Field Notes

✨ What a year 2024 has been! ✨ As we wrap up another incredible year, we want to take a moment to say a huge THANK YOU to our amazing customers and partners. From welcoming new joiners and working with fantastic new customers to launching new functionalities and sharing endless cat content on Slack, 2024 has been truly special. We couldn’t have done it without our wonderful network, and we’re so excited for what 2025 has in store! 🚀 But before then, some well-deserved rest! Our office will be closed from Monday, December 23rd, and will reopen on January 2nd. Wishing you all a joyful Christmas and a restful holiday season with your loved ones. 🎄🎉

🎄 The Christmas-Dinner Explainer As the holidays approach and we prepare to explain our job to family members (again), here’s a quick reference to break it down! Swipe through the carousel to view our 5-point introduction to self-ethnography and how it fits within the market research world. Because, let’s face it: explaining your career over turkey and tinsel is a true research project of its own. 😅 #MarketResearch #SelfEthnography #HolidaySurvival

💡 Tech Nugget: Seamless Uploads from Challenging Areas ❓ How do we run studies in emerging markets and areas with patchy connectivity? The answer: Purpose-built upload tech. Field Notes’ upload technology uses the entire upload stream of the network, minimising disruptions for participants. This ensures you can easily collect content from areas with unreliable connectivity, making it possible to gather valuable insights even in emerging markets and challenging conditions (including Oxford Street on Christmas Eve! 🎄🚶♂️ 😱 ) No matter where your participants are, Field Notes keeps your research on track, ensuring smooth uploads every time. 🌐📶

💡 Tech Bites: Global Studies, At Speed ❓ How do we run studies all over the globe and ensure smooth uploads for every participant? It’s simple: we have more than 10 servers worldwide. Field Notes automatically selects the best upload server based on network distance and response time. This means that participants always experience fast, reliable uploads, whether they are completing from Amazon, Australia, Kenya or from… Lapland. 🎅 With our global server network, we ensure your research runs seamlessly across borders, delivering quality insights from every corner of the world. 🌍⚡

💡Tech Bites: Flexibility at Your Fingertips ❓ Did you know Field Notes lets you download your content in several different formats? With Field Notes, you’re in charge, from start to finish. Choose to download content in high resolution for all editing needs or optimised quality to save space and speed up sharing. Need a broader view? You can also download a complete overview of all the text (transcripts and entries) alongside thumbnails of the videos and photos—perfect for printing to PDF or archiving. And that's not all! Download subtitle files, participant avatars, excel outputs and CoLoop-ready files. Field Notes adapts to your needs, making it easy to share, present, and manage insights your way.

💡 Tech Bites: The Secret Behind Great Content ❓ How does the content collected via Field Notes always look so good? It’s simple: every video and image uploaded to Field Notes is recorded by default at the high resolution and uploaded with no compression—ensuring you get the content exactly as participants captured it, without losing a drop of quality in the process. Whether you’re using participant-generated content for presentations, creating short films, sharing on social media, or integrating it into your marketing activities, Field Notes ensures your insights are both authentic and polished. Real stories, uncompromised quality. That’s the Field Notes difference. 🌟

🔍 Ever Heard These Tech Terms Before? Our tech team has a way with words—and sometimes, their unique terms leave the rest of us scratching our heads! We've pulled together some of their quirkiest terms for a quick dive into the (sometimes mysterious) language of tech. Can you guess what these terms mean? Check out the carousel to see if you can decode their secrets. P.S. What are some unusual terms your team uses? Let’s hear them! 👇

Busiest November Ever! Last month, we definitely kept ourselves busy 😅 and ran projects in.... 🇦🇺 Australia 🇧🇷 Brazil 🇧🇬 Bulgaria 🇨🇦 Canada 🇨🇳 China 🇪🇨 Ecuador 🇫🇷 France 🇩🇪 Germany 🇬🇷 Greece 🇭🇺 Hungary 🇮🇩 Indonesia 🇮🇪 Ireland 🇮🇹 Italy 🇯🇵 Japan 🇳🇱 Netherlands 🇵🇱 Poland 🇷🇴 Romania 🇷🇸 Serbia 🇪🇸 Spain 🇸🇪 Sweden 🇬🇧 United Kingdom 🇺🇸 United States With experience in more than 40 markets, we’re proud to see how our platform makes it easy to connect with participants from around the globe. It’s all about creating a seamless and secure way for people to share their stories - because, as we like to say, remote doesn't need to be distant! Looking forward to seeing where December takes us! 🤳 ✈️ 🌏

🎉✨ It’s the most glamorous night of the year for the research industry - the Market Research Society (MRS) Awards are happening tonight! We’re wishing the best of luck to all the finalists, especially our customers who’ve made the shortlist. A special shoutout to our sister agency Peek Content, nominated for the Cultural Insights Award for their outstanding work with Steven Lacey and The Outsiders, Leo Burnett, and Do You Research. Good luck, everyone! 💫 #MRSAwards #MarketResearch

🎥 Missed Our Q4 Ready Webinar? Watch Now! If you couldn’t join us live, don’t worry! Last month, we hosted a webinar with Nicky Morgan from POINT3 Wellbeing | B Corp Certified, focusing on the importance of looking after your mental health, especially when things get busy. In today’s fast-paced world, taking care of your mental well-being is more essential than ever. With practical advice and real-world strategies, Nicky shared effective techniques to help you manage stress, stay resilient, and prioritise self-care, even during the most hectic times. The recording is now available on demand. Key highlights: 1️⃣ The Importance of Prioritising Mental Health in the Workplace: While stress can be a natural and sometimes helpful part of work, it’s crucial to manage it effectively before it leads to burnout or mental health issues. World Mental Health Day's theme of prioritising mental health in the workplace serves as a timely reminder to keep the conversation going and maintain a focus on well-being year-round. 2️⃣ Managing Stress with Practical Techniques: Just 60 seconds of conscious activity, such as moving your body, can help de-escalate stress. This simple yet effective strategy allows individuals to move from a stress state into a calmer, more focused state, highlighting that quick, small actions can make a significant difference in mental well-being during stressful times. 3️⃣ Active Listening and Manager Training: It's important for managers to develop human skills, particularly active listening, to support their teams. By creating a psychologically safe space for employees to share their challenges, managers can help employees feel heard and supported without attempting to fix their problems. Watch the full recording at this link: https://lnkd.in/gnChKSfQ