Quelles mesures pouvez-vous prendre pour vous assurer que votre contenu est inclusif et diversifié ?

Conhecer o público e entender suas necessidades permitirá a criação de uma conexão assertiva. E ao ponto que se conhece o público, os resultados se tornam mais propícios de serem alcançados. Promover a inclusão requer um compromisso contínuo com as pessoas. Ao conhecer o seu público e integrar práticas inclusivas em todos os aspectos do seu trabalho, você pode criar ambientes mais acolhedores e acessíveis para todos.

One solution: Harness the power of Predictive AI. Advanced LLM's and ML can identify diverse audiences, discover creators, and optimize content so the message sent is what the audience wants. 100% unbiased. 100% informed by real-time, real-world conversations and language. The best part is, in partnership with major platforms like TikTok, X and Reddit, direct API's can be established, and scraping fully avoided. Win-Win - especially when your audience is continuously surprised and delighted by the kind of content they want in their World, for their World. hmu if you wanna keep the conversation going.

Understanding your audience is crucial for creating inclusive and diverse content. Conduct research to identify demographics, preferences, and cultural backgrounds. Use surveys, analytics, and feedback to gain insights. Engage with diverse communities to learn about their perspectives and needs. Tailor your content to resonate with various audience segments, ensuring inclusivity and relevance.

Il est en effet très important que chaque contenu publié corresponde à la cible déterminée et reste inclusif et diversifié. L'étape primordiale est de prendre le temps d'étudier la cible concernée. Ensuite il faut adapter son contenu à son étude et surtout éviter de tomber dans les stéréotypes tout en restant créatif dans la diversité des contenus. Pour finir il faut être attentif au choix du ton de communication à adopter. Pour la suite, il ne faut pas hésiter à tester et s'adapter en fonction des résultats et des retours.

Learn about different views and experiences. Include different voices and groups in what you create. Use respectful words and avoid stereotypes. Ask for feedback from different communities. Make sure diversity is important in everything you do.

Es importante escribir sin sesgar, es decir, evitemos poner géneros o sustituir con signos, ya que, esto ocasiona confusión y es poco legible. Por ejemplo, evitemos escribir Ana, bienvenido o Ana, bienvenid@, mejor: Ana, te damos la bienvenida. Son pequeños cambios que facilitarán la lectura de nuestros usuarios. También debemos considerar el tipo de audiencia, ¿te imaginas decirle a una persona de la tercera edad ellxs? En conclusión, escribamos para las personas, escribamos con más empatía.

Para crear contenido inclusivo y diverso, es fundamental comprender profundamente a nuestra audiencia. Esto implica ir más allá de las suposiciones y realmente investigar quiénes son y qué necesitan. Usar métodos como encuestas, entrevistas, análisis y escucha social nos permite obtener una visión más clara de sus necesidades, intereses, valores y desafíos. Al entender cómo prefieren consumir contenido y cuáles son sus expectativas, podemos adaptar nuestras estrategias para ofrecer una experiencia más relevante y significativa. Esto no solo nos ayuda a evitar estereotipos y prejuicios, sino que también nos permite construir relaciones más auténticas y sólidas, promoviendo así la inclusión y la diversidad en todas nuestras creaciones.

To create a highly engaging reel, it is crucial to have a good understanding of your audience. Before you start planning any content, it is important to consider the following points: - Who is your audience - What are their needs? - What are their likes/dislikes If you want to be more specific and analyze your competition's audience, conduct surveys and reviews. This will provide a strong foundation for your content.

To know more about your audience is the basis to develop and deliver relevant contents. In social network websites, you can use simple questions like reaserch and be open to answer different questions in your profile.

1. Educate yourself on the importance of inclusivity: it's crucial to understand the significance of representation & diversity. Educate yourself on the experiences and challenges faced by different communities and be aware of cultural sensitivities. This knowledge will enable you to approach content creation with a more empathetic & inclusive mindset. 2. Conduct thorough research: Before embarking on any content project, conduct thorough research to gather insights on the audience you are targeting. Understand their demographics to avoid any bias or slip of the tongue

To foster an inclusive culture, one should practice empathy, respect for all and collaboration. Inclusive language encourages open dialogue and constructive feedback. It acknowledges diverse identities and avoids reinforcing sterotypes.

I think unbiased research about the topic that you are going to create content about, is the best way to ensure inclusivity. Also, seeking therapy to know yourself better, it helps you realise your biases which you never think you had in you. Then creating a roadmap & script. Proof reading the script & getting the content reviewed from a layman will also be of utmost help.

Inclusive language acknowledges and respects diversity. Avoid terms that exclude or stereotype based on race, gender, ability, or other identities. Use gender-neutral pronouns like "they/them" when referring to individuals. Embrace terms that reflect diversity and promote equality. Regularly review and update language guidelines to reflect evolving societal norms and preferences, fostering an inclusive environment in your content.

Your content language plays an important role. Focus on having an inclusive language that is: - Gender-neutral - Cultural inclusive - Avoid discrimination based on race, socioeconomic status - Conveys respect to all Choose a slogan, quote, or jargon that shows respect for, all cultures, races, and genders.

We now face the challenge of creating a unified message that can be applied across diverse markets. We discovered that the key to achieving this was language. This involved carefully selecting gender-neutral words that were free from cultural biases. Our language needed to be not only politically correct but also enable us to connect authentically with each individual.

El lenguaje inclusivo acepta la diversidad de las personas, abarcando un amplio abanico de vocabulario idóneo que se puede utilizar para hacer llegar la estrategia de contenidos al segmento específico de personas al cual está dirigida.

Écriture inclusive: - Utilisez un langage neutre et inclusif qui ne discrimine aucun groupe de personnes. - Évitez les stéréotypes et les préjugés dans votre langage et vos exemples. - Utilisez des noms et des pronoms inclusifs qui respectent l'identité de genre de chacun.

In my experience, you can cultivate inclusive language by being empathetic, genuine, and respectful to people. Avoid hesitate judgement according to looks, don't use offensive language or stereotypes to identify others. Be supportive and meet people where they are, this fosters trust and open dialogue for connections and positive communication.

Para asegurarte que tu contenido sea inclusivo y diverso, realiza una investigación exhaustiva sobre diversas culturas, identidades y perspectivas. Utiliza un lenguaje inclusivo, evitando términos ofensivos o excluyentes, y asegúrate de representar visualmente una variedad de razas, géneros, edades y habilidades. Haz que tu contenido también sea accesible para personas con discapacidades y sensibles a las diferencias culturales.

Es necesario usar las herramientas tecnológicas (IA, softwares, apps) que tenemos a disposición para poder abordar con mayor fluidez el uso del lenguaje inclusivo para la creación de contenido. Algunos les cuesta más trabajo que a otros adaptarse o integrar el lenguaje inclusivo en el uso diario, no está mal ni bien, pero tenemos a herramientas a disposición y hay que usarlas.

Any concept that we are trying to explain gets easier for the audience to understand when it is explained with the help of an example, that may include references, stories related to the contents. also when the concept is hard to explain use a simple substitution of things or different perspective, which are common to the people.

Make sure you adapt the content to your audience, their needs, and to as many channels as possible. At Kaufland, our communication tactics include videos, images, infographics, testimonials. One such action to create inclusive content was our Kaufland Dance Talk project, a campaign which started like any other TikTok challenge: with a fun dance tutorial that could help users win prizes. But the dance contained elements of the sign language and represented a recruitment message for people with hearing impairments, encouraging them to join #TeamKaufland. Through this project, we wanted to be closer to people with hearing impairments in an authentic, fun way and also create inclusive content promoting our opportunities and working environment.

Incorporating diverse sources and examples enriches content by offering varied perspectives and experiences. Seek out voices from different backgrounds, cultures, and communities to provide a more comprehensive view. Include stories, quotes, and data from underrepresented groups to ensure representation and authenticity. Actively seek out and amplify marginalized voices to foster inclusivity and broaden your audience's understanding.

I use content which may be sound of early morning nature , Sound of crowded metro coach in morning , sounds of ladies chitchat in food court , Most important is for what is core message you are creating with content and what experience you want to give your client . Our brand is #Gujjuben and core product is 7 flavour panipuri , To give same experience and taste to our customer in their kitchen at New Jersey ,We used Manewk Chowk Ahmedabad in our very first communication and match the taste in our offering to give customer exact Manek Chowk experience with #Gujjuben 7 Flavour Panipuri.

Inclusivity and Diversity are the brick-and-mortar of your content. 1) Inclusive content means: - Including facts & data - Including stories, images & visuals 2) Diversifying content includes: - Conveys compassion, respect, and empathy to its audience - Includes all perspectives without any bias - It respects all genders, cultures, races, and groups. With the help of these tools, you can create high-quality content.

Not seeing yourself in examples, media, stories, and culture is not just disheartening. It limits one’s ability to dream or see yourself doing that job or in that position. Keeping examples relevant and diverse means more inclusion and therefore more dreamers across backgrounds.

SMASH CULTURAL MARXISM SMASH CULTURAL MARXISM SMASH CULTURAL MARXISM SMASH CULTURAL MARXISM SMASH CULTURAL MARXISM 133 characters

Ao criar conteúdo, certifique-se de incluir uma variedade de vozes e perspectivas, representando diferentes grupos étnicos, culturais, sociais, de gênero, etc. Isso enriquece o conteúdo e promove a inclusão.

Para garantizar la inclusividad y diversidad en su contenido, diversificar las fuentes y ejemplos es esencial buscar inspiración, la persona debe explorar una amplia gama de perspectivas y experiencias, incluidas aquellas de diferentes culturas, géneros, orientaciones sexuales y antecedentes socioeconómicos. Esto puede implicar seguir una variedad de cuentas en redes sociales, leer publicaciones de diferentes países y grupos demográficos, y buscar opiniones diversas en libros, artículos y otros recursos. Al hacerlo, se enriquece el contenido con una variedad de voces y se garantiza que refleje la riqueza y complejidad del mundo en que vivimos.

To create engaging and high-quality content it is crucial, to gather feedback and reviews to understand the needs of your audience. It will help in Identifying strengths and weaknesses, areas of improvement, changing audience behavior, and market trends. Use: -Reviews & comments -Conduct general surveys -questionnaire through Google forms - Analyze your metrics and analytics Note: It is crucial to continually analyze and improve your content in order to attract and engage a larger audience.

There’s no perfect recipe for our content, but what we owe both ourselves and our audience is to keep on learning. That’s why I think it’s super important to ask for feedback. You can post a poll on LinkedIn asking them what they want to see more and what content is more engaging. Moreover, we all appreciate transparency, and expressing your willingness to improve shows the audience you are honest, curious, and interested in your community.

Ten en cuenta la opinion de la audiencia, porque esta te puede aportar información valiosa en este sentido, la cual te puede ayudar a mejorar tu contenido, para hacerlo cada vez más inclusivo.

Seeking feedback and learning from mistakes are vital for creating inclusive content. Encourage open dialogue with your audience to understand their perspectives and areas for improvement. Acknowledge and address any unintentional biases or oversights in your content. Embrace constructive criticism as an opportunity for growth and actively incorporate feedback into future content strategies. By continuously learning and evolving, you can ensure that your content remains inclusive and relevant to diverse audiences.

Dies ist ist m.E. der wichtigste Aspekt wenn es um inklusiven Inhalt geht. Die eigene Sichtweise ist teilweise unbewusst eingeschränkt, daher muss man sich das Feedback aus der Gruppe der Adressaten einholen (am besten vor Veröffentlichung)

Estoy seguro que la mayoría de personas que no son activas en la generación de contenido lo son porque les da miedo equivocarse. Para lograr una retroalimentación en una estrategia de contenido inclusivo es clave comprender cuáles líneas estratégicas son menos valoradas por la audiencia o cuáles podemos interpretar como un error. “Entre la excelencia y la perfección siempre va ganar la practicidad, empieza ya”.

Invite feedback. Be open to constructive criticism, especially when it comes from members of your content's target audience. Take it as a listening opportunity to improve your content and a growth opportunity for you. Actively keep an open mind.

When you get feedback from various people, you gain valuable insights to improve your content. Admitting and fixing mistakes shows that you're committed to always evolving, helping to create a more inclusive and diverse environment for everyone -When you receive feedback from diverse sources, like people from different cultural backgrounds, you learn how to make your content more inclusive. - Admitting and correcting mistakes in your content shows your commitment to creating an environment where everyone feels respected. -By actively seeking input from individuals with diverse abilities, you can ensure that your content is accessible and inclusive for everyone, regardless of their specific needs

Je pense qu'il faut être prêt à apporter des changements et s'adapter en fonction des retours que nous pourrions recevoir. L'inclusivité et la diversité sont des objectifs en constante évolution, et il est important de rester ouvert aux critiques constructives et aux nouvelles perspectives.

Collaboration et feedback: - Collaborez avec des personnes d'horizons divers pour obtenir des commentaires et des suggestions sur votre contenu. - Soyez ouvert aux critiques constructives et prêt à modifier votre contenu pour le rendre plus inclusif. - Faites appel à des lecteurs issus de différents groupes pour tester votre contenu et identifier les points d'amélioration.

Para continuar aprendendo é essencial acompanhar o seu público, quais são suas principais referências e top voices, quais são as instituições existentes e o que elas falam sobre. Também é interessante olhar para o que os competidores estão fazendo a respeito.

Uma dica simples, é não pare nunca de aprender. Esteja aberto a conhecer diferentes perspectivas e abordagens sobre o mesmo tema ou assunto, principalmente daqueles que tem o poder de fala.

To create valuable and trendy content, it is essential to continuously learn, evolve, and grow. - Always focus on the trends - Analyze your competition - Enhance your content using memes, visuals, graphics, humor, and creativity. This will ensure that your content always reaches the right audience and adds value to them.

Continuous learning and growth are essential for maintaining inclusivity and diversity in content. Stay updated on evolving social norms, cultural shifts, and emerging perspectives through research, training, and engagement with diverse communities. Invest in ongoing education and professional development to broaden your understanding of intersectionality and representation. Embrace humility and a willingness to challenge your own biases, allowing for continuous improvement in creating content that reflects and respects the diversity of the world around us.

Values evolve over time. Ethics are a set of core principles. It is important to ask questions and be on a journey of continuous learning (through openness and humility) for development.

Mantener una mentalidad abierta y receptiva a nuevas ideas, información y experiencias es esencial para enriquecer nuestro contenido y comprensión del mundo que nos rodea. Creo que al estar dispuestos a explorar y aprender de la diversidad de voces y perspectivas, podemos mejorar continuamente la calidad e inclusión de nuestro trabajo.

“Além de buscar diversidade em fontes de aprendizado, é crucial garantir que as próprias vozes sub-representadas tenham espaço para serem ouvidas e valorizadas. Isso pode incluir colaborações com criadores de diferentes origens, culturas e identidades, bem como a promoção ativa de oportunidades para que essas vozes sejam destacadas. Ao fazer isso, não apenas expandimos a diversidade de perspectivas em nosso conteúdo, mas também contribuímos para a criação de um ambiente mais inclusivo e equitativo em nossas comunidades criativas.”

Its a good starting point sharing empowering videos or ideas with positive messages that encourage everyone to raise their level

Actively seek experiences that broaden your horizons and expose you to different cultures, perspectives and ways of life. This may include traveling to new places, attending cultural events, and engaging in activities that challenge you to step outside your comfort zone.

Education and Training: Provide training to content creators and collaborators on diversity, equity, and inclusion principles to foster awareness and understanding.

Respect everyone at all times, even if you don't know about their cultures or where they are from. Always be polite, open to learn and mindful of the words you use. Kindness is for at all times, content that is humane is always the best.

Respekt ist eine Zutat die nie fehlen darf. Selbst wenn es ironisch oder frech werden soll. Respekt ist die Grundmauer auf der die Häuser der Kommunikation gebaut werden sollten. Damit ist bereits eine Menge gewonnen. Ich glaube fest an Haltung. Denn daraus ergibt sich Bewegung. Nachvollziehbar?

Essentially, treat people the way that you enjoy being treated yourself. "Talk" to yourself. 🤷 Literally. If people don't like the way you behave, you'll learn from that. Maybe you'll even learn to be a little nicer to yourself. Try and keep your posts concise and to the point. Give people room to respond to you, positively or negatively and enjoy the process.

El principal paso para la generación de contenido inclusivo, es tener un lenguaje respetuoso que además conecte con todos tipo de público; es por ello que evitar las etiquetas es fundamental y mantener un lenguaje neutro nos abrirá paso a comunicar mensajes mucho más inclusivos. También de último, pero no menos importante es crucial escuchar a la audiencia para poder identificar sus necesidades y así transmitir los mensajes de la manera más auténtica y genuina posible.

La autenticidad contribuye a construir una relación de confianza con la audiencia, lo que es esencial para mantener una base de seguidores leales. La respetuosidad es obligatoria y asegura que el contenido no perpetúe estereotipos dañinos o discriminación.

To be authentic and respectful in content creation, it's crucial to prioritize genuine representation, empathy, and sensitivity. Strive for authenticity by avoiding stereotypes and respectfully depicting diverse experiences. Listen actively to feedback, engage in dialogue, and use inclusive language. Collaborate with diverse voices, consult experts, and conduct thorough research. Appreciate and celebrate different cultures respectfully, avoiding appropriation. Tell authentic stories that amplify underrepresented voices and consider intentional inclusivity. By embracing these principles, we can create content that respects and reflects the diversity of our audiences.

Continuing to learn and grow marks the fifth step in creating inclusive and diverse content. Embracing new ideas, information, and experiences enriches both your content and your understanding of the world. Expand your horizons by engaging with diverse and inclusive content from other creators through reading, watching, listening, or interacting. Additionally, joining communities, networks, or events that promote diversity and inclusion in your field or industry fosters ongoing learning and growth. By remaining open-minded and proactive in seeking diverse perspectives, you can create content that truly reflects and resonates with a broad audience.

Respect for others is at the heart of all relationships and communication. Treat people how you would like to be treated, with kindness and respect. Always. Anything else is over processed. Be true to yourself and use kindness and respect.

I believe everything starts from self. If one has healed all aspects within oneself, and has accepted and has compassion for All That Is, it is most natural to be authentic, honest and kind towards oneself and all other beings.

Il est important de conserver une forme de respect dans son discours, de rester honnête, transparent, cela permet de renforcer la confiance, sa réputation auprès de son auditoire.

I can access and process information from a massive dataset of text and code. This allows me to incorporate perspectives from a wide range of sources, including those that are traditionally underrepresented. This helps to ensure that my responses are not limited to one particular viewpoint.

Don't forget to give everybody a seat at the table, especially those who usually are not even in the room. Diversity and inclusion start with listening to what those marginalised communities have to say. And really listening.

He visto marcas honestas y auténticas que de manera orgánica día a día lo hacen y por lo anterior conectan inmediatamente, cuando esto es forzado se siente. Lo mejor es está abiertos a cambios y conocer más a tu audiencia.

Ser inclusivo é sair do obvio. É necessário se despir dos "pré-conceitos" sobre o seu público, entender que nem sempre o imaginário condiz com a realidade. Da mesma forma, seu público também pode ser diferente daquilo que você imaginou, entender que o "fora do padrão" possui sonhos, emoções e desejos é um fator crucial.

Consider implementing accessibility features such as alt text for images, captions for videos, and easy-to-read fonts and color contrasts. Engage with and represent a variety of perspectives and experiences. Regularly review and update content to reflect societal changes and ensure ongoing inclusivity.

—> Know what is the message you want your audience to receive from this content —>Research your topic and the background of your audience —>Keep the cultural differences in your mind while opening a door for discussions —>Organise and plan your content very well according to the goals of your message

Creo que sería genial que en videos explicativos sobre temas laborales en LinkedIn u otras plataformas se utilice el lenguaje de señas para incluir a quienes tengan discapacidad auditiva.

Lack of diversity and inclusion in the workplace can lead to the approval of ideas that can severely damage a company's brand. An instance of an unsuccessful advertisement is the "Live for Now" short film created by PepsiCo, which drew criticism from numerous media sources for exploiting visuals resembling protests in the Black Lives Matter movement. The company then withdrew the advertisement on the following day. If the team in charge of marketing had a greater degree of diversity, the "Live for Now" Campaign would not exist. In order to effectively promote diversity, equity, and inclusion (DEI), a company must go beyond simply creating advertisements to sell its products. The organization must adopt inclusivity among its shareholders

All ecstasy leads to agony, all bliss leads to piss. It is two sides of the same coin of experience because all experiences are made of consciousness. As Buddha’s first noble truth was “Life is suffering,” so Nisargadatta Maharaj said, “Living in consciousness is suffering.” On the other hand, the “VOID,” beyond consciousness, bliss, ecstasy, piss, and agony is the VOID that appears when all states are “seen” as made of THAT ONE substance. And so the “trick” is to not get caught in or within anything that appears to be or that is. Beyond the concept of IS or NOT is lies the VOID. The blank, pre-creative, pre- consciousness unawareness. Wolinsky "You are Not"

Nadie tiene la llave, si te dice que la tiene, solo te está vendiendo un ideal. Piensa y pon en tela de juicio hasta lo que piensas tú mismo/a. Eso te hará distinto/a, por lo tanto, atractivo/a!