What an incredible journey 2024 has been! A year where we really embraced our mission of shifting the way people experience life. Each shared moment captured here reminds us why we do what we do. To our great team: thank you for your passion, creativity, and dedication. You've not only delivered exceptional experiences to our customers but continue to bring our purpose to life every day. Here's to the countless stories created, the laughter shared, and the adventures that await us in 2025! #ExperienceLife #TeamBRG #YearInReview #2024Highlights #RedBalloon #Adrenaline #BigRedGroup
Big Red Group
Software Development
Sydney, NSW 9,792 followers
The Experience Network
About us
Big Red Group is the leading experience network in Australia and New Zealand. A powerful connector that provides experience operators with quality customers and the industry with trusted intelligence and comprehensive support. Australian owned, Big Red Group operates an industry-leading platform, enabling the wholesale distribution of experiences through domestic and international partners, powering its renowned domestic marketplace brands RedBalloon, Adrenaline, Experience Oz, and Everything NZ. As well as a suite of products and services to support experience operators grow their businesses. With a purpose to ‘shift the way people experience life’, Big Red Group is on a journey to reduce the tide of consumption. Encouraging people to choose ‘stories over stuff’ at every opportunity. Together with our experience operators, we are on track to deliver an experience every second by 2030. We are The Experience Network.
- Website
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http://www.bigred.group
External link for Big Red Group
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- Sydney, NSW
- Type
- Privately Held
- Specialties
- Experiences, Employee Engagement, Reward & Recognition, SME, Small Business, Marketing, Things to do, Management, Technology, Business Owners, Retail, Marketing Technology, Customer Experience, Data, RedBalloon, Adrenaline, Experience Marketplace, Tourism, Activities, eCommerce, B2B, B2C, Partnerships, Retail, Travel, Australian Tourism, Experience Oz, Gifts, Tours and Activities, and Experience Network
Locations
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Primary
Sydney, NSW 2000, AU
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50 Cavill Ave
Surfers Paradise, Queensland 4217, AU
Employees at Big Red Group
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Naomi Simson
Naomi Simson is an Influencer B.Comm GAICD Non Exec Director, Entrepreneur, Business Owner, Keynote Speaker, Author
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Rose Ann Bernabe Borja, PMP
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Jemma Fastnedge
GAICD | Executive Leader | ESG | Sustainability | Corporate Responsibility | Corporate Communications
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Alison Boyd
General Manager Corporate at Big Red Group
Updates
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At this time of year, it's good to remind ourselves why we gift and why what we gift matters.
I have probably given more gifts than most, having been in the business for a long time and know a lot of people are spending precious cash right now on things that might miss the mark. I have taken a moment to give you the back ground on what matters when it comes to 'the perfect gift' #bestgift #giftguide #entrepreneur #RedBalloon #founder RedBalloon Big Red Group
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With Jemma Fastnedge (Chief Sustainability Officer) and Amy Vickers (NSW Market Manager) in attendance, we were delighted to round out this year's awards season at The Star Sydney for the #NSWTourismAwards2024. Big Red Group sponsored two categories on the night - and would like to congratulate winners and nominees for their contribution to the NSW tourism industry this year: Adventure Tourism: 🏆 Balloon Aloft (Hall of Fame & Gold) 🥈 LETS GO SURFING (Silver) 🥉 Oz Jet Boating (Bronze) Major Tourist Attractions: 🏆 Symbio Wildlife Park (Gold) 🥈 4WD Tours R Us (Silver) 🥉 The Big Banana Fun Park (Bronze) Great to see our new and existing operators that we've worked with over the past 12 months. Thanks again to the NSW Tourism Association for supporting the industry and for putting on a fabulous evening. #NSWTourism #DestinationNSW #BigRedGroup
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Last week, we had the privilege of welcoming Jess Wilson to our Sydney HQ! 🎉 Jess is a renowned functional nutritionist, gut & hormone practitioner, and passionate advocate for wellness. During an inspiring Lunch & Learn session, she shared five powerful lessons from her journey to reclaim health—reminding our team how taking ownership of our bodies and minds can truly transform our lives. From actionable strategies to improving physical health to harnessing mindset as a tool for resilience, and even learning to trust your gut (literally and figuratively!), Jess equipped us with practical tools for better well-being. 💡 A huge thank you to Jess for her time, energy, and impactful insights!
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Awards season is in full swing - and last week was the turn of the Victorian Tourism Awards, with our local Market Manager, Stephanie Doodson, in attendance to celebrate our partner operators across the state. As a Bronze Partner on the night, we were delighted to sponsor the 'Tourist Attractions Award' and want to congratulate the following businesses for their achievements this year: 🏆 Animal Land Children's Farm – Winner 🥈 KRYAL CASTLE – Silver Massive thanks again to Victoria Tourism Industry Council (VTIC) for their hard work organising this year's #VTICTourismAwards! It was a great opportunity to catch-up and celebrate this year's wins with key partners, including SEA LIFE Melbourne Aquarium, Peninsula Hot Springs, Chadstone The Fashion Capital, Puffing Billy Railway, Melbourne River Cruises, sovereign hill, Zoos Victoria, The Q Train, Royal Botanic Gardens Victoria, City of Melbourne, Local Way Tours, Port Phillip Ferries and Alba Thermal Springs & Spa 🌟 #BigRedGroup #ExperienceNetwork
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We love connecting with our Experience Partners and seeing the passion and dedication behind what they do 🙌. Broken Bay Pearl Farm by Pearls of Australia is a New South Wales’ farm and a valued Experience Partner on RedBalloon and Experience Oz! Here’s what Julia Voz, Business Development Manager, had to say about partnering with us: "Partnering with Big Red Group empowers us to reach more visitors and showcase Sydney’s hidden gem along the Hawkesbury River, where the world’s most lustrous and rare Akoya pearls are grown. Just an hour north of Sydney in the oyster heartland, our Shellar Door offers a unique experience to enjoy freshly shucked oysters and discover the secrets of Australian Akoya pearl production." See more of the experience: https://lnkd.in/gSj9ZrWM 👋 To our Partners - the November Edition of your BRG Newsletter is in your inbox if you want to read more! 📥
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With Clint Gudenswager and Jacinda Biles representing Big Red Group on the night, we were delighted to sponsor the Queensland Tourism Awards at The Star Brisbane earlier this month - and in particular, the 'Adventure Tourism Award'. A massive congratulations to the following operators for their contribution to adventure tourism this year: 🏆 Aquascene Magnetic Island (Gold) 🥈 Cape York Motorcycle Adventures (Silver) 🥉 Ocean Rafting (Bronze) Thank you to Queensland Tourism Industry Council for organising and hosting the awards ceremony once again. #QueenslandTourismAwards #QTA2024 #BigRedGroup #DomesticTourism
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Thanks, NSW Tourism Association. We are proud to be a sponsor and to celebrate all the hard-working tourism businesses that deliver incredible experiences.
Celebrating Our Category Sponsor: Big Red Group! We’re proud to announce Big Red Group (BRG) as a category sponsor for the 2024 NSW Tourism Awards. BRG’s dedication to connecting customers with extraordinary experiences and supporting tourism businesses aligns perfectly with our mission to celebrate excellence across NSW’s tourism industry. Thank you, Big Red Group, for your invaluable partnership and for helping shape a vibrant and sustainable future for tourism in NSW. Together, we’re celebrating the operators and innovators who make NSW a top destination. #NSWTourismAwards2024 #2024NSWTourismAwards #BigRedGroup #CategorySponsor #TourismExcellence #ExperienceEconomy #ThankYou
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We recently welcomed our partners from SeaLink Marine & Tourism to our Sydney HQ for an engaging Lunch & Learn session. Our Lunch & Learn series is an important part of our culture, bringing our teams closer to the incredible businesses we partner with, offering valuable insights into their story and operations. Holly Vaughan and Nathan Burke joined us and shared valuable updates on the experiences SeaLink provides to our customers. From breathtaking destinations like K'gari, Rottnest Island, and wine tours in South Australia, to local highlights like our top-selling Captain Cook Cruises on Sydney Harbour, SeaLink continues to deliver unforgettable travel moments. A big thanks to Holly and Nathan for making the session so interactive and enjoyable. Here’s to celebrating a remarkable partnership and continuing to grow together! 🚤✨
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We're passionate about celebrating the stand-out achievements of tourism operators across Australia - and that's why it was a pleasure for Big Red Group to sponsor the 'Excellence in Accessible Tourism' category at the Brolga Northern Territory Tourism Awards on Saturday. Making experiences that showcase the natural beauty and rich history of the Territory more accessible for everyone to enjoy is of great importance, so we'd like to congratulate Darwin Waterfront Corporation on their well-deserved win. A big shoutout to all of the evening's winners and nominees for their outstanding contributions to the Northern Territory’s tourism industry. We're looking forward to next year's event already! 🏆 #brolgaawards #NTTourismAwards #BigRedGroup #AccessibleTourism