Tomahawk

The T-Hawks wish you a wonderful festive season and New Year! 🎄 As 2024 comes to a close, we want to take a moment to thank you for being part of our tourism whānau. Whether you were a client, an industry partner, shared popcorn with us at TRENZ, won a marketing giveaway, or simply enjoyed our newsletters and articles, we truly appreciated your support and connection this year! The T-Hawks will be taking a break from 21 December and will be back in the nest from 6 January, ready for a vibrant 2025 filled with more digital brilliance, creative campaigns, and yes - more snacks! Meri Kirihimete and see you in 2025! 🎉 #MeriKirihimete #DeliveringSuccess #BetterNeverStops

Always nice to receive an unexpected gift in the Nest! 🎁 🫶 Success is definitely a team effort and we partner with so many amazing people! A huge thank you to our fellow travel enthusiast and photographer friend Lisa Sun for the delicious treats from Edible Blooms NZ! #loveyourwork The team are now enjoying a wee sugar rush to zoom through the afternoon's tasks! #tourismpartners #xmastreats

  👀 One more must-know trending marketing strategy for tourism in 2024!   The days of avoiding overt selling on social media are long gone. In fact, your audience is not just scrolling they're shopping. The fusion of social media and e-commerce - dubbed social commerce - is offering new ways to attract potential travellers and drive bookings directly from the platforms they use daily.   Our latest article dives into what's fuelling this shift and, more importantly, how your business can get started with social commerce in 2025.    #socialcommerce #socialmediamarketing #tourismmarketing #betterneverstops

Wow! Congratulations to Andrew Cullen and the Flockhill Lodge team including Sandra Cullen Valerie Wetmore, Taylor Cullen and Shaun Benesch, You must all be incredibly proud!    The wait is over, and it was worth every moment! The highly anticipated Villa accommodation and the Sugarloaf restaurant are now open! They complete the already unique experience enjoyed at this stunning property.   The journey to this milestone reflects the Flockhill team’s dedication to excellence. When our team Renee Goodsell Gina Paladini & Georgia MacMillan last visited, the restaurant and villa vision was just starting to take shape, and now seeing it a reality is so exciting! 🫶 New Zealand is so lucky to have such a world-class tourism experience! #NewZealandTourism #TourismExcellence #BetterNeverStops

Huge shoutout to Jaimee Beck for winning this month's Einstein Award at Tomahawk! 🎉   Jaimee’s commitment to client success and delivering outstanding results is incredible. She recently increased YOY purchases of 200% and achieved a 20:1 ROI for a Tomahawk customer. The customer and all of us T-Hawks were truly impressed!   She brings enthusiasm to the office and to her work, with a unique style that shines through in both her work and her personal style. Jaimee truly embodies the spirit of 'T-Hawk-ness' in everything she does.   Congratulations, Jaimee - you’ve inspired the entire team, and this recognition is so well-deserved! 👏   #TeamTomahawk #EinsteinAward #DeliveringSuccess #BetterNeverStops

Yesterday, our T-Hawks swapped their keyboards for brushes and got their creative juices flowing with some painting fun! 🎨   Who knew our team could paint such masterpieces? (OK, a few of us were already pros, but the rest really exceeded expectations!) Everyone brought their flair, and we uncovered some real strokes of genius in our nest!   A big thanks to Paintvine and Sweat Shop Brew Kitchen for hosting such a palette-able afternoon. 🥂 And an even bigger shoutout to our amazing T-Hawks, who bring creativity, dedication, and results to life for our clients every day! 👏 #TeamTHawk #PaintingFun #BetterNeverStops #DeliveringSuccess Pallavi Karambelkar Renee Goodsell Amelia Lightbourn Dan Mitchelmore Grant C. Jaimee Beck Georgia MacMillan Rina Transom Emma Brown Misbah Fathima Michelle Ackers Hardik Dhanani Dipali Dhanani Bakhtiyar Duganov Daniyar Duganov John Hayson Gina Paladini

We’re thrilled to celebrate that our client, Wharekauhau Country Estate Limited, has been named one of National Geographic’s '100 Hotels of a Lifetime'! 👏 With only three New Zealand hotels making this prestigious list, alongside Otahuna Lodge and Blanket Bay, this is an incredible accomplishment & showcases the world-class experience Wharekauhau offers. A huge congratulations to Richard Rooney and the entire Wharekauhau team. Your dedication to excellence has created a property that truly stands out on the global stage. What an amazing place for guests to enjoy! #CelebratingSuccess #NationalGeographic #100HotelsOfALifetime #BetterNeverStops

Congratulations to our valued partners, Over The Top - The Helicopter Company, for making Deloitte's Fast 50 list for 2024! 👏   As their website and digital marketing partner, we have the privilege of witnessing & supporting their impressive growth firsthand. This recognition is a reflection of their hard work, innovation, and dedication to delivering sought-after luxury helicopter experiences.  🚁   Grant C. shares his praise: "It's amazing collaborating with a highly engaged team who are passionate about delivering experiences that truly resonate with their customers - and the 5-star reviews they consistently achieve is a testament to the team’s success." Deloittes Fast 50: https://lnkd.in/g3TnY4VY #NZFast50 #CelebratingSuccess #BetterNeverStops

Did you know Travel has its own Black Friday? 🖤 aka 'Travel Tuesday'. And it's today?!   It's not new but it's gaining traction across the globe! The tale goes, it was launched in 2018 by online booking platform Hopper, held on the first Tuesday after Black Friday. It has now soared in popularity with Google search interest skyrocketing by 500% from 2021 to 2023.   According to McKinsey & Company, Travel Tuesday searches are highest among Americans and Canadians, but “elevated volume is also observable” throughout Australia, the United Kingdom, the Netherlands and Spain.    As it's a day centred on travel deals it seems like a good fit right now when people are seeking to travel more but are often in search of discounts because of rising living costs.   Some suggestions given by McKinsey include the following: 👉 Travel and tourism companies can treat the Travel Tuesday marketing moment as an opportunity to help bolster revenue during the period between late November and early December. 👉 Travel Tuesday can provide an opportunity to create and promote travel packages. Consumers have come to expect they will be offered deals on this day. Margin boosts might be attained through offers that include add-ons. 👉 The travel industry outside of North America can anticipate that Travel Tuesday will become a growing phenomenon in their region, given that other shopping days such as Black Friday and Cyber Monday have spread. If you're an early mover you might benefit from recognising and capitalising on the trend! We think this is definitely something our tourism partners can take advantage of in our part of the world, so if it wasn't on your radar for today, get it in your marketing calendar for 2025! #TravelTuesday #TourismMarketing #BetterNeverStops

🎉 Happy Thanks-Give-Away! This week’s prize, a Google Ads Audit, was highly sought after by many of you keen to maximise your Google Ads ROI! And the winner is…Appellation Wine Tours - Queenstown, NZ! A big congratulations to Sarah Russell for entering and snagging this valuable prize! We can’t wait to help take your Google Ads campaigns to the next level. It’s been an incredible month, gifting over $15,000 worth of marketing services to amazing tourism businesses. Thank you for being part of the fun - we love supporting tourism success! ❤️ #ThanksGiveAway #GoogleAds #BetterNeverStops