Marketing Minds NZ

It is wonderful to be able to celebrate a decade of Marketing Minds with some very special people, last week. A heartfelt thank you to the Marketing Minds family- partners, supporters, clients, our amazing team (past and present) and all our spouses and family! THANKS 🌟for your trust and support, tireless contributions and most importantly integrity. We won't be where we are today without our 'tribe'!! 🙌 Here's to a decade (and another 10 years to come) of shared successes, trusting relationships, and the exciting journey ahead! 🥂 #MarketingMindsAnniversary #ADecadeOfThanks #digitalmarketing #digitalmarketingagency

As another year comes to an end, we want to take a moment to say a heartfelt 𝘁𝗵𝗮𝗻𝗸 𝘆𝗼𝘂 🙏 for your partnership, and your belief in us inspires our commitment to delivering excellence in all that we do. This year has been a journey of growth 🌱, challenges and accomplishments 🏆. Thank you for following our page and being part of our story. Do watch this space in 2025 as there will be even more amazing milestones to come! 𝗪𝗶𝘀𝗵𝗶𝗻𝗴 𝘆𝗼𝘂 𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗹𝗼𝘃𝗲𝗱 𝗼𝗻𝗲𝘀 𝗮 𝗷𝗼𝘆𝗳𝘂𝗹 𝗖𝗵𝗿𝗶𝘀𝘁𝗺𝗮𝘀 𝗮𝗻𝗱 𝗮𝗻 𝗮𝗺𝗮𝘇𝗶𝗻𝗴 𝗡𝗲𝘄 𝗬𝗲𝗮𝗿! The Marketing Minds Team

𝗜𝗳 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲 𝗮 𝗦𝗠𝗘 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗶𝗻 𝗴𝗿𝗲𝗮𝘁𝗲𝗿 𝗔𝘂𝗰𝗸𝗹𝗮𝗻𝗱, 𝘁𝗵𝗶𝘀 𝗶𝘀 𝗳𝗼𝗿 𝘆𝗼𝘂! Under the government's Management Capability Development Fund for SMEs, the focus has shifted to 𝗚𝗿𝗼𝘂𝗽 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴. This is so that more businesses can be supported in Auckland. While 𝗖𝘂𝘀𝘁𝗼𝗺𝗶𝘀𝗲𝗱 𝟭:𝟭 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴 is still available, these new criteria below have been introduced to align with the revised funding priorities. Group Training is now available to: 👉 businesses trading for at least 12 months, with annual sales of $60,000 or more, 👉 have at least one full-time equivalent staff member (including the owner). 👉 Eligible businesses must also have a valid New Zealand Business Number (NZBN) and be privately owned or managed under Māori asset frameworks, such as the Te Ture Whenua Māori Act 1993. Customised 1:1 Training has updated criteria, including: 👉 trading for at least 12 months, annual sales of $500,000 or more, 👉 employing between 5 and 50 full-time equivalent staff members. 👉 Businesses must also be GST-registered and have a valid NZBN. ❌ Charitable trusts and incorporated societies are not eligible for funding under either programme. This update reflects a focus on making training opportunities more accessible to small and medium enterprises in the Auckland region, while continuing to provide tailored support for businesses seeking 1:1 guidance. Hope this helps!🌟 #AucklandBusinesses #BusinessDevelopment #SMEs #GroupTraining #CapabilityBuilding

🪔✨ शुभ दीपावली ✨🪔 The season of lights, love, and joy is here—Diwali! 🌟 Diwali, or Deepavali, means "row of lights" in Sanskrit. It’s a time when homes shine bright with diyas, colourful rangoli, and the warmth of family. This festival celebrates the triumph of light over darkness, with legends like Lord Rama’s return inspiring us to embrace hope and unity. 🌌 May this Diwali bring joy, prosperity, and new beginnings to your lives. From the Marketing Minds family to yours, Happy Diwali! 🪔🌠 #HappyDiwali #FestivalOfLights #Diwali2024 #MarketingMinds

🌟 Happy Labour Day, New Zealand! 🌟 Did you know that New Zealand was one of the first countries to celebrate Labour Day? 🗓️ The tradition dates back to 1890, marking the 8-hour working day movement led by carpenter Samuel Parnell. It’s a celebration of workers' rights and the importance of work-life balance—a concept that has become even more relevant today. ⚖️ For marketers, Labour Day is not just a public holiday; it's a chance to connect with audiences on a deeper level. 🤝 It’s an opportunity to acknowledge the hard work of individuals and highlight messages around appreciation, relaxation, and the importance of taking time off. 🛌 Many businesses take this time to run special promotions, share messages of gratitude, or create campaigns that resonate with the spirit of the holiday. 🎯 By doing so, marketers are able to connect with customers in a way that feels authentic, celebrating the day alongside them. Enjoy your Labour Day break, and here’s to recognising the efforts that drive our communities forward! 💪 #LabourDayNZ #WorkLifeBalance #MarketingConnections

𝗚𝗲𝘁 𝗮𝗵𝗲𝗮𝗱 𝗼𝗳 𝘁𝗵𝗲 𝗴𝗮𝗺𝗲 𝗶𝗻 𝟮𝟬𝟮𝟱! 🎉✨ If you and your team are planning for next year, why not make it easier and fun with our 𝟐𝟎𝟐𝟓 𝐂𝐫𝐨𝐬𝐬-𝐂𝐮𝐥𝐭𝐮𝐫𝐚𝐥 𝐂𝐚𝐥𝐞𝐧𝐝𝐚𝐫? 🗓️🎉 This all-in-one guide features key 𝐂𝐡𝐢𝐧𝐞𝐬𝐞 𝐟𝐞𝐬𝐭𝐢𝐯𝐚𝐥𝐬 and 𝐍𝐞𝐰 𝐙𝐞𝐚𝐥𝐚𝐧𝐝 𝐡𝐨𝐥𝐢𝐝𝐚𝐲𝐬, beautifully laid out for easy planning. Just 𝗰𝗹𝗶𝗰𝗸 𝗯𝗲𝗹𝗼𝘄 to grab your copy! 📩✨ https://lnkd.in/g6rw4CUt #CrossCulturalMarketing #2025Planning #ChineseFestivals #NZHolidays #GlobalBusiness 🌏

𝗡𝗲𝘄 𝗢𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻: 𝗣𝗿𝗲𝗺𝗶𝘂𝗺 𝗖𝗼𝗺𝗽𝗮𝗻𝘆 𝗣𝗮𝗴𝗲 🚀 LinkedIn recently introduced a Premium Company Page and we have been busy testing it. It is a great addition with several benefits especially the ability to auto-invite those who have engaged with your post to follow your page. Overall, a premium company page enables your to stand out and optimises touchpoints to maximise conversion to followers. Here is a summary of the key features: 𝘾𝙪𝙨𝙩𝙤𝙢 𝘾𝙖𝙡𝙡 𝙩𝙤 𝘼𝙘𝙩𝙞𝙤𝙣: Display a custom call to action on your Page, posts, and search to attract and convert more clients. 𝗔𝘂𝘁𝗼 𝗜𝗻𝘃𝗶𝘁𝗲: 𝗮𝘂𝘁𝗼 𝗶𝗻𝘃𝗶𝘁𝗲 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝘄𝗵𝗼 𝗵𝗮𝘃𝗲 𝗲𝗻𝗴𝗮𝗴𝗲 𝘄𝗶𝘁𝗵 𝘆𝗼𝘂𝗿 𝗽𝗼𝘀𝘁 𝗶𝗻 𝘁𝗵𝗲 𝗹𝗮𝘀𝘁 𝟯𝟬 𝗱𝗮𝘆𝘀 𝗖𝗹𝗶𝗲𝗻𝘁 𝗧𝗲𝘀𝘁𝗶𝗺𝗼𝗻𝗶𝗮𝗹𝘀: Build trust by displaying a client testimonial at the top of your Page. 𝗢𝗽𝘁𝗶𝗺𝗶𝘀𝗲 𝗬𝗼𝘂𝗿 𝗖𝗼𝗻𝘁𝗲𝗻𝘁: 𝘄𝗶𝘁𝗵 𝗮𝗰𝗰𝗲𝘀𝘀 𝘁𝗼 𝗔𝗜 𝗕𝗲𝘀𝘁 𝗼𝗳 𝗮𝗹𝗹, 𝗰𝘂𝗿𝗿𝗲𝗻𝘁𝗹𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗶𝘀 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴 𝗮 𝗳𝗿𝗲𝗲 𝘁𝗿𝗶𝗮𝗹, 𝘀𝗼 𝗶𝗳 𝘆𝗼𝘂'𝗱 𝗹𝗶𝗸𝗲 𝘁𝗼 𝘂𝗽 𝘆𝗼𝘂𝗿 𝗴𝗮𝗺𝗲, 𝗹𝗲𝘁 𝘂𝘀 𝗸𝗻𝗼𝘄! https://lnkd.in/gNjmVA3Q #LinkedInTips #DigitalMarketing #DigitalMarketingAgency 

🌕 𝓗𝓪𝓹𝓹𝔂 𝓜𝓲𝓭-𝓐𝓾𝓽𝓾𝓶𝓷 𝓕𝓮𝓼𝓽𝓲𝓿𝓪𝓵❗ 🐇🎑 As the full moon graces tonight, Chinese around the world celebrates Mid-Autumn Festival, a time for family, gratitude, and legendary tales. One such beloved story is that of the 𝙅𝙖𝙙𝙚 𝙍𝙖𝙗𝙗𝙞𝙩, an inseparable part of this celebration. According to the ancient tale, the selfless Jade Rabbit (or Moon Rabbit) lives on the moon, tirelessly pounding the elixir of immortality for the moon goddess, 𝗖𝗵𝗮𝗻𝗴’𝗲. The Jade Rabbit is a symbol of selflessness and kindness. Mid-Autumn Festival is a moment for gifting mooncakes and coming together to enjoy them under the glow of the full moon. It’s a reminder of the beauty in tradition and how stories of the past continue to bring us together even today. May the light of the moon bring you joy, harmony, and unity! 🌸🌕 #MidAutumnFestival #ChineseCulture #JadeRabbit #MarketingMindsNZ

💙Our Unseen Heroes💙 Let's celebrate the real power behind our triumphs: Dads - with their often questionable fashion choices, corny dad jokes or worse still- dad dancing, yet an uncanny ability to fix even the 'unfixable'. They are pillars of strength, wisdom, and masters of barbecues. Thank you dads for often being our unsung champions who, despite your dramatic sneezes and stares, help us become the best versions of ourselves. 🌟 Happy Father's Day to all dads around the world! 👨👧👦 A heartfelt tribute featuring some of our dads and husband dads! #FathersDay #MarketingMindsNZ

Instagram is the world's 🌐favourite social media platform In 2024, Instagram has overtaken WhatsApp to become the top social media platform! 🎉📸 Comparing January 2023 to April 2024, Instagram's popularity jumped from 14.3% to 16.6%, while WhatsApp remains strong at 16.3%. Interestingly too, WeChat is also on the rise, moving up to 13% and has replaced Facebook to be the third favourite social media globally! 🔥 So, what does this mean for marketers? This is where your audiences are and knowing how your audiences are shifting their preferences of social media is very key. However, like most things, the devil is in the detail- it may be a totally different story if we are looking at country specific or age group. So never take any stats on the surface and testing and measuring the results of your campaigns on any platform will always be the key to our success!💡🚀 #SocialMediaTrends #Instagram #WhatsApp #WeChat #MarketingStrategy #DigitalShift #Engagement #SocialMediaGrowth #StayConnected #TechTrends #MarketingTips