Elite PR Group

As the holiday season approaches, we would like to extend our heartfelt gratitude to our affiliation partners, media friends, and vendors for your unwavering support. Together, we've navigated a dynamic landscape, crafting innovative communication strategies that embrace creativity and efficiency. Thanks to your collaboration, we’ve achieved an outstanding year-end performance to be proud of. This year, we’ve captured our spirit of passion and dedication in a red gift box, elegantly tied with our signature ribbon—a symbol of Christmas warmth and appreciation for our valued partners. Wishing you and your loved ones health, peace, and happiness throughout the holidays and beyond. Here’s to continued success together in 2025 and the bright future that lies ahead!

The MediCom APAC team from Elite PR Group recently had the opportunity to visit Fu Jen Catholic University, where we shared insights on "Health Communication: A Life-Changing Career." Our goal was to help college students understand the profound value of health communication and inspire them to pursue a career in the PR industry—one that has the potential to change lives. Since our founding, we’ve been committed to laying a strong foundation for Taiwan’s PR industry. Not only did we publish Taiwan's first book that blends both theory and practice in public relations, Public Relation Handbook, but our executives are also actively engaging with students through college lectures. By sharing our expertise and personal career journeys, we aim to plant the seeds for the future of PR and uncover and nurture new talent that will drive the growth of Taiwan's PR sector.

HelthCom Achieves ISO 14064-1 GHG Verification Elite PR Group Continues to Implement Carbon Reduction and Sustainability Plans! In the Elite PR Group, Fides Corporate Sustainability not only focuses on providing ESG consulting services to clients, but also plays a key role in shaping our group's ESG development goals and execution plans. With the support of Fides, HealthCom Communications has become the first to pass the "ISO 14064-1 Greenhouse Gas Inventory" verification. This emission level serves as the baseline for setting our carbon reduction targets, which we will gradually implement. We aim to continue our journey towards sustainability, consistently offering innovative, efficient PR  consulting services that align with ESG trends. We also look forward to developing methods to reduce carbon emissions in our marketing and PR activities, and to collaborating with all our clients and partners to achieve a green transformation in the industry. #Eliteprgroup #HealthComcommunications #FidesCorporateSustainability

Exciting news from MediCom APAC, a subsidiary of Elite PR Group specializing in policy shaping and government communications! We’re thrilled to share that our project, "The Beacon of Hope for Vulnerable Cancer," has won in the Government Relations category at the Gold Standard Awards. A big congratulations to the MediCom APAC team, and heartfelt thanks to our clients and all partners for their unwavering support. This project, through strategic PR communication, played a key role in successfully advocating for the inclusion of head and neck cancer treatments in the public reimbursement system, providing vulnerable cancer patients with access to more globally aligned treatment options. The Gold Standard Awards, organized by PublicAffairsAsia, celebrate excellence in public affairs. #Eliteprgroup #MediComAPAC #GoldStandardAwards #Governmentrelations

K-Concept, representing Elite PR Group, recently participated in the 2024 OAC Forum (One Asia Communications), engaging with industry leaders from across Asia to explore the dynamic trends shaping the PR landscape! During the forum, we shared insights on crafting localized PR strategies in today's fast-evolving digital environment. While the linguistic, cultural, and economic differences among Asian countries are significant, we found that Facebook, TikTok, and WhatsApp remain dominant social media platforms in the region.  In Hong Kong and China, YouTube, IG, and WeChat hold significant influence, with emerging platforms like REDnote (XiaoHongShu) and Threads making headway. Overall, traditional media's influence is waning, yet print media still retains its position in markets like Japan. We also noted the impact of the Korean Wave in multiple markets and the growing prominence of the experience economy, particularly in the Philippines. A deep understanding of local culture and language is essential for delivering effective communication and marketing initiatives. We’re honored to participate in this insightful discussion and will continue to provide our clients with culturally contextual PR solutions, unlocking new opportunities across the Asian market! #Eliteprgroup #PRstrategies #Asianprtrends #Digitalmarketing #OACForum2024

The Mid-Autumn Festival falls on the 15th day of the 8th month of the lunar calendar, under the full moon at night. This year, we will celebrate this traditional Chinese festival on September 17th. This festival is a time for celebrating family reunions as well as the harvest and abundance of the season. This year, our e-greeting card employs a visual segmentation effect to illustrate that, despite our global locations, our commitment to excellence and outstanding service brings us together with our affiliate partners and clients.  Together, we look forward to shared successes. As we celebrate this Mid-Autumn Festival, we hope the round moon carries our best wishes to you. May its glow surround you and illuminate your path to health, happiness, and prosperity.

Perfect Conclusion of the 'PR First 60 Days' Summer Internship Program! Congratulations to the 12 junior Elites who are graduating with a wealth of experience! Over the past two months, they’ve immersed themselves in the PR world, starting with July’s hands-on exposure to the daily life of a PR professional, guided by our mentors. In August, they showcased their skills in a proposal competition, working in teams to analyze, discuss, and present their ideas. This experience provided them with valuable insights into how PR supports clients in overcoming challenges and creating value. The interns also served as PROs for our subsidiaries, enhancing their skills in social media management, strategic planning, and content creation.  As this internship wraps up, we hope these talented individuals continue to realize the vision of "Achieve by Communication" in their future endeavors.

At the 2024 SDG Asia, Fides Corporate Sustainability Consultants, a subsidiary of Elite PR Group, engaged in dialogue with industry, government, and academia, sharing insights and experiences in sustainability. In light of the ESG movement, our PR consulting services have expanded from managing corporate reputation and communicating government policies to offering front-end ESG transformation guidance and back-end sustainable brand management. Over the past few years, we have built a diverse portfolio of service cases across various sectors, including food processing, restaurant chains, digital technology, medical devices, and financial services. We look forward to advancing sustainability together and making the world a better place.

We're excited to be part of the GHMC family to enhance our global presence and extend our healthcare communications services at local and regional levels.

We are very excited to share with you that Elite PR Group has joined Global Health Marketing & Communications (GHMC), the largest and most robust network of independent healthcare agencies worldwide. This partnership will enable us to enhance our global presence and extend our healthcare communications services at local and regional levels. And we believe that working alongside GHMC family members will deliver exceptional communication value for the network's clients. Learn more about our partnership with GHMC here: https://lnkd.in/gzshtE-Q #GHMC #Eliteprgroup