CACI Ltd

In our latest blog, Emily Clegg reflects on a recent visit to the Zara store within Liverpool ONE. Here are the key insights: ❕ Enhanced shopping experience: Zara's revamped Liverpool ONE store offers a more spacious, navigable, and aesthetically appealing showroom-style experience. ❕ Power of the online halo: The updated store has driven a 25% increase in local online sales, thanks to features like Store Mode, real-time stock checks, and same-day pickup. ❕ Tech innovations: RFID trackers, self-service kiosks, and online booking for changing rooms have improved the shopping experience by reducing queues and smoothing the transition between online and physical shopping. ❕ Impact on purchases: CACI’s 'Voice of the Nation' survey indicates that a positive in-store experience can drive 36% more purchases, with showroom-style layouts adding another 19%. To discover more read the blog today: https://lnkd.in/gNvzbR6k #RetailInnovation #CustomerExperience #Hybridshopping #retailtech #CACIOnlineHalo #LiverpoolONE

Kirklees Council faced high call volumes that were straining their call centre. By using CACI Ltd's Acorn segmentation tool, they gained valuable insights into resident demographics, helping them enhance their service delivery. Acorn revealed key groups, like Cash-Strapped Families and Urban Diversity, would benefit from improved self-service options. In response, the Council redesigned its website, added chatbots, and launched a Council Tax Balance Checker providing residents with a more efficient and user-friendly digital experience. 👉 Read the full case study to learn how Acorn helped shape these decisions and the ongoing benefits the Council is receiving from the roll-out of these initiatives: https://lnkd.in/dUQED2ia #DigitalTransformation #CustomerExperience #DemographicInsights #SelfService #CouncilTax #CACI #Acorn #PublicSector

Excited to share insights from our podcast with VirginLand by Ringley on the potential usage of the Grey Belt initiative to tackle the UK's significant housing challenges. Within the podcast Tolga Necar and Samuel Bedford delve into: ✅ Grey Belt Potential: VirginLand identified nearly 14,000 sites for 525,000 new homes, fulfilling a third of the government's housebuilding commitments by redesignating just 1% of the Green Belt. ✅ Demand Alignment: 36% of potential home movers live within the Grey Belt catchment, showing strong demand alignment. ✅ Regional Insights: Regions like Yorkshire, the Humber, and the North West show strong potential. To discover more watch the podcast today: https://lnkd.in/ebni4n8J #HousingCrisis #GreyBelt #UrbanDevelopment #SustainableHousing #VirginLand #CACIAcorn

💡 In the first part of our blog series, we explored why France stands out as an ideal location for our hypothetical Gymshark European market expansion. Now, in Part 2, we dive deeper, using Retail Footprint Europe and Mobility Data insights to pinpoint which Klepierre retail centres in our high-potential French cities would benefit most from hosting Gymshark. Our analysis of three Klepierre centres in Paris, Marseille, and Besançon reveals a clear winner. By comparing shopper demographics, premium retail scores, and competitor landscapes, we’ve identified the Centre Commercial Centre Bourse in Marseille as the strongest contender. This location boasts a balanced mix of Gymshark’s core shopper groups and minimal competition, providing the perfect environment to attract and engage the brand’s target audience. Ready to find out which centre takes the crown and why it outperforms its Parisian and Besançon counterparts? Discover the insights in our latest blog post: https://lnkd.in/gmBvEmY4 #RetailExpansion #DataDrivenDecisions #MarketInsights #ConsumerData #BrandExpansion #StoreLocationPlanning

Don’t Miss Out: Gain expert insights on Google AI Overviews for 2025 The search industry is undergoing an AI revolution, and Google AI Overviews are leading the charge. Are you prepared for what’s next? Join Harry Clark, Performance Marketing Director at CACI, as he shares practical strategies to optimise your content and leverage AI-driven search. 📅 Date: Date: Wednesday, 15th January 2025 🕒 Time: 11:00 AM – 11:45 AM (GMT) 👉 Register now to stay ahead of the curve! https://lnkd.in/eN-m_rBW

Zero Gravity, an innovative digital platform, is using geodemographic insights to help underrepresented students gain access to top-tier universities and career opportunities. By leveraging CACI Ltd's Acorn’s data-driven insights, they’re able to understand applicants’ socio-economic backgrounds better and provide tailored mentorship, targeting students with academic potential who might otherwise be overlooked. 🌍🎓 Incredible impact: Over 8,000 students from low-opportunity backgrounds secured places at top-tier universities, including 800 at Oxford and Cambridge! Read the full case study to learn how data is driving social mobility and changing lives: https://lnkd.in/dRAZh6GY #SocialMobility #HigherEducation #Data #Geodemographics #Mentorship #Universities #UniversityAccess #Acorn #DigitalInnovation #EducationForAll #InclusiveEducation #Oxford #Cambridge #EdTech #CareerOpportunities

Google AI Overviews are transforming search — is your business ready? With 2025 promising even greater challenges and opportunities in SEOsearch and content marketing, it’s critical to understand how AI-driven search impacts your content and visibility. Join our webinar, 'Preparing for Google AI Overviews in 2025,' and learn: ✅ What AI Overviews are and how they work. ✅ How to optimise your content to thrive in an AI-driven world. ✅ What you need to do now to prepare for future search trends. 📅 Date: Date: Wednesday, 15th January 2025 🕒 Time: 11:00 AM – 11:45 AM (GMT) 👉 Register now to stay ahead of the curve! https://lnkd.in/eC6rdvEF

Navigating grief is challenging enough without added stress from impersonal customer service. Imagine receiving a one-size-fits-all reactivation email after notifying a company of a loved one's passing. This happened to one user recently, highlighting a significant gap in customer care. Gina Bryden's recent blog highlights the importance for organisations to adopt human-centered service design. Here are the key points to understand: ✅ Apply vulnerability lenses to customer segmentation. ✅ Provide ongoing, accessible training for all employees. ✅ Ensure data and marketing systems resolve customer identity accurately. ✅ Place customers, especially vulnerable ones, at the heart of your systems. ✅ Empathy and efficiency can coexist and firms must strive for better customer care. You can read the full blog here: https://lnkd.in/eP8EQAz3 #Customercare #Humancentereddesign #navigatingvulnerabities #segmentation #data #insights

💡 Where in France could be the perfect fit for Gymshark’s potential European expansion? Gymshark has grown from a social media phenomenon into a global activewear powerhouse, making waves in physical retail with stores in the UK, Dubai, and New York. But where should the brand head next in Europe? In this two-part blog series, we’ll walk you through a hypothetical European market expansion for Gymshark in France. Using insights from Retail Footprint Europe, we analysed over 10,000 French retail areas to uncover three standout cities for Gymshark’s growth: 📍 Paris – A retail giant with premium positioning and a perfect demographic match. 📍 Marseille – A vibrant mix of affluence and youth, offering strategic potential. 📍 Besançon – A surprising contender, combining premium retail offerings and young, affluent shoppers. Discover the full insights here: https://lnkd.in/gwmzsy-R Where do you think Gymshark should expand next? Let us know in the comments! #RetailExpansion #DataDrivenDecisions #MarketInsights #ConsumerData #BrandExpansion #StoreLocationPlanning

🗺️ We're excited to have participated in the #30DayMapChallenge throughout November! We explored a wide range of themes, from data-driven insights and creative cartography to showcasing the beauty and complexity of our world through maps. It was a fantastic opportunity to showcase our geospatial expertise, creativity, and love for mapping. Also, a huge thank you to everyone who took part and followed along throughout last month. 👉 If you’d like to see the full journey, click the link: https://lnkd.in/ef2ikCAB #CACIMapRelay #Mapping #Geospatial #30DayMapChallenge