Airship

This year, personalisation is set to play a bigger role than ever in connecting with your customers. Understanding their favourite dishes, when they visit, and who they dine with will be key to creating unforgettable experiences. 💜 Tailoring your email marketing, especially the subject lines, can significantly boost the likelihood of your messages being opened. 🔍 With Airship's integrated merge tags, you can add personal touches like their name or favourite location. This shows that you care but also ensures your customers receive what's relevant to them. The right blend of personalisation not only boosts customer satisfaction but also enhances engagement. 🤝 The perfect balance of personalisation doesn't just elevate customer satisfaction; it strengthens engagement. 🤝 Customers crave experiences tailored to their preferences in today's competitive hospitality sector. 🤝 Brands that embrace personalisation are far more likely to build that invaluable lasting loyalty with their guests. By focusing on what truly matters to your customers, you can wow them, keep them coming back for more, turning one-time visitors into repeat customers. 👌

December has come to an end and January is upon us. Before we dive headfirst into 2024, let’s take a sec to rewind and soak up some festive highlights. 📊 December by the numbers - Over 97.5 million Airship emails lit up inboxes, spreading glad tidings far and wide. - We’re thrilled to see our average conversion rate boosted once again and reaching  21.45% across all of our brands on Airship. - PoPs on top: We saw over 3.97 million PoPs recorded in your venues across December, showing that all your marketing efforts are keeping your guests engaged. 🚀 New face to the Airship family With time to spare before the end of the year, we welcomed some new Airshippers to the family. Joining us last month were the likes of Namii Kitchen & Cocktails and Queen Street. And they’re in good company as Beach Street Restaurants, The Good Egg, FunBox, M&G EVENTS, MBER and White Horse Inn and Tudor Inn have already been making the most of Airship, smashing their festive campaigns and levelling up their CRM strategies. ⚡Fresh developments A huge thank you to everyone using Flight Assist AI, so far, it’s tackled 11.4k queries, and we’re constantly making it smarter and more intuitive to help you achieve more, faster. We also introduced an update to our date triggers, making everything smarter and improving the ease of rewarding those guests who keep coming back for more. Find out more about that here 👉 https://lnkd.in/eKDuVFvB 🏃 Airship in action! December was packed with festive fun and insights, starting with our Airship Advent Calendar! 🎄 Filled with behind-the-scenes moments, team highlights, and plenty of useful tips, there’s loads to explore, have a scroll through our page to catch anything you missed. We also had a team get-together in our Sheffield office, to round off the year and wave each other off for the holiday period.  🙌 🌍 A warm welcome We’ve got a new graphic designer and marketing manager on board, watch this space for fresh ideas in the new year. ✈️ Our Airship Captains Tess kept things festive and organised our Secret Santa and an end of year quiz where we learnt plenty of new and some surprising facts about our team.  Alex Winter hit the ground running for the start of his time as a new addition to our CS team, he is already making email magic for all our lovely Airshippers. As January is getting started, we can’t wait to see what 2025 has in store. Head over to Toggle to see how our December went over there.

As we head into 2025, let’s start on the right foot with one of our golden rules: automations keep the world spinning and PoPs flying in! 🚀 By setting up your email journeys now, you can sit back, relax, and let the magic happen. So, which automations should you prioritise? Here’s our must-have list: 👋Welcome Emails: First impressions count! Use this to introduce yourself, showcase your offerings, or share a bit about your brand. 👉 https://lnkd.in/eC-UWv67 🎂Birthday Emails: When it’s your guest’s special day, why not congratulate them and offer a treat to celebrate? From free drinks to extra special menu items, think about how you can use Airship Rewards to treat them. 👉 https://lnkd.in/efEX_4Hi 🤝Retention Emails: Stay connected! Automate a nudge to guests who’ve gone quiet. If they don’t respond, Airship will tidy your database for you. 👉 https://lnkd.in/eUMxpcN5 🚶PoP: Turn those in-person visits into a lasting connection 👉 https://lnkd.in/erNTDXpx 📆Booking triggered emails: After a customer books with you, following up can make all the difference 👉  https://lnkd.in/esy-6MAJ 💡 Need help setting these up? Our expert team can handle it for you with our Automation Booster. Find out more here: https://lnkd.in/eVKJZKwQ

🎆 Still need plans for New Year? Welcome 2025 with one of our amazing Airshippers. Take a swipe through to see what’s in store from a selection of our customers. From delicious dining to all-night celebrations, check out what’s going on this NYE. 🍽️ Ego Mediterranean Restaurants at The Flying Fox 🍻 Binks Yard 🍹 The Alchemist 🍔 Honest Burgers Ltd 🍰 AMÉLIE RESTAURANT 🥂 Victors Restaurants 🍺 True North Brew Co. 🍴 Darwin & Wallace 🍤 Giggling Squid 🌿 mallow London 🪩 Craft Lincoln 🍸 DIECAST Will you be ready to start the year strong with Airship? Let us help you unlock the full potential of your marketing strategy, get in touch with our team at sales@airship.co.uk #NewYearWithAirship #Airship #HospitalityCRM #HospitalityMarketing #HospitalityTech #HospitalityIndustry #DigitalMarketing

Merry Christmas and a Happy New Year from all of us at Airship! 🎉 As we wrap up an amazing year, we’re wishing you a 2025 filled with success, togetherness, and all the good vibes. Before diving into the new year with fresh energy, Team Airship will be taking a short break to recharge. From now until January 6th, our team will be reduced but if you need us, drop us a line at success@airship.co.uk. We’ll be keeping an eye on our inbox and will get back to you faster than you can say “New Year’s resolution”.  In the meantime, have you explored our Airship Academy? 🎓 It’s a virtual treasure trove packed with tips and resources to make your life easier. Check it out here 👉 https://lnkd.in/dY-wbQZS Wishing you a fantastic holiday season and a well-deserved break. Here’s to another trip around the sun together in 2025, let’s make it the best one yet! 🥂 Cheers for now, Team Airship, signing off, but only for a moment!

2024, you’ve been a whirlwind! 🌪️ With our advent calendar nearly at its end, it’s time to unwrap our year in numbers. Let’s dive in! 💌 800 million emails sent, our biggest year yet, thanks to all our incredible Airshippers. 🛍️ 10.5 million items sold on Toggle, and we’re not done yet, festive shopping is still in full swing! 🤖 We launched Flight Assist AI, already answering 11.4k questions. 🚀 Welcomed 108 Airshippers and helped 134 Togglers go live, with 12 of them launching in under 7 days! It's never too late to get that pre-paid revenue rolling in. 📦 All our physical gifting was supported by Toggle fulfillment with 108k orders handled by our team. 🏆 Attended 30 industry events and had the honour of presenting 2 awards. 👋 Welcomed 8 new team members to our growing team. 🤝 Introduced 24 new integrations, bringing even more data into your marketing strategies. 🎓 Hosted a Marketing Masterclass in London with 4 expert speakers and our amazing customers in attendance. 📖 Published 1 bumper book of marketing, packed with advice, industry insights, and platform tips for Airship and Toggle. ✨ This year, we also launched 3 new boosters: Multi-brand, Bulk Orders, and Feedback None of this would be possible without our incredible customers, partners, and supporters. Let’s take on 2025 together and make it even bigger! #AirshipWrapped #HospitalityTech #YearInReview #YearInNumbers #2024InNumbers

Before the year ends, we thought we’d top the team up again! Our marketing team is growing again and we’re welcoming Rebekah, our brand new marketing manager this week! 👋 Rebekah is passionate about creating engaging campaigns and will be jumping head first into connecting with our audiences across both Airship and Toggle. When she’s not diving into marketing strategies, Bekah’s curiosity takes her to the cosiest coffee spots, the thrill of live gigs, and beyond. At home, she’s kept busy with two rescue cats, a home renovation project, and her love for all things interior decorating. ☕🎶 We can’t wait to see where 2025 takes us, welcome aboard Rebekah!

Looking to add some inspiration to your Christmas downtime? Put down the Radio Times, we’ve got just the thing to fire up your creativity and get you ready for 2025! 🌟 Cast your minds back to September when we hosted our Mega Marketing Masterclass at Hijingo. Four industry pros shared their expertise on key hospitality marketing topics, perfect viewing to get your teeth into this holiday season. 🎄 For all things value exchange and making the most of your data - James Mobbs @ Hospitality Marketer 👉 https://lnkd.in/eR8vvrYN Crafting a successful venue launch and exploring your creativity - Alan Armstrong @ Spaceman Marketing 👉 https://lnkd.in/ebhExsha Leveraging celebrations and making the most of automations - Anna Vieira @ Nineteen Agency 👉 https://lnkd.in/eQ2x4siu Find out more about supercharging your data collection where paid social comes in handy - Jack Edge @ EDGEY 👉 https://lnkd.in/ehgGmNgZ Find all our professionals and their details here: https://lnkd.in/dv62zKW

Day 13 of our Airship Advent Calendar 🎉 Great news for all our Christmas conga-ers! If you missed our winners' announcement, head over to our Toggle page to see who scooped the jackpot. But don’t worry if you didn’t make the podium, there’s still a chance to win! We’ll be randomly selecting FIVE lucky players to receive a special gift from 200 Degrees Coffee Roasters. Keep an eye on your inbox, you could be one of them! A massive thank you to everyone who joined the fun and helped spread the message of togetherness this Christmas.🎄

It’s Day 12 of the Airship Advent and today we’re highlighting the power of partners 🤝 We’ve just levelled up our Airship Teams x Fourth integration - an upgrade to make your employee comms even slicker. Here’s the lowdown 👇 What’s staying the same: 🤝 All your contact data still gets fed into Airship daily, so you're always up to date. 🤝 You can still use your Airship Teams account to send birthday shout-outs, thank yous, company newsletters and more. With this update, what new data will land in your account from Fourth? - The employment start date and primary location name. - Job title and department-specific groups for enhanced segmentation and targeting. - Dynamic updates, including any role changes. - Only active employees are kept in the loop. If you’re not 100% sure what Airship Teams is, here’s our quick intro. The Airship dashboard’s rewards and automation features are not just perfect for reaching out to your customers but can also work to reach out to your teams. Airship Teams can help bridge the gaps and be the one-stop shop for all your company's communication needs. Join brands such as Rosa's Thai, Cubitt House and Loungers plc who are now all using Airship Teams with Fourth to improve their employee comms, boost engagement and reward their dedicated staff. To find out more about Airship Teams and how it can improve your employee satisfaction rates, head over to our Teams hub here https://lnkd.in/eV_-f5_c For the details on how to connect your Fourth account with your Airship dashboard, head here https://lnkd.in/eZ8_Y9vH