Our dedication to Total Brand Activation was recently recognised when one of our subsidiaries, Pico Plus, received the prestigious ‘Outstanding Collaboration Award’ at the Huawei Benelux & Ireland Core Partner Convention 2024. We extend our heartfelt gratitude to Huawei for this incredible honour and look forward to contributing to their continued success. #PicoGroup #Pico #Huawei #TotalBrandActivation #Award
Pico Group
Events Services
Hong Kong, Hong Kong 35,979 followers
We merge experiential, communication and technological talent to create extraordinary experiences.
About us
Pico is a global leader in total brand activation with a proven track record of more than five decades. Experience-Led, Digital-First thinking and capabilities matter more than ever in today’s fast-changing world. At Pico, we merge experiential, communication and technological talent to create extraordinary experiences and powerful activations engineered for superior results, engaging target audiences everywhere. We call it Total Brand Activation. Our uniqueness and strengths lie in the diversity of some 2,300 inspired professionals working in 36 cities worldwide. Backed by about 70,000 sq. m. of production facilities, their capabilities empower Pico to successfully meet or even exceed client expectations. In 2023, the Group won ‘B2B Agency of the Year’ and ‘Event Agency of the Year’ awards at Marketing-Interactive’s Agency of the Year Awards and the ListCo Excellence Awards in Hong Kong. We also won a series of international awards, including the Marketing-Interactive’s Marketing Excellence Awards, Good Design Award (SG Mark) and Vega Digital Awards in Singapore; Chief Marketer’s PRO Awards and Event Marketer’s The Ex Awards in the USA; and Arabian Travel Market Best Stand Awards in Dubai. Adding to our string of successes, an activation for Saudia Airlines earned a place in the Guinness World Records. Pico Far East Holdings Limited has been listed on the Hong Kong Stock Exchange since 1992 (Stock code: 752.HK). Our associate company, Pico (Thailand) Public Company Limited was also listed on Thailand’s MAI in 2004 (Stock code: PICO). Please visit www.pico.com for more information.
- Website
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https://www.pico.com
External link for Pico Group
- Industry
- Events Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Hong Kong, Hong Kong
- Type
- Public Company
- Specialties
- World Expo, Interior and Retail, Venue Management, Sports, Content, Sustainability, Virtual Events, Digital Events, Hybrid Events, Visual Branding Activation, Event Activation, Exhibition Activation, Meeting Architecture Activation, and Museum and Themed Entertainment
Locations
Employees at Pico Group
Updates
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A cornerstone of Pico Group’s annual conference, the SL Chia Golf Challenge offers an exciting mix of sporting thrills and social purpose, raising funds for Macau’s charitable institutions- Fuhong Society of Macau. Now, enjoy some memorable moments from this year’s tournament. #PicoGroup #Pico
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As we welcome 2025, we at Pico extend our warmest wishes to our valued clients, partners, and friends. At Pico, we are excited to continue crafting unforgettable brand experiences worldwide. Thank you for being part of our story. Here's to new beginnings and greater achievements ahead! #PicoGroup #Pico #NewYear #2025
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Held in Dubai, ITS World Congress 2024 was a premier event for global Intelligent Transportation Systems(#ITS). Featuring more than 300 exhibitors, its programme of 200-plus plenary sessions, technical presentations, exhibitions and live demonstrations included over 650 international speakers. In total, nearly 15,000 people attended. Pico was at the centre of the action, having provided custom design solutions, production management and international freight forwarding for the event as well as creating immersive exhibition spaces for Toyota, Honda, Denso, Aisin, ITS Japan and ITS Asia Pacific. Our innovative designs enabled each brand to effectively break through the exhibition environment to showcase their cutting-edge technologies and latest products. Discover our latest exhibition activation: https://bit.ly/3AfjJqt #PicoGroup #Pico #ITSWorldCongress #ITSWorldCongress2024 #Exhibition #ExhibitionActivation
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Fenaa Alawwal partnered with Pico to create the first edition of ‘Muntada FAA’, a five-day event that transformed Riyadh’s Museum of Commissions into a vibrant hub of exchange for artists and thinkers from Saudi Arabia and abroad. Pico handled every detail from conception to execution, ensuring a flawless outcome for a programme that included everything from thought-provoking discussions to inspiring keynotes and interactive ‘Kitchen Lab’ sessions. Discover our latest event activation: https://bit.ly/4fJgQhy #PicoGroup #Pico #MuntadaFAA
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As the year draws to a close, we celebrate this magical season with appreciation for the partnerships and achievements we've shared. May your Christmas be filled with joy, and may the coming year bring new opportunities for innovation and success. Warmest wishes from the Pico family. #PicoGroup #Pico #Festive #FestiveGreeting
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The 41st Pico Group International Conference also marked the 10th anniversary of Pico Global Care in Action (PGCiA), our initiative to empower employees, help communities, and protect our environment. During the Conference, delegates took time out to aid the Fuhong Society of Macau at an engaging ‘Azulejo Painting' workshop. The activity not only supported the Society’s mission of empowering people with disabilities, but connected participants with Macau’s rich heritage. The Conference’s charity sale also benefitted the Society, further strengthening our commitment to making a positive difference to people and communities. #PicoGroup #PicoConference #AnnualConference #41stPicoInternationalConference #CSR
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From strengthening global leadership to helping local communities, Pico’s annual conferences have always showcased our commitment to making a positive impact. The 41st Pico Group International Conference brought more than 300 leaders from around the world to Macau, where they exchanged everything from strategy and the future of the industry to invigorate our creative edge. There was even more in store for attendees: many enjoyed the Azulejo painting in a session supported by Pico Global Care Action (PGCiA) initiative and the Fuhong Society of Macau. By raising awareness of those who need, Pico is helping to create a better future for both our industry and the wider world. #PicoGroup #PicoConference #AnnualConference #41stPicoInternationalConference #PGCiA #CommunityImpact
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The 41st Pico Group International Conference in Macau brings together more than 300 leaders from around the globe to spark creativity, drive strategic dialogue, and fuel innovation. As a platform for discussions on ‘reimagining’ the Group’s activities, the event is crucial to how Pico fosters team collaboration, growth, and continued success. #PicoGroup #PicoConference #AnnualConference #41stPicoInternationalConference
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Pico partnered with the International Communications Union (ITU) to deliver an inspiring environment for the ITU Digital Skills Forum 2024 in Manama, Bahrain. A truly timely and vital event, the Forum brought together approximately 700 policymakers, practitioners, experts and leaders from 44 countries to exchange insights and propose skills development solutions for the digital future. Our exhibition design seamlessly integrated the forum's mission of bridging the digital skills gap, providing an inspiring backdrop for policymakers, practitioners, and experts to exchange insights and forge solutions for the digital future. Discover our latest event activation: https://bit.ly/4fJgQhy #PicoGroup #Pico #ITUDigitalSkillsForum #ITUDigitalSkillsForum2024 #Exhibition #ExhibitionActivation
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