¿Cómo se utiliza el análisis de la cadena de valor para identificar áreas de mejora?

A value chain can be viewed as a business's ecosystem, encompassing the full spectrum of activities and processes needed to take a product or service from its genesis to the consumer's hands. It's a two-tiered system: the primary tier involves direct development stages like design, creation, marketing, and customer interaction, while the secondary tier focuses on supporting roles such as supply chain management, technology infrastructure, and human resource development. This holistic approach allows a business to scrutinize and refine each element, ensuring they collectively contribute to the product’s value and the business's overall efficiency and competitive edge.

in my view and experience the best way to deliver a good product to my clients is first to listen to their problems, what is the pain point. how do you get to this? by building trust, be being honest on what you can deliver now and what you can deliver in the future.

In our healthcare startup AyushPay, we cater to healthcare delivery to underserved areas. In this value chain there are various stakeholders & business partners: patients, hospitals, insurance companies, diagnostic chains, insurance agents, Fintech/ NBFC companies, sales channel partners and others. Each one of them plays a critical role in ensuring optimal healthcare delivery to the deserving patients. Technology is the key driver in scheduling, optimising and moving of resources and maintaining internal responsiveness and accuracy to ensure optimal clinical outcomes with affordable rates. Leaders play a critical role in optimising activities at each level and ensure better revenues & profitability while ensuring exceptional outcomes.

In very layman’s terms, value chain is the path which leads you to the money! So how will the money come in? When you create value for the customer. Then list out the activities in your organisation that directly impact the value creation for customers. For eg - sales, pre-sales, implementation of product / service, customer service, etc. Map out the activities that directly impact value creation for customers and the ones that indirectly impact them. Prioritise and focus on how you can improve the processes and remove bottlenecks for bringing the money in through the value chain.

The value chain is an integrated alignment of your personal or corporate resources. It’s synergy. It’s collaborative thought. It’s in sync action by design.

A value chain in my view is what creates Added Value and positive contribution to the i.e. products or services but also related to the ability as individuals to contribute to a series of processes, it can be a for example the Value Chain of a company is the result of the best use of its competences.

In my experience , a value chain is a systematic series of activities that organizations undertake to create and deliver a product or service to the market. It includes various stages such as production, distribution, and customer service. Value Chain Analysis involves evaluating each step to identify areas for improvement and enhance overall efficiency, cost-effectiveness, and competitive advantage. By scrutinizing these activities, businesses can pinpoint opportunities to optimize processes, reduce costs, and increase the overall value delivered to customers.

Value Chain Analysis involves identifying primary and support activities in the production and delivery of a product or service, assessing their efficiency and effectiveness, and evaluating cost drivers. It helps identify strengths, weaknesses, and competitive advantages, while considering technology, innovation, employee skills, and customer value. The analysis focuses on continuous improvement, with organizations implementing changes based on the findings to optimize overall performance and maintain competitiveness. Regular monitoring ensures the sustained impact of improvements on the value chain!

If you would compare the value chain with a bicycle chain, you would have a direct answer. Every loop has a significant value, if the loop is either to big or to small an accident is about to happen. A value chain helps to make a gap analysis between where a company is and where the customer wants the company to be. Each gap represents a loop that needs to be adjusted in order to keep and generate new customers. It also increases the efficiency of the company. Basically the value chain allows a company to reduce cost based on efficiency and increases the quality which can make a product premium (higher selling price ☺️). But as a company you always need to consider the price elasticity.

Value chain comprising three phases: idea generation, conversion, and diffusion. Six linking tasks are performed across those phases: internal, external, and cross-unit collaboration; idea selection and development; and spread of developed ideas.

Value chain analysis is crucial because it allows businesses to gain a comprehensive understanding of the entire process involved in creating and delivering a product or service. By breaking down each step, from production to distribution, it helps identify inefficiencies, cost-saving opportunities, and areas for improvement. This strategic analysis enables companies to enhance their competitive advantage, optimize operations, and ultimately deliver greater value to customers, contributing to overall business success and sustainability.

Your Value Chain is critical to understand, as it's the basis for understanding strategic differentiation, and possible gaps. We use this to walk through each step and ask: do we have something here others do not; can we do something here others cannot? This helps us isolate what to protect, but also where we are only at competitive 'tablestakes'.

Implementing value chain strategies in any business is the key-factor to attain sustainable competitive values that could secure strong brands. Each and every activity performed to achieve a value chain level stress that the micro and macro Environment of the business are to upgrade their activities like for example continuous employee training , implementing technology etc. ; in order to secure a value chain, ultimately resulting in a healthy work culture

The main article says, correctly, to use Value Chain Analysis to identify how your company creates value. It neglects to mention that Value Chain Analysis can also identify how your company destroys value! I used to love my bank. It was progressive, technologically savvy, paid competitive interest, and charged lower fees. I was a loyal customer until the bank slipped in one area of the value chain. Their customer service "went to hell in a handbasket." I have had nightmarish experiences trying to resolve problems. The bank's poor service destroyed all the value it had created through excellence in other elements of the value chain. Know your strong points, but find your weak points before others discover and exploit them.

A sustainability driven value chain analysis enables the organization to ensure that: Suppliers are engaged in design strategies to reduce material requirements, waste generated and are part of downstream end of life management strategies. Stakeholders across the value collectively seek material and energy efficiencies, reduce their carbon footprint, as well as protect the rights of people who are creating value across their supply chains. Products and services holistically enhance the quality of life for consumers while being mindful of the need for waste management and opportunities to take advantage of circular design principles. Competitive advantage will increasingly arise from a greater focus on people and planet.

L'étude approfondie de la chaîne de valeur est essentielle, car elle offre aux sociétés une compréhension exhaustive de tous les processus impliqués dans la création et la fourniture d'un produit ou service. En examinant minutieusement chaque phase, depuis la fabrication jusqu'à la distribution, elle aide à repérer les points faibles, les possibilités de réduction des coûts et les aspects à perfectionner. Cette analyse stratégique est un levier pour les entreprises afin d'accroître leur compétitivité, de perfectionner leurs processus opérationnels et, ultimement, de fournir une valeur supérieure à leurs clients. Ce faisant, elle contribue significativement à la prospérité et à la pérennité de l'entreprise.

Analyzing your value chain? Worth its weight in gold! It shows you where you stand in the battle with your competitors. Where are you the champion? Where can you still build muscle? It's not just about getting leaner by cutting costs. No, it's about being clever - quality booster, customer happiness maximizer. With this analysis, you can manage your resources like a professional pilot. Tuning processes, polishing up offers - this is how you remain the leader in business. Remember: the value chain is the secret of your success!

Value chain analysis in entrepreneurship involves dissecting business activities to identify improvement opportunities. Assessing primary functions like logistics, operations, marketing, and service unveils inefficiencies or areas for differentiation. Simultaneously, support activities such as HR and technology are scrutinized. Benchmarking against competitors aids in recognizing relative strengths and weaknesses. This strategic insight guides resource allocation for optimizing processes and gaining a competitive edge. Ultimately, value chain analysis empowers entrepreneurs to enhance overall business performance.

A value chain analysis is important because it helps a company to identify the activities that add value to its final product or service, and the costs and benefits associated with each activity. By conducting a value chain analysis, a company can find ways to improve its efficiency, profitability, and competitive advantage. A value chain analysis can also help a company to understand its core competencies and how they differ from its competitors thereby leveraging their market presence.

The most important thing when delivering a new product or service is to not over engineer it. Analysing you data and objectives at every point from concept to final roll out is imperative. If you put a product or service into the market place that doesn't hit the mark. You end up with slow moving stock and low up take which i turn will harm your growth and bottom line.

To conduct a value chain analysis, start by identifying and mapping out the key activities involved in the production and delivery of your product or service. Evaluate each stage for efficiency, cost-effectiveness, and value contribution. Analyze interdependencies between activities and assess how each impacts the overall value delivered to customers.

1. Identify Value Chain Activities 2. Determine Activities' Values and Costs 3. Identify Competitive Advantage Opportunities

When conducting a value chain analysis, avoid these common mistakes: Overlooking Small Activities: Don't ignore minor activities; they can often be key areas for improvement. Focusing Only on Cost-Cutting: Value creation is not just about reducing costs. Overemphasis on cost-cutting can compromise quality and customer satisfaction. Neglecting Interdependencies: Failing to recognize how changes in one area can impact others can lead to unintended consequences. Ignoring Customer Feedback: Not incorporating customer insights can result in a value chain that doesn't align with market needs. Lack of Continuous Review: Treat value chain analysis as an ongoing process, not a one-time event. Markets and customer needs evolve.

Value chain analysis can be done by assessing what actions can enhance the value creation for each activity in the value chain. Suppose, we talk about adding value to a shirt made of Egyptian Cotton: 1. Harvesting and processing of Egyptian cotton. In this step, quality or productivity of the produce can be enhanced. Ensuring sustainable and ethical practices will create more value too. 2. Weaving the cotton to fabric and then cutting and sewing. Customised sewing based on user preference can add value. 3. Sustainable and Trendy Packaging. Transportation with a lower carbon footprint. 4. Marketing to create brand awareness with high reach. 5. Having an amazing customer service for handling queries and seamless alteration experience.

Identifie d'abord les grandes étapes, de la production à la livraison. Évalue chaque étape : est-elle efficace, rentable, et quelle valeur ajoute-t-elle ? Puis, regarde comment elles s'imbriquent entre elles et impactent ce que reçoit ton client. C'est un peu comme faire un bilan pour booster ton business !

Pour réaliser une analyse de la chaîne de valeur, identifiez les activités clés de votre entreprise, examinez comment elles ajoutent de la valeur, et évaluez les coûts associés. Cela vous aidera à comprendre les avantages concurrentiels et à améliorer l'efficacité. L'analyse de la chaîne de valeur implique la décomposition des activités d'une entreprise en deux catégories: les activités de soutien et les activités principales. En analysant ces activités, identifiez les points forts et les faiblesses de chaque étape. Par exemple, si votre entreprise excelle dans la recherche et le développement, cela pourrait être un avantage concurrentiel. Si les coûts de logistique sont élevés, cela peut indiquer des opportunités d’optimisation.

Me parece importante: - incorporar al equipo en el análisis - enfocarse en la mejora, no en la critica ni en la búsqueda de culpables - brindar "seguridad emocional" al equipo que permita la expresión, honesta, respetuosa y positiva. - las "uniones en los eslabones" generalmente son puntos de fricción, la colaboración es importante (más allá del trabajo en equipo) - se pueden incorporar muchas metodologías, pienso que las personas responden mejor a las imágenes, juegos, metáforas, actividades grupales, uso de material concreto. -creo que hay herramientas que se pueden aplicar tales como: enfoque a procesos, customer journey adaptado al análisis interno, analisis causal y otros.

- Understand what makes your product or service unique. - Break down your business into primary (direct value-creating) and secondary (supporting) activities. - Create a visual map of these activities, showing the flow from inputs to outputs. - Evaluate how each activity adds value in terms of customer satisfaction, loyalty, retention, or referrals. - Identify which activities are performing well and which are lagging. - Improve activities that are essential but underperforming.

A few things I've found valuable here are to understand which specific activities add value, narrow down those that can be optimized and keep a tight focus on efficiency, cost, quality and customer satisfaction.

Primero, defina su propuesta de valor, asegurándose de que sea única y destaque frente a la competencia. Luego, mapee todas las actividades primarias y secundarias necesarias para entregar esa propuesta de valor, visualizando entradas y salidas de cada actividad. Evalúe la creación de valor midiendo la satisfacción, lealtad y referencias del cliente, y analice la captura de valor en términos de ingresos, ganancias y participación de mercado. Identifique áreas de mejora al evaluar fortalezas y debilidades, así como oportunidades y amenazas. Este proceso permite mejorar la eficiencia, eliminar actividades redundantes y potenciar aquellas que generan un mayor valor para los clientes y la empresa.

To implement effective value chain improvements, it's crucial to conduct a comprehensive analysis, identifying bottlenecks and inefficiencies. Engage stakeholders at every level, fostering a collaborative culture. Leverage technology for streamlined processes and invest in employee training. Continuous monitoring and adaptability are key; prioritize improvements that directly enhance customer value. Drawing on my experience, this holistic approach ensures sustainable enhancements and positions the business for long-term success.

Value chain improvements can be implemented depending on the goals & challenges of each organization - Conduct a value chain analysis to identify the primary & support activities that create value for the customers & the costs/benefits associated with each activity - Analyze the external environment & the competitive forces that affect your value chain - Identify the sources of competitive advantage & differentiation in your value chain - Prioritize the improvement opportunities based on their potential impact, feasibility, & alignment with your strategy - Implement the improvement actions using project management techniques & tools - Monitor & evaluate the results of improvement actions using performance indicators & feedback mechanisms

The outcomes of initiatives must be measurable. Information value chain analysis is responsive to what people view as blockers in the flow of information required to coordinate toward overall objectives. External circumstances are more fluid than ever. Organizations need to pivot faster and more effectively. Our company's blockchain technology addresses these needs. First, selected data may be authorized to be sent and read by specific actors or positions, without spamming everyone else's views of the data or concerns about injecting new threats to a central database. Second, every piece of data ingested and subsequent action on-chain is auditable in real time. That means reliable measures for any implementation are readily available.

Uma das abordagens possíveis é a companhia exercer protagonismo e engajamento junto aos seus fornecedores - por exemplo, por meio de apoio técnico na obtenção de certificações e adoção de boas-práticas, avaliações e monitoramentos anuais de performance, políticas afirmativas para desenvolvimento de fornecedores.

For production companies manufacturing multiple products, consider building a costing model and use product mix optimisation methods, such as linear programming to make sure you are maximising your operating profit margin. You might also need to involve your sales and marketing teams to provide you with demand constraints for each product category. In my experience linear optimisation techniques can in some cases double or even triple your bottom line.

Implementing Value Chain improvement not only identifies inefficiencies but also explains the impact on stakeholders In the context of a banking institution, inefficiencies within the value chain, such as a slow loan approval process, can have significant effects on stakeholders. Customers experience frustration due to delays in accessing funds, potentially impacting their financial plans and operations. Employees face increased workloads and decreased productivity, leading to job dissatisfaction and potential burnout. Shareholders may be impacted by reduced profitability Improvements must emphasize the value coming 1) the dependencies between functions and stakeholders 2) interconnectedness of stakeholders

I would say Customer Value Focus like... Evaluate each step in the value chain from the perspective of how it contributes to customer value. Identify elements that directly impact customer satisfaction and loyalty

We should identify business processes inside the value chain "cell” and then we can do recursive analysis going deep down till atomic activity. This way we can model it and then analyse in detail looking for improvement.

Prioritizing improvement initiatives based on the findings of the value chain analysis is crucial. This ensures that efforts are directed towards activities that have the most significant impact on creating value and achieving strategic goals. It's essential to align improvement initiatives with the overall strategic goals and objectives of the organization. This ensures that improvements contribute directly to the organization's long-term success and competitiveness. Taking into account the impact on stakeholders is crucial. This includes considering how changes may affect employees, customers, suppliers, and other relevant parties. Engaging stakeholders early in the process can enhance the success of improvement initiatives.

Here are some steps to consider when implementing value chain improvements: I will try to name a few ... 1. Analysis: Conduct a thorough analysis of the current value chain to identify areas for improvement. This may involve mapping out the entire value chain, from sourcing raw materials to delivering the final product or service to customers, and identifying bottlenecks, inefficiencies, or opportunities for optimization. 2. Set Clear Objectives: Define specific and measurable objectives for the improvements you want to achieve. Whether it's reducing costs, improving quality, shortening lead times, or enhancing flexibility, having clear objectives will guide the improvement process.

Value chain analysis is not a one-time activity, but a continuous process that requires regular monitoring and evaluation of the value-creating activities and their impact on the competitive advantage. Once you've used the process thereafter Repeat the cycle of review, measure, identify, and implement to ensure continuous improvement and value creation. Simple as that isn't it!!!

VCA is most effective when it is a collaborative effort. Make sure that everyone from senior management to frontline employees understands the importance of VCA and is involved in the process. VCA is a data-driven process. Use data to track your progress and identify areas for improvement. There is no one-size-fits-all approach to VCA. Be willing to experiment with different methods and approaches to find what works best for your business.

Think of value chain analysis not as a one-and-done deal, but more like a regular health check-up for your business. It’s crucial to keep doing it to stay sharp and adapt to what your customers want and what’s shaking up the market. Regularly revisiting your value proposition is key. Ask yourself: How is it growing? Are we listening to our customers? Are we keeping up with the latest trends and tech? Don’t forget to give your value chain itself a regular makeover. What’s changed since the last time you checked? Always be on the lookout for fresh ways to level up. Where can you add more value or streamline things? How can you jump on new opportunities or dodge potential setbacks?

Medir, medir y medir para poder mejorar de forma continua. Medir tus resultados antes y despues de implementar el proceso que sea y la percepcion que del mismo tienen todos los stakesholdres. Muy útil el artículo

Ao transformar a análise da cadeia de valor em um processo contínuo, as empresas podem identificar e explorar oportunidades de otimização em todas as etapas do seu negócio, impulsionando a competitividade e a geração de valor para o cliente. Pontos a considerar; A análise da cadeia de valor é um processo dinâmico e contínuo. O sucesso depende do compromisso da alta gerência e da participação de todos os colaboradores. A busca por inovação, experimentação e colaboração é fundamental para alcançar a excelência.

It's no secret that VCA is a continuous process. It's crucial to have a fixed process in place where you constantly analysis and refine your existing value chain. Modern technologies can take over much work but the critical thinking is (still) to be done by humans. One of the most promising methods to build a resilient VCA for the long-term is to have a working mechanism in place where the market can give you feedback, where you analyse and work this feedback through and lastly implement it on a continuous basis and let your (potential) customers know about these improvements. Only then you can build a customer centric company.

Value Chain analysis gives an end-to-end perspective to a business' operations. It allows the organisation to determine which areas need more focus and helps with overall strategic planning.

Using value chain analysis as a continuous process is crucial for improving a company's competitive advantage. Establishing a solid foundation by developing a thorough understanding of the organization's current value chain is key. Then, conducting regular environmental assessments to identify changes in the external business environment is also important. Keeping up with tech innovations, market trends, and regulatory shifts that may impact the value chain is crucial. Recognizing that the value chain is dynamic and subject to change and updating the value chain map to reflect current processes is also an important step of the analysis. Benchmarking, KPIs tracking, risk management and audits are also key factors to a successful analysis.

- Continuously evaluate how your value proposition aligns with current market trends and consumer preferences. - Regularly gather and analyze customer feedback. - Use this feedback to refine your value proposition, ensuring it remains relevant and appealing. - Monitor emerging trends and technological advancements. - Innovate your products, services, and marketing strategies to stay ahead of the curve.

O principal ponto do uso da cadeia de valor no dia a dia é justamente o processo continuo de acompanhamento entre todos os envolvidos para os resultados esperados. Para isso, a definição crítica de KPIs em cada etapa é extremamente importante, bem como o estabelecimento de um ritual para analisá-los. Indo além, a cadeia de valor pode ser aplicada por área da empresa e introduzida no onboarding de cada colaborador para dar clareza aos processos fundamentais e resultados esperados.

After almost 40 years of running my business profitably since its inception, I learned long ago to surround yourself with extraordinary people. Individuals that obsess over the little details that set your business apart. Operations, customer service, sales, customer satisfaction, innovation, technology and an assortment of other essential business functions. I was fortunate to hire a COO 32 years ago that took control over the operation and assembled a remarkable team of highly skilled professionals. They have perfected many of the wonderful ideas addressed by the talented contributors in this article. I learned to specialize in people and recognize their potential. It’s a game changer for complex operations like Weatherology.

In my experience, as a serial entrepreneur, effectively using Value Chain Analysis involves closely examining each segment of your business operations to pinpoint inefficiencies or underperformances. This detailed scrutiny, focusing on areas like production, marketing, and after-sales services, allows you to identify specific stages where costs can be reduced or quality enhanced. By doing so, you can streamline operations, enhance customer satisfaction, and ultimately, improve your competitive edge in the market. The key is to focus on actionable insights that can directly impact your bottom line.

A value chain is a business-related concept. It may vary business to business. For some businesses it is okay to develop all parts of it in the business itself. Usually small and medium size business with small or medium size markets can do this. But for other cases which the market size is large, outsourcing some parts of value chain may help achieving goals sooner. Focus on most important values and try to deliver them as highest quality as possible. let high quality third party services to care about less important parts of value chain. In many cases this strategy will work. So, always consider your abilities and available solutions out there to decide what is the best.

Analysis of the value chain is critical, we've heard some great thoughts in the above, but for me the analysis must drive action that is future facing, taking the long view to drive efficiency and decarbonisation while building resilence. Climate and geopolitical adaptive scenarios, so that effort is not only on today's risks but tomorrow's uncertainty.

I would like to suggest that we all agree to enlarge the Bio-Economy realm to include Climate Change Mitigation coupled with Bio-Product Production, to the Bold Goals Action Group List and reference the innovative way that companies, like mine, combine the using of Bio-Crops in order to cost-effectively capture lots of CO 2, using photosynthesis, then convert the resulting Biomass into Bio-Products. josephjjames@bellsouth.net

More articles and training should be devoted towards making clear what, how , why is it important to secure a value chain in business. From my experience in teaching , coaching , mentoring, value chain concept is not completely apprehended.

- Understand the Value Chain: Thoroughly grasp each step in your business's value creation process. - Identify Key Activities: Pinpoint critical activities contributing to product/service delivery. - Cost-Value Assessment: Analyze costs and values associated with each key activity. - Competitive Benchmarking: Compare your value chain against competitors for insights. - Technology Integration: Leverage technology to enhance efficiency in key activities. - Supplier-Customer Relations: Strengthen relationships with suppliers and customers for seamless integration. - Continuous Monitoring: Regularly assess and adjust your value chain based on changing business dynamics. 🔄📊 #ValueChainAnalysis #BusinessImprovement #StrategicAnalysis 🌐

Sustainability consideration can support risk mitigation strategies across the value chain including those arising from: Emerging regulatory and disclosure requirements. Stakeholder expectations for environmental and social responsibility. Consumer expectations not only for transparency when it comes to carbon footprint across the value chain, but also human rights management. How organizations treat people across their value chains will impact an organization's reputation and brand. A sustainability driven value chain analysis will enable long term competitive advantage as organizations use sustainability factors to reduce costs, carbon footprint and design for circularity-connecting responsible production with responsible consumption.

Consider the dynamic interplay of technology, market trends, and regulatory environments in your value chain analysis. These factors, along with strategic collaborations and a focus on environmental sustainability, will contribute to a more comprehensive understanding and effective optimisation of your business operations.