TRIBE

We couldn't be more excited to announce we have won 'Best Influencer Marketing Platform' in the Adweek Reader's Choice: Best of Tech Partners Awards. 🎉 Receiving recognition from thousands of Adweek readers across the globe is immeasurable. We are dedicated to building solutions for marketers to succeed in the wild and ever-changing creator economy. Our end-to-end platform is designed to streamline and automate everything from discovering influencers to legals, payments and reporting, allowing marketers to move at the speed of trends and run truly innovative strategies. Knowing our tech is valued by those who are using it is the icing on the cake! A huge thanks to everyone who voted Read more here: https://lnkd.in/gRFmW_Ea

ONE MONTH AWAY 🤯! Black Friday & Cyber Week are approaching (fast!) but there’s still time for you to kick off a killer Creator campaign. We’ve got the experts, we've got tips, we've got inspo... everything your brand needs to win during the 2024 Cyber Season. Head to our latest blog for some big facts, a sneak peek into our Cyber Season Playbook, and why you need to partner with TRIBE and our creator community to max your performance. Want to get started? Get in touch - we're ready for action. https://lnkd.in/gztr7P2e

Calling all TRIBE UK Friends - are you going to CreatorFest this Thursday? It’s definitely THE event to be at (psst. Discount Code below 💰). Our very own Breanna Cull is hitting the Brand Amplifiers Stage at 3.40pm for a session on Employee-Generated Content - a rapidly growing trend that’s very close to the heart of what we do at TRIBE. Plus the entire UK team will be there all day and would love to connect and chat all things Creator Marketing. If you’re around, please check it out, or swing by and say hello at Booth #32. P.S. If you haven’t grabbed a ticket yet, use this cheeky discount code - JOINME for 10% off. Hope to see you there!

Likes, shares, comments - yeh they’re cool, we like ’em. But here at TRIBE we call those vanity 💅 metrics 🤳… because on their own they can only do so much. Not all likes are created equal. So what are your customers actually thinking? Introducing: Sentiment Analysis 📊 at TRIBE. Positive, negative, and everything in between (neutral); you can now get real-time insights into the commentary on every post through our internal platform. All you have to do is ask. Read more below, it’s pretty cool stuff, and yet another reason to partner with TRIBE. Enjoy. https://lnkd.in/gufNXFMC

What's capable of reducing friction, integrating consumer behaviour and predicting trends all 👏 at 👏 the 👏 same 👏 time?   Social Commerce. Or sComm if you love an abbreviation like us. sComm is the definition of a win-win... win-win. Yep, 4 wins. Brands, consumers, social platforms AND creators all benefit from the power of selling directly in the apps we're spending so much of our time in. Check out our latest blog to learn why, and how you can bring your Creator Marketing and sComm strategy together. https://lnkd.in/gP5rT4ez

How is it that time again? We know it’s crazy but Black Friday is creeping up on us which brings with it the sales mania of the Cyber Season. If you’re not ready, that’s ok, because we are! We’ve just dropped our Ultimate Playbook designed to get you prepped, inspired and excited to make 2024 your best Cyber Season yet (with creators, of course). Enjoy this sneak peek and head to the link in the comments to download the full playbook for everything you need to dominate this Cyber Season. Then, get in touch with our team - we’re ready to get your strategy into action. Enjoy. TRIBE team

Last time, on TRIBE: You may have heard us mention that NUMBERS DON’T LIE on a recent post regarding Social Search? Something about TikTok booming as a search engine? Well, I guess TikTok were onto us. Check out this recent ad below by their UK team. Looking to break their Gen Z stranglehold, they appeal to new demographics starting with the power of Social Search before letting the almighty algorithm take them down the path of their new fitness journey. To quote an unsuspecting TRIBE employee; “Ugh, social search is so cool. It’s flipped my whole relationship with TT. I go there with a specific question in mind and it never lets me down. Omg could I sound more like an old millennial, I swear I was cool once!” Although we do agree, it’s pretty cool and very helpful. Tell us in the comments about your latest Social Searches and where it led you. XOXO TRIBE team https://lnkd.in/e7qJfH9W

✨ Fandom ✨ is all the (marketing) rage at the moment and some brands just have it nailed - have a peep at our team’s unsolicited, unfiltered, brand-love reviews. Creating loyal customers and vocal brand advocates is becoming integral for brand growth - but how on Earth do we do that? How does your brand get 8 referrals from one person? Sorry Ant. We got you. From finding community to building advocacy, our blog goes deep on this complex but fascinating topic. The link to the full article is in the comments and while you're there - tell us which brand(s) you adore. In the meantime, TRIBE ❤️’s you ŌURA, UNIQLO, poppi, Moonpig, Rollie Nation, FUNDAY™ Natural Sweets, Eastpak, lululemon

NUMBERS DON'T LIE. Not these ones anyway. 41% of all TikTok users turn to it as a search engine. Unsurprisingly, Gen Z are leading the charge and are up to 64%. The changing of the guard is on the horizon and your brand needs to get with it ASAP. While Google is fighting off monopolist claims over search functionality, peep this entree of stats proving that search behaviours have changed across the social sphere. Then, jump into our latest blog for the main dish - learning how to navigate this major trend with your Creator Marketing strategy.

We're not really the type to toot our own horn, but... 'toot toot' 😇 A huge thanks to the Influencer Marketing Awards for making us a finalist for Best Influencer Marketing Platform. And an even bigger thanks to the TRIBE team and our partners & creator community. Keep your 🤞 for us! #InfluencerMarketingAwards #CreatorMarketing