Poland, McCann Manchester, McCann Kyiv, McCann Riga and McCann Prague. Read more in LBBonline - Little Black Book: https://lnkd.in/em9D6Dwz #mccannworldgroup #truthwelltold
-
-
We're delighted our McCann Birmingham office is teaming up with The Marketing Meetup to connect a brilliant community of marketers. We can't wait to see what's in store in 2025! 🎉
We're so excited to be partnering with The Marketing Meetup as their official sponsor for Birmingham in 2025! The positively lovely network brings together marketers from in and around Birmingham to learn and connect. As one of the largest agencies in the region, we're proud to support our wider community and help build skills and meaningful connections. Birmingham marketers, we'll see you at the first event in January! Pizza and drinks on us 🍕 Thanks for inviting us to team up with you James Sandbrook Joe Glover 💙
-
-
We’re thrilled to partner with Janus Henderson Investors as their creative and marketing agency. Together, we’re championing their commitment to ‘investing in a brighter future’. Through an innovative new brand platform, we’ll bring this vision to life, positioning Janus Henderson Investors as a leader in their customers’ minds. Read more here about our partnership here: https://lnkd.in/eJjkJUZZ #BrighterFutureTogether #JanusHendersonInvestors
-
🙅 Outputs 😍 Outcomes Effectiveness is all about creating value, but first you've got to build the right culture. Listen to the latest episode of The Brief to hear Ringo A. Moss and Nick Milne's thoughts on how clients and agencies can begin taking effectiveness culture from a slide in a presentation to reality. What's in the episode 👇 ⭐ Creating value for clients, agencies and people ⭐ Why everyone in a business should undergo effectiveness training - even HR and finance ⭐ Who owns effectiveness culture - clients or agencies? ⭐ Why you can't just 'turn on' effectiveness ⭐The biggest skill client-side effectiveness practitioners need to have ⭐Why McCann introduced an effectiveness 'contract' ⭐Balancing short term performance with long term effectiveness ⭐Why the industry has to get back to value and outcomes, not outputs Click the links in the comments to listen in, or search The Brief on your preferred podcast provider #TheBriefPodcast McCann Birmingham McCann Bristol McCann Demand McCann Leeds The Ignition Room 😊 Go Ignite
-
Christmas is just around the corner, and what's the holiday season without festive ads?🎄 Our CCO Vince McSweeney recently caught up with LBBonline - Little Black Book to share his thoughts on the magic of Christmas ads and how they make him feel. Read more below. 👇
Did the ads in 2024 succeed? We asked UK’s industry experts to discuss this with us - and the verdicts are in... Find out here: https://hubs.la/Q02-p9yt0 Christmas 2024 is hurtling towards us at the speed of light, or so it feels at this point in December at the very least. It also means that all the brands hoping to cash in on those festive feels have released their yuletide spots. Gingerbread, crime mysteries, an octopus, an anthropomorphised carrot, and Mrs Claus… this year’s offering gives us some new ideas and a few returning ones, too. This piece features analysis from Ketchum UK ’s Indy Selvarajah; Neil A. Dawson & Company’s Neil A. Dawson; McCann Central’s Vince McSweeney; Armadillo’s Hannah Waters; McCann Health London’s Guy Swimer; FCB London’s Kyle Harman-Turner; The Ninety-Niners’ Richard Dennison; Tracksuit’s Dan Fleming and ultra’s Matt Bennett.
-