OOH is the most inclusive channel. And the medium itself becomes the message thanks to OOH media owners’ commitment to charities and local initiatives #IPAO #RealWorldImpact
About us
Kinetic uses intelligence, technology and creativity to help brands communicate with valuable audiences on the move. As the world’s largest planner and digital innovator in Out of Home advertising, we understand the customer’s physical journey better than anyone. Through the application of dynamic data and tech, we turn that journey into an Active Journey, driving people to take action in context. A global agency network within WPP, Kinetic has offices in 27 countries and an operating network of affiliates worldwide serving hundreds of agencies and brands alike.
- Website
-
http://www.kineticww.com
External link for Kinetic
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2005
- Specialties
- Innovation, Advertising Technology, OOH, DOOH, PDOOH, Out of Home, Advertising, Communications Planning, Mobile, Interactive Advertising, Social media, Dynamic Creative, Immersive Experiences, Consumers On-the_Go, Interactive Marketing, Omnichannel Marketing, Context Marketing, Live Events, and 3D Displays
Locations
-
Primary
Get directions
London, GB
-
Get directions
24-28 Bloomsbury Way
London, London WC1A 2SL, GB
Employees at Kinetic
-
Lee Hawkins The go to in-house Coach for organisations
Executive & Personal Coach helping clients be their absolute best/ more confident, less imposter syndrome, more success/ Ex-agency lead @ Apple /Home…
-
Kevin McDonald
CEO & Founder AgencyX Inc
-
Arno Buskop
Global Data and Technology Director at Kinetic Worldwide
-
Albert Hetherington Jones
Head of Geosophy & Kinetic International at Kinetic Worldwide
Updates
-
💪 Maximum impact, minimal output. As a one-to-many channel, OOH emits less carbon per impression than all other media measured. #IPAO #RealWorldImpact
-
OOH is THE Responsible Choice 🍃 Almost 50p in every £1 spent in OOH goes back to communities. Not only does it mean the channel benefits communities, but it’s a great way for brands to tangibly do their bit. #IPAO #RealWorldImpact
-
-
Did you know? OOH supercharges social media’s ability to drive mental availability, and in turn transfer brands and their messages to consumers’ long-term memory. 💭 #IPAO #OOHTheDigitalPrimer
-
📣 OOH (public media) builds trust (vs private media) through costly signalling. The broadcast nature of OOH increases the desirability of products through cultural imprinting. #IPAO #OOHTheDigitalPrimer
-
FACT: OOH drives online actions. Not surprising when 60% of all online spend happens when people are outside the home! #IPAO #OOHTheDigitalPrimer
-
OOH is ⭐ the ⭐ digital primer. In fact, pairing OOH with Mobile delivers an increase of 11% in memory encoding and 13% more emotional impact. Source: Analysis 2004-2016 case studies. 55 cases in analysis/ WARC and JCD #IPAO #OOHTheDigitalPrimer
-
To future-proof themselves, brands should be using OOH to connect with a generation who crave tangible experiences. #IPAO #EffectiveOOH
-
What a way to launch a rebrand! 😍 H&M the7stars #HomeOfCreativity
This Autumn, we painted the town red! ❤️ 👠 💄 As part of a global campaign, H&M unveiled its new rebrand and celebrity talent in London, including Charlie XCX, Jamie XX and Lila Moss. The iconic red was featured on a media first mural on Shoreditch High Street, a mix of flyposting formats in key fashion districts and of course, the classic double decker, London bus. The campaign was one of many that took place in fashion capitals around the world, including Paris, Milan, Stockholm and New York 🌎 Kinetic I the7stars I H&M I Global I BUILDHOLLYWOOD I Mural Republic Ltd I View2fill I #OOH
-
-
-
-
-
+2
-
-
💡 OOH reaches more young audiences for longer than any other channel. #IPAO #EffectiveOOH