Heroes of Brand and Business Innovation

🔔 As the new year approaches, will there be a new mindset? 2025 is not just a year but a pivotal time to shift mindsets and adapt to the changing world. In a constantly changing world, it's not just about making adjustments once but about ongoing adaptation. To enable the successful execution of your strategy, we believe in six critical areas to act upon. ✅ A clear and visionary purpose ✅ The iterative and cross-functional way of working ✅ Foster a culture of innovation and make sure there is capacity to test new ideas ✅ Conversation as a foundation so everyone can contribute strategically and tactically ✅ A compelling story that ties strategy, new initiatives and tactics together ✅ Sustainability is core and the next big thriver to obtain a competitive advantage 🍀 We wish you a prosperous 2025! 🍀 Your friends at Heroes

🍀 TIPS! 🍀 Med rätt mindset kan företag och organisationer skaffa sig konkurrenskraft för morgondagen. De som lyckas integrera sitt hållbarhetsarbete i sin affärsstrategi och verksamhet kommer att ha ett stort försprång jämfört med de som av någon anledning väljer att inte göra det. Att ha ett hållbart mindset som genomsyrar verksamheten kommer att vara avgörande för att kunna attrahera investerare, kompetens och kunder samt ligga i framkant när det gäller anskaffning av resurser. ➡️ Lyssna på Sofie Pandis Iveroth och Anette Wagler nu på fredagen den 13 december kl 8.30 - 8.55 så får du tips om hur du kan tänka. Anmäl dig via länken nedan: https://lnkd.in/dYRduwWx

➡️ What to learn from "The Worm People" to get a faster innovation process ➡️ At Heroes, we believe in transparency and collaboration. Magic can happen when different competencies and minds collaborate to innovate. Organisations can learn from "The Worm People." They are a group of science people who, instead of fighting against each other, share findings, experimental techniques, meetings, and other things of interest to build on each other's findings. There is no race between scientists to be the first with the same idea; instead, they use insights from findings in the community to sharpen their research—a much faster and better process. The result is new valuable findings for humanity and a Noble Prize in Medicine for Victor Ambros and Gary Ruvkun. ✅ p.s. As Heroes, we can help you speed up your organisation's innovation capacity. #sienceheros #Innovation #HeroesOfScience

🌍 Is your business ready to thrive in a sustainable future? 🌎 As we gear up for 2025, new regulatory laws are on the horison, requiring companies with over 500 employees to step up their sustainable reporting. And for smaller businesses? Change is just around the corner! Every company is part of a bigger value chain and will be effected. The CSRD regulations are not merely hoops to jump through; they’re vital for ensuring your business remains competitive in a rapidly evolving marketplace 1️⃣ Conduct a comprehensive review of your sustainability reporting and work. It will help you identify the gaps and what is needed to meet the new directives and reassure you about your steps to gather the necessary information. This is a critical step in ensuring compliance and maintaining your business's reputation. 2️⃣ Set KPIs that are aligned with your business. CSRD is not just about a report, but about shaping the business's overall goals. How the organisation manages environmental and social risks/opportunities will majorly impact goal achievement, giving you the power to steer your business towards a competitive future. 3️⃣ Evaluate your business model and strategy. Are they still relevant, or will increasing customer demands and environmental effects have a crucial impact on it? ➡️ Need help? Don't hesitate to contact us for advice on how to start.

♦️ Hur ska ditt företag på bästa sätt integrera klimatfrågan för lönsam och hållbar affär? Anmäl dig till Compareitgreen föreläsning där vår förändringsstrateg Anette Wagler och Milttons seniora hållbarhetsrådgivare Sofie Pandis Iveroth berättar vad du behöver tänka på. Föreläsningen inkl möjlighet att ställa frågor tar 25 minuter och du deltar digitalt här på LinkedIn. Anmäl dig redan idag! 👉 p.s. Det finns fler informativa föreläsningar i serien bl a de som berör juridik, påverkan på IT och kommunikation. Kolla upp dem! https://lnkd.in/dYRduwWx

👉 When you are satisfied with your strategy. Make sure that; ✅ Decisionmakers and stakeholders are committed to the strategic plan ✅ You have aligned and prioritised all initiatives with your strategic plan ✅ Your strategic plan is communicative and communicated with your employees ✅ You follow a few essential measurements to monitor performance ✅ There is a balance between innovation and regular deliveries

🔷 Strategy without execution is waste. Execution without strategy is meaningless. 🔷 Can leaders be good at creating visionary strategies and masters of executing them, or are these totally different skills? According to HBR, only 8% of company leaders excel at both strategy and execution. This could be due to the fact that different skills are needed, many leaders are focused on their strategic strengths and hand over the execution to someone else, or there are organizational barriers like lack of resources, unclear roles or just insufficient and inadequate communications. So, how do we tackle the challenge of bridging the gap between strategy and execution? 📍Leaders must actively cultivate both strategic and operational excellence to drive their organisations forward. 📍Make sure to communicate the strategic objective. 📍Secure employee buy-in. 📍It's crucial to foster a culture that not only appreciates visionary strategies but also values their effective execution. 📍Break down the silos. Ensure a clear connection between strategy and execution and that everyone in the organization understands how they can contribute to the success. 👉 p.s. At Heroes, we have developed a successful methodology that has helped many management teams to effectively align strategy and execution.

📍The importance of "the right" storytelling for change 📍 We all know that communication is essential for change, but what motivates you as a leader sometimes differs from what motivates most of your employees. A common way to communicate is the "good to great" story, or we must change to keep our position as a market leader. These are the stories of making money; even if they are true, they are very rational. They are seldom the stories that motivate your employees and definitely not your clients, either. People are looking for organisations with a purpose broader than just making money, and progressive leaders see profit as a byproduct of success. A clear and visionary purpose brings together talented people, partners, shareholders, communities and clients. At Heroes, we always start every change initiative (big or small) with our client's purpose. This is a compelling way to evaluate your initiative, identify milestones, and use it as a base for the change communication. So instead of using the "good to great" story, lean on your company's purpose and address questions as: ✅ What is our impact in society? ✅ What is our impact on customers? ✅ What is our impact on the working team? ✅ What is our impact on the individual?

❇️ Varför pratar vi så mycket om hållbarhet? ❇️ Vi hjälper våra kunder att säkra hållbara organisationer. Med det menar vi robusta och begripliga affärsmodeller och strategier, iterativt arbetssätt och ett beslutsfattande som främjar ett effektivt genomförande. Dagens affärsförutsättningar förändras snabbt så det gäller att hela verksamheten hänger med och kan ta tillvara på och agera på nya förutsättningar. Det handlar alltså om att effektivt möjliggöra omställning för att vara relevant. Att agera på det som händer i stället för att jobba mot det vi tror eller trodde skulle hända. Med kraven på en mer transparent hållbarhetsredovisning inom EU, har nya förutsättningar tillkommit. Det handlar inte bara om att fixa sin rapportering. EU:s idé är att öka transparensen för att göra det lättare att välja rätt och rensa upp värdekedjor. Kartan för hur företag gör affärer med sina kunder, partners och underleverantörer ritas om och en intensifierad kamp om de “goda” resurserna blir verklighet. Det kommer att krävas nya lösningar. För att fixa sin hållbarhetsrapportering krävs att man gör en s k dubbel väsentlighetsanalys. Den ger verksamheten viktiga insikter om vad som behöver förändras för att vara konkurrenskraftig även framöver. Insikterna är ”bränsle” till affärsutvecklingen och innovationsprocessen så missa inte möjligheten att agera på detta så ditt företag är redo för omställningen. 👉 Har ni gjort en väsentlighetsanalys och behöver ta nästa steg för att införliva det i er verksamhet så kan vi hjälpa er att göra detta på ett effektivt sätt. ----- ❇️ Why do we talk so much about sustainability? ❇️ Today's business conditions are changing rapidly. Hence, it is vital that the entire business keeps up and can take advantage of new conditions and act on them. We help our customers secure sustainable organisations. This means robust and comprehensible business models and strategies, iterative working methods, and decision-making that promotes effective implementation. New conditions have emerged with the demands for a more transparent sustainability report in the EU. Increased transparency will make it easier to find sustainable resources, redraw the map of how companies do business, and intensify the struggle for "good" resources. These are not infinite, meaning you need to find new ways to solve what you do today. Implementing a double materiality analysis is a regulatory requirement and a powerful tool for gaining insights into what needs to change. This is a catalyst for business development and the innovation process, enabling us to transition proactively towards a future competitive business. However, more than reporting is needed. We must seize the opportunity to act on the analysis and the insights it provides. This is where the real change happens. 👉 If you have done a materiality analysis and need to implement it in your business, we can help you to execute it. #SustainableGrowth

When you feel that your business isn't following your plan, check out these six bullets to detect what is wrong; You are; 🚩 Cascading goals downwards → Creating silos 🚩 Making detailed road maps → Static process There is; 🚩 A performance culture → Everyone is playing it safe 🚩 A strategy overload → Confusion 🚩 A stand-alone agility → There is a risk that it's far from the business strategy. You have; 🚩 Metrics overload → There is always a metric that suits the purpose Do you recognise any of these? At Heroes we have expertise to support your change journey. #BusinessStrategy #StrategicPlanning #BusinessGoals #OrganizationalDevelopment